Online Marketing Analyst
Namshi.com
Total years of experience :11 years, 0 Months
Working as Online Marketing Analyst at Namshi.com company, it’s E-Commerce company which is specialist in the fashion for men and women in UAE, KSA, Kuwait, Bahrein, and Qatar (from Jan-2014 tell Now)
The work usually involves:
• Daily Landing Pages Optimizations
• Managing display, mobile apps, remarketing and video campaigns
• Launching new display, mobile apps and remarketing campaigns.
• Establish bidding strategies based on business goals and targets.
• Provide bid and ad management/optimization on a regular basis to achieve maximum efficiency
• Perform analysis on website traffic from all sources, identify important data points, generate actionable insights, and provide recommendations for improvement
-Working at Denver PPC Co. which manages several accounts of Ad words, Bing, for clients located in US (from 7-May 2013 tell 7-Nov 2013)
The work usually involves:
• Launching new campaigns.
• Analysis the data and make monthly recommendations to improve the account
• Gaining an understanding of clients business and goals so that targeted traffic is driven to their site.
• Perform daily account management of pay per click accounts on Google AdWords, Bing and other search platforms for a variety of clients
• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics
• Establish bidding strategies based on business goals and targets.
• Provide bid and ad management/optimization on a regular basis to achieve maximum efficiency
• Manage large keyword lists
• Write ad copy.
• Perform analysis on website traffic from PPC sources, identify important data points, generate actionable insights, and provide recommendations for improvement
• Monthly reporting and analysis for all the accounts (making monthly reports discussing the monthly performance and making recommendations for improve the performance)
• Bachelor of Commerce, Accounting Department, Cairo University, 2011.