Ahmad Alibrahim

Projects Sales Manager at Legrand

• Saudi Arabia - Khobar
• My current job since June 2018

Products overview:
- IoT products & Smart Wiring devices, Lighting Management Systems, Door entry systems, Wiring
devices, Cable management system, structured cabling system, and industrial products, Dry type
transformers & Busway, Low voltage distribution panels & UPS.
Main responsibilities
- Creating a sales projects pipeline of business opportunities that will ensure sales target
achievement
- Develop the relation with system integrators, panel builders, distributors, contractors, and
consultant to achieve early entry into the projects for costing, estimation, negotiation, and
good securing.
- Frequent visits to the customers and business partners to enhance relationships to maintain
existing customers and to expand the customer basis.
- Resolute tracking of monitoring of market developments, identification of project
opportunities and maintaining project data base.
- Developing the Market awareness about Legrand solutions among different clients
(Contractors, Consultants & End Users).
- Managing customer expectation relating to product quality, performance, and delivery.
- Selecting the best System Integrator/distributor for the current opportunity and support them
in all phases of the sales cycle until we both close the deal.
- Managing customer expectation relating to product quality, performance, and delivery.
- Continuous competitive research and analysis to determine areas for growth of opportunities.
- Use the Salesforce CRM software as a tool to develop and improve sales through creating sales
reports, and customer visits report on daily basis.
Achievements:
- 2020, 140% of sales goal
- 2021, 105% of sales goal
- Developed the Eastern area market for UPS & IoT products.

Business Development Manager at Bahra Electric

• Saudi Arabia - Khobar
• February 2017 to May 2018

Eastern Area at BAHRA ELECTRIC GROUP and
ELECTRIC HOUSE (Bahra’s main distributor). Khobar, KSA
Products overview:
- Dry type transformers & Busway in partnership with Legrand, LV switchgear, Earthing &
Lightening system, Conduit PVC & Steel, Cable management system, Power Cables LV, MV&HV,
Legrand wiring devices.
Main responsibilities
- Targeted new business with high-volume in eastern region.
- Generate profitable growth for company and maximize market shares in eastern region for
companies Bahra & Electric House (EHE) by increasing the chance of the Sales, level of prices,
performance, and quality.
- Ownership for the opportunities in eastern region from the early pursuit stage till the contract
signature.
- Managing and maintaining current customers (consultants and end users) to increase Bahra and
EHE portfolio and solutions in new projects.
- Develop and gain new customers to introduce Bahra and EHE portfolio to increase sales.
- Provide technical support for consultants and end users.
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- Ensure coordination with back office to maintain the same level of information.
- Prepare plans and strategies to accomplish short-term & long-term objectives and monitor sales
value with sales team in EHE.
- Close coordination and follow up with Marketing & Data Intelligence team in EHE for data
collection and managing.

Service Sales Engineer at alfanar

• Saudi Arabia - Dammam
• May 2015 to February 2017

Products and services overview:
- Measurement instruments & tools by Chauvin Arnoux such as Clamp meter, Infrared Camera,
Insulation, Micro Ohmmeter, Multimeter, Oscilloscopes, Tachometer, and others.
- Equipment Calibration & repair services
- Testing & commissioning services for electrical equipments and cable.
- Operation and Maintenance (long and short form contracts)
- Power cables splicing, jointing & terminating (Raychem, Elastimold & 3M)
Main responsibilities
- Visit prospective customers for promotional activities with major organization such as SABIC
(IbnZahr, IbnSina, Petrokemya, etc), Petrochemical plants, SAUDI ARAMCO, Royal commission-
Jubail, Universities, Jubail ports, Hospitals and other Ministries projects.
- Searching new client to develop and expand market in designated area.
- Making marketing presentation to the client.
- Reports sales manager about market and positional competitors.
- Highlight market condition & trends.
- Assist in all related activities in customer and take ownership and responsibility for solving
customer issues during operation/testing & commissioning.
- Follow up with client for submitted quotations to convert them into orders/contracts.
- Keep updates all bidding, tendering record.
- Arrange/Attend clarification meetings, Bid opening and Document handing over meetings.
- Attend site visits with technical support and collect the required details.
- Collect & Forward required details/information and clear scope of work to tender department
for pricing.
- Forward Purchase Order documents to tender department for reviewing.
- Negotiating and closing contracts/PO by agreeing terms and conditions.
- Arrange kickoff meeting with client after PO.
- Follow up with customer regarding payments and collection.
- Prepare prequalification, approvals & technical submittals.
- Handling marketing and business development such of Chauvin Arnoux products.
- Attending exhibitions & conferences such as:
 SAOGE 2015 in Dhahran
 SAUDI DOWNSTREAM 2016 in Jubail
 International Operation & Maintenance Conference OMAINTEC 2016 in Jeddah
 SABIC Technical Conference -

Projects Sales Engineer at National Lighting Company Limited

• November 2012 to March 2015

Technical Services Engineer at Saudi Aramco

• Saudi Arabia
• July 2012 to October 2012

- Navigating projects areas (Eastern Province & Saudi Aramco) for new clients who could benefit
from NLC products (Indoor, Outdoor, Industrial & LED lighting).
- Planning for Site Visits & Presentations to the Contractors who are mainly involved in private
and Infrastructure projects, such as Universities, Hospitals, and other Ministry projects.
- Studying the project descriptions and specifications of Lighting for required standards to fulfill
the technical requirements.
- Making relationship with Consultants and providing them all information about NLC products.
- Making consultations and choose suitable NLC product for each item as per customers inquiries.
- Coordinating with Design engineer, fabrication, painting & Assembly lines to achieve the better
result for customer satisfaction.
- Coordinating with materials department regarding Customers purchase order.
- Coordinating with Customer regarding payment.
- Negotiating and closing sales by agreeing terms and conditions.
- Solving client problems & provide technical clarification against comments raised by Clients and
Design Engineers during the bidding stage.
- Supporting marketing by attending trade shows, conferences, and other marketing events such as:
 CS 2013 Saudi Aramco Energy Conservation Forum and Exhibition at ARAMCO DHARAN
 CS 2014 Saudi Aramco Energy Efficiency Program - Efficient Lighting Exhibit at ARAMCO
 CS 2014 Saudi Aramco Energy Conservation Forum and Exhibition at Intercontinental Hotel
 NLC LED Lighting workshop at Saudi Aramco RAS TANURA
 NLC LED Lighting workshop at