Creative Director
AD
Total years of experience :16 years, 11 Months
leading the team of advertising and working with designers, artists, copywriters to create a vision for products sold.
overseeing the creative process and give guidance to the creative people.
approveing all work created by the staff and often working directly with clients to present that work.
Producing promotional materials by developing basic presentation approaches; directing layout, design, and copy writing; determining and monitoring production schedules; providing work direction to staff.
Brainstorm the ideas along with the Copywriter and AD and shortlist a few depending on the brief requirements.
Approve ideation and execution of creative work at all stages before being presented to client.
Conceptualization of marketing campaigns, from the ground up, working with clients and Intersection’s production team to create these campaigns.
Advised management of production teams engaged in photographic shoots, TV production, and animation, including selection of materials, casting, and audiovisual presentation.
Taking the strategic lead on projects and pitches.
Management and coordination of teams engaged in production of media packages.
Present the idea to the client.
