Senior Business Development Manager
Unicrete
Total years of experience :15 years, 4 Months
Responsible for establishing new business opportunities and maintaining existing ones, in addition to revolutionizing the company’s internal culture, structure, and processes.
Acting as Executive Vice President (family-owned business)
Manage operations of 150+ employee manufacturing company
Maintain a healthy work environment and ensure sound policies and procedures are in place
Ensure multi-sourcing implementation: reduced risk of discontinued supply chain by engaging secondary and alternative suppliers
Develop business plans for new production lines, acquisitions, and introduction of new products
ERP Project: improved decision making and optimized processes
CRM Project: facilitated sales process monitoring and improvement and increased revenues
Renovated HQ office: increased employee satisfaction and improved company’s image
Organization Restructuring Project: defined/established departments, hired managers, and terminated employees (based on a two-folded metric: ethics and performance)
Process Improvement Project: streamlined internal operations
R&D: usage of industrial waste in production(in progress)
Cost Reduction Project: implemented several strategies to cut product cost especially after the devaluation of the Egyptian Pound in late 2016 and the increased competition
Negotiated several existing long-term supplier contracts and achieved significant bargains
Acting as Vice President of Business Development
Proposed several new sales and marketing strategies in a changing market
Generated new business opportunities through personal marketing and networking activities
Worked with current clients to retain and build new businesses
Developed several sales channels by introducing incentives to installation contractors and by allocating regional representatives
Initiated & implemented a complete rebranding project
Redefined company’s pricing strategy reflecting it’s competitive edge
Renovated all printed and digital marketing material
Improved product packaging to both ensure increased brand awareness and reduce packaging cost
Developed a Client Loyalty Program to encourage long-term client relationship
Introduced several products to enhance company’s product mix
Established company’s sales department (ten employees)
Hired, trained, motivated and monitored salesforce
Increased customer satisfaction by improving sales process and communication with production
Designed & renovated company’s main sales showroom
Exceeded assigned sales target by 25%
Attracted new clients, and closed several long-term deals in tough economic conditions
Develop new features on a web application used to manage student data, serving the Swiss public education sector. SCRUM was used as a project development lifecycle.
Provided IT application support for a global agribusiness company
Developed a tool to alert Support Team once any server goes down
Designed and implemented Java modules for Impulsus isymon software package.
Bachelor Thesis, University of Stuttgart, Germany April 2008- Aug. 2008 Topic: Constant Frame Rate Image Streaming for Mobile Devices DAAD scholarship grant as being a top-ranked student