Marketing Product Manager
WISDOM MEDICAL SUPPLIES
Total years of experience :17 years, 1 Months
Marketing management and managing the launch of new products of Anti-infective, Urology and Gynecology portfolio in UAE market.
Responsibilities: Marketing management of Nutritional supplements such as Vitamin D portfolio at EURO-PHARM (International Canadian Company) in UAE and Oman market.
* Managing market analysis, strategy, marketing mix, planning, forecasting and budgeting.
Tactical plan development & ensure its execution against specific KPI’s.
* Designing brochures, flyers, preparing manuals & promotional tools.
* Events management.
* Monitoring and evaluating the quality of the sales call and product messages through regular coaching visits
* Build business rapport with stakeholders (KOL doctors and pharmacists)
* Conducting product and medical training for field force.
Responsibilities: Marketing management of Anti infective Portfolio at Pharco-B International company (A subsidiary of Pharco Corporation) which specializes in Cephalosporin production in Egypt market.
* Participate in Business Development Management of Pharco-B company (Integrated Product/Portfolio Strategic plan) working with Corporate Director of Marketing.
* IMS system implementation and orientation.
* Managing market analysis, strategy, marketing mix, planning, forecasting and budgeting.
* Analyses IMS data to monitor the brands' performance vs. competitors vs. targets.
* Conducting stand-alones, symposiums and seminars.
* Events management and lead the negotiation with organizers.
* Responsibilities:
- Continuously assess the market in order to identify new customers .
- Follow up territorial sales forecasts on monthly basis .
- Deliver the product message given from marketing team and implement the product strategy and strategic planning to tactical activities .
- Act as a communication link between clients and the company .
- Provide feedback on customer business development, competitive activity and product performance to assist in development of marketing plan .
- Conduct group meetings with potential doctors .
- Maintain good relation with KOLs to ensure their loyalty and their support to company’s business .
* Achievements:
- Achieve my KPIs target .
- Achieving and exceeding my sales target in assigned territory over my working period .
Sales Achievement 2014 : 116% (Best Achiever Q.2 with 134%)
Sales Achievement 2013 : 101%
Sales Achievement 2012 : 121%
Sales Achievement 2011 : 113% (Best Achiever Q.3 with 122%)
* Products:
- Amaryl
- Tritace
- Claforan
- Tarivid
- Amoclawin Launch
- Made interviews to select a right caliber for project
- Managing & coaching for 3 teams at 3 lines (NBC - PHC - Diabetes) with 10 trainees
- Control for my team at Fayoum and Beni-Suif area
- Develop my team during double visits and weekly meetings
- Follow up my team KPIs
- Presenting learning & development sessions
Medical Representative in Fayoum city for Cardiovascular & Antibiotic drugs
pharmacist
Master of Business Administration (MBA)
Graduate Diploma in Management (GDM)