Product Manager
Games2Win
Total years of experience :12 years, 10 Months
Conceptualizing, ideating, launching, managing & updating Casino, Parking & Driving and Sports related games on multiple platforms including Web (Flash & HTML5), Android, iOS & Windows.
Have managed and worked upon successful games such as Miranda Sings vs Haters, Boo & Friends: Spot The Difference, Tyga: Kingin World Tour, Diwali Chakri, Taxi 3D Parking India, Airport Cargo 3D Parking, Word Striptease just to name a few.
Strategize & implement marketing initiatives to further enhance awareness, brand recognition and finally sales. The initiatives included:
Month on month consumer breakdown & analysis of the consumer groups to further enhance customer relations and reduce lapsers.
Use different mediums such as ATL, BTL, digital & PR mediums for awareness, brand building, & engagement purposes.
Manage vendor relations and build relations with celebrity chefs, nutritionists, bloggers, etc.
Strategize & implement special events for gold and platinum customers to enhance brand advocacy & enhance brand engagement.
Beehive Communications - Digital Brand Manager (Duration - 11 months July '12 - Present)
Position, Plan, Strategize & Supervise brand pages across multiple digital platforms including Social Media and Website and other relevant digital marketing mediums for multinational clients.
Ideate & Manage campaigns & strategies for existing client and pitches.
Assist the design & development team to streamline the process while offering the best digital campaigns.
Concept Digital/ Spiider Digital Hub - Social Media Executive/ Campaign Planning & Digital Strategy (Duration - 11 months Aug '11 - June '12)
A part of the campaign planning & digital strategy team to analyse the clients' needs, objectives & target audience & strategize the social media & digital approach which can be taken by the client to best receive traction & engagement on the social media & digital platforms.
To assist the BD team with pitches for various client requirements.
To overlook & manage the work for current clients while also be a part of the client servicing team for various clients.
Masters in Business Administration (Marketing Specialization) - Institute of Management Technology,
Bachelor of Engineering (Production) - Sinhgad College of Engineering, Pune, India. Percent - 63% Internship and Company Project 1. Thermotech Engineering, Pune, India - A agitator shaft polishing machine was designed and fabricated to fulfil the quality requirement for the shafts used by their clients in FMCG sector. Duration - Jan 2009 to May 2009 (5 months)