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ahmed samaki, Digital Marketing Executive

ahmed samaki

Digital Marketing Executive·Samkraft

Tunisia

Master's degree, Master’s in Marketing, E-commerce and Business Negotiation

Work experience

Total years of experience: 2 years, 6 months

Digital Marketing Executive

June 2025 - Present

Samkraft

Al Marsa, Tunisia

June 2025 - Present

Developed targeted digital marketing initiatives to increase brand presence and support
commercial objectives, with a focus on LinkedIn B2B communication.
Conducted keyword research and applied on-page SEO techniques; monitored Google Search
Console and Analytics to improve search ranking and organic visibility.
Managed paid search campaigns (SEA) including keyword setup, ad copywriting, performance
tracking, and budget adjustments to maximize qualified traffic.
Created, scheduled, and optimized LinkedIn posts, monitored performance metrics (reach,
engagement rate), and adjusted content strategy based on audience insights.
Added new products to the Shopify store, including writing detailed product descriptions,
optimizing images, structuring collections, and improving meta titles & meta descriptions for
better search performance.

Company industry:
Internet & E-commerce
Job role:
Safety

Community Manager Intern

January 2025 - May 2025

Auto Sans Risque

Tunis, Tunisia

January 2025 - May 2025

Managed and grew the brands presence on Facebook, Instagram, LinkedIn, and YouTube.
Created and published engaging social media content to boost awareness and interaction.
Monitored community feedback and optimized strategies using performance analytics.

Company industry:
Automotive Repair, Spare Parts, & Support Services

Customer Service Representative

May 2022 - May 2023

promohotels

Ariana, Tunisia

May 2022 - May 2023

Company industry:
Travel Agency

Sales Advisor

May 2022 - May 2023

Promohotel

Ariana, Tunisia

May 2022 - May 2023

Welcomed and assisted customers, providing tailored information on products and services.
Identified customer needs and recommended appropriate solutions to enhance satisfaction.
Handled inquiries and resolved complaints in a professional manner to ensure a positive client
experience.

Company industry:
Travel Agency

Education

Higher School of Commerce Tunis

June 2025

June 2025

Master's degree, Master’s in Marketing, E-commerce and Business Negotiation

Tunisia

GPA (point): 13 out of 20

GPA (point): 13 out of 20

Higher School of Commerce

June 2025

June 2025

Master's degree, Sales

Tunisia

Higher School of Commerce Tunis

June 2021

June 2021

Bachelor's degree, Bachelor’s in Marketing, Sales and Distribution

Tunisia

Higher School of Commerce

June 2021

June 2021

Bachelor's degree, Marketing

Tunisia

Skills

Social Media Marketing
Expert
Social Media Marketing
Expert
Content
Expert
Content
Expert
WordPress
Expert
WordPress
Expert
SEA
Expert
SEA
Expert
SEO
Expert
SEO
Expert
photoshop
Intermediate
photoshop
Intermediate
illustrator
Intermediate
illustrator
Intermediate
wordpress
Beginner
wordpress
Beginner
shopify
Intermediate
shopify
Intermediate
meta ads
Intermediate
meta ads
Intermediate
google ads
Intermediate
google ads
Intermediate
ANALYTICS
Intermediate
ANALYTICS
Intermediate
DIGITAL CONTENT MANAGEMENT
Intermediate
DIGITAL CONTENT MANAGEMENT
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
FREIGHT FORWARDING
Intermediate
FREIGHT FORWARDING
Intermediate
GOOGLE SEARCH CONSOLE
Intermediate
GOOGLE SEARCH CONSOLE
Intermediate
KEYWORD RESEARCH
Intermediate
KEYWORD RESEARCH
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate

Languages

Arabic
Native Speaker
French
Expert
English
Intermediate
Spanish
Beginner

Training and Certifications

Certifications
Digital Marketing Certificate – CROCODER.