Certified Trainer, Freelance Marketing Consultant.
Freelance
Total years of experience :15 years, 9 Months
Consultant
self-employed, on project basis, providing Consultancy services to corporate customers in Egypt and the MENA region. Current projects include creating strategic marketing plans for B2B and B2C markets in the MENA region with a focus on product development and channels expansion as well as the Marketing Activation of Corporate Social Responsibility Projects.
My current projects include the following activities:
•Write marketing plans including strategic analysis, competition, positioning, messaging, tactics and budget.
•Support selection and response to new business opportunities including researching companies and industries, writing proposals, preparing presentations and other new ventures.
•Participate in product development presentations and meetings as needed.
•Guide clients in marketing positioning, branding and implementation.
Trainer
I also work as a Trainer on an assignment basis. In this role, I do the following:
•Choosing the material (textbook, cases, presentations) to be used throughout the different marketing courses & designing course content for marketing, strategic management, accounting, finance & soft skills courses.
•Delivering Course content to Corporate Employees, Non-Profit Organizations beneficiaries and University Students.
-Performed market research and interacted with company teams in order to plan marketing strategies, budget, pricing and sales targets.
-Evaluated and monitored performance of product on the market.
-Worked with operations and sales teams to clarify and solve difficulties involved in the products and their sales.
Professional Diploma in Marketing Communications, IAA.
