digital experience manager
habitat for humanity canada
Total years of experience :5 years, 4 Months
̄ Manages and oversees various communication channels, including social media, Sharepoint intranet to promote and enhance the brand communication
̄ Built a social media strategy from scratch, driving significant growth: 2.2k new followers, increased engagement rates from 3.60% to 7.80%, and a 2.5M organic reach.3
̄ Collaborates with cross-functional teams to ensure alignment of communication and branding efforts
̄ Produces bi-weekly internal newsletter, achieving a rapid 14% increase in open rates within the first month
̄ Oversees English to French document translations for effective outreach.
̄ Contributed to the improvement of Siri features and overall customer experience as an AI/ML Analyst, providing valuable insights and analysis to the engineering team
̄ Maximized team efficiency by proactively identifying ways to optimize time management, handle pressure, and provide constructive feedback
̄ Collaborated on the UX of an internal website, created marketing collaterals, and implemented a comprehensive internal communication plan for a successful project launch as a Content Producer
̄ Provided technical support to customers, evaluating system problems and making recommendations for enhancements to improve customer experience as an IT Support Specialist
̄ Consistently exceeded qualitative and quantitative targets, driving overall success in achieving the department’s goals and objectives..
̄ Transformed social media engagement and brand awareness by creating compelling content across multiple platforms and leveraging Loomly to establish a consistent publishing schedule.3
̄ Successfully fostered relationships with clients through active communication, while driving increased engagement through innovative strategies : giveaways and quizzes.
Demonstrated expertise in design, branding, and event planning by coordinating with internal and external team for successful execution of events such as Lollapaloza festival and Salon Emmaüs.a
Consistently measured and reported on platform performance, identifying relevant influencers and securing collaborations to promote the brand.
Managed and executed successful internal and external events such as afterwork, customer day, internal seminars, and high-tech fairs as an Event Coordinator
Analyzed event performance against goals (ROI and KPIs) and used statistics from previous events to implement new marketing tactics
Maintained up-to-date CRM and designed professional marketing deliverables such as magazines, brochures, leaflets, and roll-ups using Adobe suite
Analyzed website traffic and outbound email marketing through Google Analytics, wrote monthly internal newsletters using FrontPage, and prepared sales presentations in PowerPoint.