Ahmad Qasem, Product Designer/Art Director

Ahmad Qasem

Product Designer/Art Director

5asec UAE

Lieu
Royaume Uni - London
Éducation
Master, User Experience Design
Expérience
7 years, 5 Mois

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Expériences professionnelles

Total des années d'expérience :7 years, 5 Mois

Product Designer/Art Director à 5asec UAE
  • Émirats Arabes Unis - Dubaï
  • juin 2020 à août 2021

• Researched and conducted interviews to identify opportunities for improving the mobile application.
• Led the creation of the new version of the application, incorporating user-centric features and enhanced user experience based on research insights.
• Developed wireframes and prototypes for the updated UI, ensuring a seamless and intuitive design.
• Managed the developers throughout the development process until the successful launch of the new application.
• Spearheaded brand identity and marketing materials, both online and offline.
• Ensured brand consistency and timely execution with vendors.

Product Designer à Talabat
  • Émirats Arabes Unis - Dubaï
  • janvier 2018 à février 2020

• Worked design and implementation of new platform features and functionalities.
• Focused on Talabat Pay, conducting extensive research, testing, and iteration for a seamless user experience that aligned with user needs and business goals.
• Collaborated with cross-functional teams to develop an efficient product design system, ensuring consistent branding across touchpoints.
• Effectively communicated and collaborated with stakeholders, delivering high-quality design solutions to meet business and user objectives.
• Utilized UX design expertise to create impactful solutions, driving user engagement and enhancing customer satisfaction, contributing to platform success.

Art Director - Marketing Dep. à Talabat.com - Delivery Hero MENA
  • Émirats Arabes Unis - Dubaï
  • juillet 2016 à janvier 2018

• Aligned design strategies with marketing initiatives to target the desired audience effectively.
• Provided art direction to the creative team, ensuring high-quality and cohesive work across all channels.
• Managed communication with vendors for timely execution of print and digital deliverables meeting brand guidelines and strategic objectives.
• Kept abreast of industry trends and integrated new design techniques and technologies to enhance creative output.

Sr. Graphic Designer à Sportsone (Landmark Group)
  • Émirats Arabes Unis - Dubaï
  • septembre 2014 à juin 2016

• Collaborated closely with the Marketing Manager and team to execute creative campaigns, online and offline, from concept to delivery.
• Utilized data-driven insights for database marketing, optimizing performance for clients like Banks, Shukran, and Fitness First.
• Contributed to marketing strategy development by leveraging deep audience understanding and market trends.
• Coordinated with external vendors for timely, brand-aligned, and impactful material delivery.

Digital Designer à Vodafone - Egypt
  • Egypte - Le Caire
  • janvier 2014 à septembre 2014

• Maintained brand guidelines, seeking constant UX enhancements.
• Contributed to strategies boosting user experience and website traffic.
• Spearheaded website and app revamp, optimizing user experience across all online channels.
• Designed engaging social media content aligned with brand messaging.
• Demonstrated leadership, strong communication, and attention to detail.

Éducation

Master, User Experience Design
  • à Kingston University
  • mai 2023
Baccalauréat, Applied Art - Graphics and Advertising
  • à Art & Design Academy
  • mai 2003

Specialties & Skills

Photography
Adobe Creative Suite
Web Design
Graphic Design
Deadlines Meeting
Adobe CS
3d studio max
Interactive Prototype
User centric design
Wirefraning
User Research
Usability testing
Design Thinking
Storytelling

Profils Sociaux

Site Web Personnel
Site Web Personnel
alqasem.wixsite.com/quxdesign

Langues

Arabe
Expert
Anglais
Expert
Allemand
Moyen

Formation et Diplômes

Digetal Marketing Planning Camp (Formation)
Institut de formation:
Digital Marketing Arts Academy
Date de la formation:
May 2013
macromedia flash (Formation)
Institut de formation:
the russian culture center
Date de la formation:
July 2005
3D studio max (Formation)
Institut de formation:
the russian culture center
Date de la formation:
September 2008
adobe illustrator cs3 (Formation)
Institut de formation:
the russian culture center
Date de la formation:
September 2008

Loisirs

  • sports, soccer, swimming, bodybuilding, reading, cenima.