Ahmed Eltaher, Trade Key Accounts Senior Manager

Ahmed Eltaher

Trade Key Accounts Senior Manager

Zain - KSA

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, Management information system
Experience
17 years, 2 Months

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Work Experience

Total years of experience :17 years, 2 Months

Trade Key Accounts Senior Manager at Zain - KSA
  • Saudi Arabia - Riyadh
  • My current job since March 2020

• Manage the key accounts strategically and business orientation.
• Develop and execute monthly/quarterly and yearly customer plans.
• Achieve agreed sales volume and control of expenses.
• Product Management (Forecast, Availability, Listing, Merchandising)
• Development and retention of the distribution network timely and professionally.
• Update yearly contract with business terms favorable for company
• Build & maintain relationship with the key accounts management.
• Supervise and lead of the Trade Key Account sales team.
• Lead the development of the sales organization in
terms of recruitment, training/coaching, motivation, and control.
• Manage the sales team by outlining clear objectives & ensuring a transparent, standardized incentive structure.
• Implement and recommend sales strategies and plans.
• Set objectives and targets for the sales staff and the distribution network in the assigned area.
• Set and on-going adjust working calendar/sales routes for sales team to maximize productivity and service.
• Understand and follow the competitive market
situation.
• Management of the sales administration (credit,
delivery co-ordination, cash, commissions, and report writing)
• Maximize customer service and take any necessary action to maintain same including the satisfaction of any customer complaints.
• Adhere to the company’s Accounting and
Administration policies and guidelines.
• Set up Standard Operating Procedures to service Key Account Customers.

Trade Key Accounts Supervisor at Zain KSA
  • Saudi Arabia - Riyadh
  • April 2016 to February 2020

• Meeting Key Retailer account sales targets, providing status and performance reports to agreed deadlines.
• Managing Key Retailer performance in terms orders, stock, financial balance and to ensure their compliance to Zain standards.
• Recommend to management potential opportunity to increase Zain products availability and visibility.
• Periodically review visiting account on regular basis to ensure operational smoothness.
• Monitoring sales target and results, business and sales planning, forecasting, sales representatives' time management and supervisor’s route plan.
• Ensuring account compliance with procedures in line with Service Level Agreement.
• Communicate, liaise, and negotiate internally and
externally using appropriate method to facilitate the development of profitable business and sustainable relationships with Key Retailer.
• Reviewed sales report and monitored individual
performances, accordingly, ensuring individual targets are met
• Coaching & supporting the employees (Partner supervisors, agents) on the floor to make sure that our target will be achieved.
• Managing & arranging weekly meetings with the
supervisor’s team to review the result with the time gone.

Key Retailer Account Manager at Mobily
  • Saudi Arabia - Riyadh
  • June 2012 to March 2016

• Meeting Key Retailer account sales targets, providing status and performance reports to agreed deadlines.
• Managing Key Retailer performance in terms orders, stock, financial balance and to insure their compliance to Mobily standards.
• Recommend to management potential opportunity to increase Mobily products availability and visibility.
• Periodically review visiting account on regular basis to ensure operational smoothness.
• Monitoring sales target, business and sales planning to ensure account target achievement.
• Monitoring sales target and results, business and sales planning and forecasting, sales representatives' time management.
• Ensuring account compliance with procedures in line with Service Level Agreement.
• Being interface between Key Retailer account and internal departments.
• Communicate, liaise, and negotiate internally and externally using appropriate method to facilitate the development of profitable business and sustainable relationships with Key Retailer.

Sales Representative – Key Account at UTC - united Trading Company
  • Saudi Arabia - Khobar
  • August 2011 to May 2012

• Presents and sells company products to current and potential clients.
• Prepares daily plans and per-calling sheets according to the routing plan.
• Build and manage a sales force and distribution network capable of marketing and selling the company’s full product
• Forecasts sales volumes, profit margins, and net profit and achieve defined gross profit targets.
• Recommends promotional and advertising activities whenever it is needed.
• Collects payments from current accounts
• Conducts search on competitors’ new products and activities.
• Assists in negotiating pricing, terms and conditions with distributors.
• Reports and advises the management on the products range enlargement and development.
• Establishes sales objectives for the upcoming months.

Sales Representative at Unisteel - United Steel Industries Company Limited (Al-Fozan)
  • Saudi Arabia - Jeddah
  • March 2010 to July 2011

• Manage a number of corporations in certain territory.
• Develop the corporations in my area to achieve the area target.
• Increase the network of the distribution channel through appointing new corporations to the sales channel.
• Follow up corporations through frequent visits according to my area and report results to “Regional Manager”.
• Solve all corporations problems
• Update corporation's database.
• Report all market information to the Regional Manager.
• Quotes prices and credit terms and prepares sales contracts for orders obtained.
• Negotiating the terms of an agreement and pricing.
• Contribute in managing Unisteel events in (Thebig5 Exhibition).

Sales Executive. at I2 - Itsalat International Egypt.
  • Egypt - Cairo
  • June 2009 to December 2009

• Manage a number of POS in certain territory.
• Develop the POS in my area to achieve the area target.
• Increase the network of the distribution channel through appointing new POS to the sales channel.
• Follow up POS through frequent visits according to my area and report results to “Area Supervisor”.
• Insure the availability of products in the market.
• Solve all POS problems with different parties (Service, Warranty, Customers).
• Update POS database.
• Report all market information to the Supervisor.
• Contribute in managing Etisalat Egypt events.

Distribution Sales Representative. at Mobinil - Egyptian company for mobile service.
  • Egypt - Cairo
  • February 2007 to May 2009

• Manage a number of POS in certain territory.
• Achieve target, which represents over 90% of Mobinil sales volume.
• Develop the POS in my area to achieve the area target.
•Increase the network of the distribution channel through appointing new POS to the sales channel.
• Follow up POS through frequent visits according to my area and report results to “Area Executive”.
• Insure the availability of products in the market.
•Solve all POS problems with different parties (distributors, Mobinil, customers).
•Update POS database.
• Report all market information to the executive.
• Contribute in managing Mobinil events in Dealers POS’s.

Education

Bachelor's degree, Management information system
  • at Alobour institute
  • September 2006

Specialties & Skills

Distributors
Parties
Channel
Sales plans
Results tracking
Leadership
Event organisation
Customer service
Key account management
Business development
Problem solving
Product launch
Communication
Team player
Availability
Sales analysis
Negotiation
Campaign management

Languages

English
Expert
Arabic
Native Speaker