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ahmed gamal, Digital Marketing Manager

ahmed gamal

Digital Marketing Manager·SYT Influencer Agency

Egypt

Bachelor's degree, Bachelor in Geography,

Work experience

Total years of experience: 5 years, 3 months

Digital Marketing Manager

March 2025 - Present

SYT Influencer Agency

Riyadh, Saudi Arabia

March 2025 - Present

▸ Spearheaded multi-channel campaigns on TikTok, Instagram, and YouTube to drive client acquisition for
influencer collaboration and advertising services across the KSA market.
▸ Elevated inbound lead generation by 45% within 90 days through strategically optimized paid media
targeting and audience segmentation.
▸ Partnered with influencer management teams to deliver measurable ROI and secure sustainable client
growth through data-driven campaign adjustments.
▸ Designed and executed performance-focused marketing initiatives that improved brand visibility and
reduced cost per qualified lead.
Company industry:
Marketing

Digital Marketing Manager

December 2024 - Present

Al-Ahly Agency

Riyadh, Saudi Arabia

December 2024 - Present

▸ Engineered full-funnel PPC and SEO strategies for B2B and B2C clients in the KSA market, achieving 6.5×
ROI in the first quarter of engagement.
▸ Boosted qualified lead generation by 40% through advanced AI-powered audience segmentation and
precision targeting across Google, Meta, and TikTok Ads.
▸ Optimized ad spend allocation across platforms through continuous performance analysis, eliminating waste
and improving campaign profitability.
▸ Collaborated with sales teams to align marketing funnels with revenue objectives, directly improving client
acquisition and deal-close rates.
Company industry:
Marketing

Co-founder & Digital Marketing Manager

June 2024 - Present

Enhancer Studio

Cairo, Egypt

June 2024 - Present

• Co-founded a production & post-production studio, managing PPC campaigns and driving
digital growth, demonstrating entrepreneurship, leadership, and strategic planning.
• Increased inbound leads through cross-functional collaboration with creative teams,
showcasing strong teamwork, communication, and business development skills.
• Optimized ROI on advertising using Google Analytics and AI tools, applying analytical
thinking, innovation, and problem-solving.
Company industry:
Graphic Design
Job role:
Design, Creative, and Arts

Co-Founder & Digital Marketing Manager

June 2024 - Present

Enhancer Studio

Al Mahallah al Kubra, Egypt •Remote

June 2024 - Present

▸ Co-founded a production and post-production studio; managed all PPC and growth marketing, driving
consistent inbound lead generation through cross-platform paid campaigns.
▸ Applied AI-powered tools and Google Analytics to optimize advertising ROI and track performance across all
paid media channels.
▸ Led cross-functional collaboration between creative and marketing teams to align content production with
commercial growth objectives.
Company industry:
Photography
Job role:
Marketing and PR

Performance Media Buyer Team Leader

September 2021 - September 2025

Elbatt

Mansoura, Egypt

September 2021 - September 2025

• Led and coordinated a team managing PPC and SEO campaigns, analyzing results with
Google Analytics to improve client acquisition, demonstrating strong leadership, collaboration,
and analytical skills.
• Increased monthly client acquisition by 23% through performance-driven campaign
optimization, showcasing strategic thinking and problem-solving.
• Improved SEO ranking for client websites, achieving first-page visibility on Google for
competitive keywords, reflecting attention to detail, adaptability, and innovation.
Company industry:
Marketing

Media Buyer / Team Leader

April 2021 - September 2025

Mindev

Tanta, Egypt

April 2021 - September 2025

• Trained and mentored team members while managing PPC campaigns on social platforms
for both B2B and B2C clients, showcasing strong leadership, coaching, and communication
skills.
• Increased CTR by 15% across campaigns through ad copy improvements, demonstrating
creativity, adaptability, and attention to detail.
Company industry:
Marketing

Senior Media Buyer

July 2023 - March 2025

Eshtri Aqar (Real Estate)

Cairo, Egypt •Remote

July 2023 - March 2025

▸ Designed and optimized PPC media strategies for the real estate sector, increasing lead generation by 27%
through geo-targeted and localized ad campaigns.
▸ Reduced cost per acquisition by 22% through comprehensive campaign restructuring, keyword pruning, and
landing page alignment.
▸ Applied Google Analytics to refine audience targeting and improve B2B campaign ROI across multiple real
estate verticals.
Company industry:
Real Estate
Job role:
Marketing and PR

Senior Media Buyer

July 2023 - January 2025

Eshtri Aqar

Cairo, Egypt

July 2023 - January 2025

• Created and optimized PPC media strategies for the real estate sector, leveraging Google
Analytics to enhance B2B campaign performance, demonstrating analytical thinking and
industry knowledge.
• Increased lead generation by 27% through localized ad targeting, applying market research,
adaptability, and customer focus.
• Reduced cost per acquisition by 22% with campaign restructuring, showcasing strategic
problem-solving and efficiency.
Company industry:
Real Estate

Digital Marketing Manager

August 2024 - November 2024

Tak Agency

Riyadh, Saudi Arabia

August 2024 - November 2024

▸ Acquired 35 new B2B and B2C clients within a single month against a target of 15, achieving 508% ROI on
campaign investment through aggressive full-funnel strategy.
▸ Elevated lead-to-client conversion rates by 28% through advanced remarketing strategies and audience re
engagement sequences.
▸ Managed and optimized PPC campaigns using Google Analytics, driving continuous performance
improvements through systematic A/B testing.
▸ Collaborated with creative teams to develop high-performing ad copy and visuals grounded in audience
insight and competitive analysis.
Company industry:
Insurance & TPA
Job role:
Marketing and PR

Digital Marketing Manager

May 2024 - November 2024

Gulftix (E-commerce)

Riyadh, Saudi Arabia

May 2024 - November 2024

• Managed and executed PPC and SEO campaigns for an e-commerce platform, driving B2C
traffic and increasing ticket sales for the Saudi Pro League, applying project management and
strategic planning.
• Leveraged Google Analytics and in-depth data analysis to refine audience targeting, resulting
in higher ROI on paid campaigns, showcasing analytical thinking and problem-solving.
• Increased online purchases by 33% through optimized sales funnels and remarketing
campaigns, reflecting innovation and customer-centric strategy.
• Enhanced ad relevance and boosted CTR by 29% with keyword optimization and audience
segmentation, demonstrating attention to detail and adaptability.
Company industry:
Events Management
Job role:
Marketing and PR

Digital Marketing Manager

May 2024 - November 2024

Transition Agency

Jeddah, Saudi Arabia

May 2024 - November 2024

▸ Led and mentored a team of 7 digital marketing specialists, optimizing PPC campaigns and improving lead
conversion by 20% through AI-driven tools and structured coaching.
▸ Developed automated reporting dashboards that accelerated campaign optimization cycles by 35%,
enabling faster data-driven decision-making.
▸ Increased organic traffic by 42% via comprehensive on-page and off-page SEO improvements aligned with
competitive keyword strategy.
▸ Implemented full-funnel B2B and B2C revenue strategies, aligning marketing initiatives directly with sales
pipeline objectives.
Company industry:
Shipping
Job role:
Marketing and PR

Digital Marketing Manager

May 2024 - November 2024

Gulftix (E-Commerce)

Riyadh, Saudi Arabia

May 2024 - November 2024

▸ Managed PPC and SEO campaigns for a KSA e-commerce platform, increasing online ticket purchases by
33% through optimized sales funnels and remarketing.
▸ Enhanced CTR by 29% via precise keyword optimization, audience segmentation, and creative refresh
cycles based on performance data.
▸ Leveraged Google Analytics for in-depth audience analysis, continuously refining targeting to improve ROI
on paid campaigns.
Company industry:
Toys & Leisure
Job role:
Marketing and PR

Digital Marketing Manager

December 2023 - November 2024

Rawnk Agency

Riyadh, Saudi Arabia

December 2023 - November 2024

▸ Generated $234, 400 in revenue from a $29, 000 ad budget, delivering 707% ROI through cross-platform
campaigns spanning SEO, PPC, and social media.
▸ Expanded B2B leads by 38% using targeted LinkedIn Ads campaigns and strategic outreach sequences
tailored to high-value verticals.
▸ Designed long-term client growth roadmaps with measurable KPIs, improving client retention and creating
predictable revenue streams.
▸ Leveraged Google Analytics to continuously refine conversion rate optimization, driving performance
improvements across the full acquisition funnel.
Company industry:
Marketing
Job role:
Marketing and PR

Digital Marketing Manager

October 2023 - November 2024

Basmah Agency

Riyadh, Saudi Arabia

October 2023 - November 2024

▸ Led a cross-functional team of 20 to execute PPC and SEO campaigns for B2B clients, achieving 675% ROI
on a $30, 000 ad spend budget.
▸ Enhanced conversion rates by 31% through systematic landing page optimization and structured A/B testing
frameworks.
▸ Implemented automated lead nurturing workflows that reduced sales cycle time by 25% and improved
marketing-to-sales handoff efficiency.
▸ Drove a 35% increase in online brand engagement through SEO-led brand development and content
strategy initiatives.
Company industry:
Media Production

Formal marketing manager

October 2023 - November 2024

Azzrk - أزرق

Talkha, Egypt

October 2023 - November 2024

skills problem solving leadership paid media advertising market planning marketing strategy train employees
Company industry:
Advertising

Senior Media Buyer

January 2023 - October 2023

Monafasah-s

Riyadh, Saudi Arabia

January 2023 - October 2023

Managed PPC buys across platforms, optimizing budgets for maximum ROI and driving B2C campaign performance.
Company industry:
Marketing

Senior Media Buyer

January 2023 - October 2023

Monafasah-sa

Riyadh, Saudi Arabia

January 2023 - October 2023

• Managed in-house PPC campaigns across multiple platforms, optimizing budgets for
maximum ROI and enhancing B2C campaign performance, showcasing analytical and
problem-solving skills.
• Improved CTR by 18% and reduced CPL by 21% on Meta Ads through continuous testing
and refinement, applying attention to detail and adaptability.
Company industry:
Marketing

Senior Media Buyer

January 2023 - October 2023

Monafasah.sa

Riyadh, Saudi Arabia •Remote

January 2023 - October 2023

▸ Managed multi-platform in-house PPC campaigns, improving CTR by 18% and reducing CPL by 21% on
Meta Ads through continuous testing and optimization.
▸ Allocated and optimized advertising budgets across channels to maximize ROI on B2C campaigns targeting
the KSA market.
Company industry:
Marketing
Job role:
Marketing and PR

Performance Media Buyer

August 2022 - October 2023

JMI Cairo

Cairo, Egypt

August 2022 - October 2023

▸ Managed PPC campaigns across Facebook, Instagram, TikTok, and Google Network, building effective
B2B/B2C funnels that increased conversions by 25%.
▸ Reduced wasted ad spend by 20% through advanced campaign segmentation, negative keyword
management, and ongoing bid strategy optimization.
▸ Analyzed campaign performance using Google Analytics to generate actionable insights and continually
optimize ROI across all paid channels.
Company industry:
Marketing
Job role:
Marketing and PR

Media Buyer

April 2022 - August 2022

Gblue Cairo

Cairo, Egypt

April 2022 - August 2022

Managed all paid ad campaigns and advised the creative team on effective media strategies for PPC and SEO.
Company industry:
Consumer Electronics

Performance Media Buyer

April 2022 - August 2022

Gblue

Cairo, Egypt

April 2022 - August 2022

▸ Managed all paid advertising campaigns and increased campaign ROI by 19% through continuous A/B
testing and creative optimization.
▸ Advised the creative team on PPC and SEO best practices, bridging the gap between performance data and
creative execution.
Company industry:
Retail & Wholesale

Performance Media Buyer – Team Lead

September 2021 - April 2022

Elbatt

Mansoura, Egypt

September 2021 - April 2022

▸ Led a team managing PPC and SEO campaigns, increasing monthly client acquisition by 23% through
performance-driven campaign optimization.
▸ Achieved first-page Google rankings for competitive keywords through targeted on-page and off-page SEO
initiatives.
Company industry:
Marketing

Media Buyer / Team Leader

April 2021 - September 2021

Mindev

Tanta, Egypt

April 2021 - September 2021

Trained and guided team members while managing PPC campaigns across Facebook, Instagram, TikTok, and Google Network to drive targeted B2B and B2C funnels.

Spearheaded cross-platform advertising strategies, leveraging Google Analytics and data-driven insights to analyze performance and enhance marketing effectiveness.

Optimized ROI through continuous testing, refinement of ad creatives, audience targeting, and bidding strategies.

Implemented digital marketing best practices to maximize reach, engagement, and brand visibility across multiple platforms.

Collaborated with cross-functional teams to align marketing objectives and ensure cohesive brand messaging.

Developed and presented comprehensive performance reports and strategic recommendations to stakeholders, supporting data-informed decision-making.
Company industry:
Marketing
Job role:
Beauty and Fashion

Media Buyer & Team Lead

April 2021 - September 2021

Mindev

Tanta, Egypt

April 2021 - September 2021

▸ Trained and mentored team members in PPC best practices while managing paid social campaigns for B2B
and B2C clients.
▸ Increased CTR by 15% across campaigns through ad copy optimization and creative iteration aligned with
audience behavioral data.
Company industry:
Marketing

Education

Mansoura University

May 2019

May 2019

Bachelor's degree, Bachelor in Geography,

Egypt

Skills

Marketing
Expert
Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Media Planning
Expert
Media Planning
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Media Buying
Expert
Media Buying
Expert
snapchat ads
Expert
snapchat ads
Expert
Performance Marketing
Expert
Performance Marketing
Expert
Paid Search (PPC)
Intermediate
Paid Search (PPC)
Intermediate
Influencer Marketing
Intermediate
Influencer Marketing
Intermediate
Meta Ads Manager
Expert
Meta Ads Manager
Expert
Customer Acquisition
Expert
Customer Acquisition
Expert
ROI Optimization
Intermediate
ROI Optimization
Intermediate
YouTube Ads
Intermediate
YouTube Ads
Intermediate
Sales Funnels
Intermediate
Sales Funnels
Intermediate
Problem-Solving
Expert
Problem-Solving
Expert
Conversion Tracking
Expert
Conversion Tracking
Expert
Marketing Automation
Intermediate
Marketing Automation
Intermediate
Market Research
Expert
Market Research
Expert
Team Leadership
Expert
Team Leadership
Expert
A/B Testing
Expert
A/B Testing
Expert
Lead Generation
Expert
Lead Generation
Expert
Cross-Functional Collaboration
Intermediate
Cross-Functional Collaboration
Intermediate
Landing Page Optimization
Expert
Landing Page Optimization
Expert
Strategic Planning
Intermediate
Strategic Planning
Intermediate
Communication Skills
Expert
Communication Skills
Expert
Negotiation
Intermediate
Negotiation
Intermediate
Adaptability
Intermediate
Adaptability
Intermediate
PPC (Pay-Per-Click)
Expert
PPC (Pay-Per-Click)
Expert
Audience Segmentation
Expert
Audience Segmentation
Expert
Campaign Optimization
Expert
Campaign Optimization
Expert
E-commerce Marketing
Expert
E-commerce Marketing
Expert
Project Management
Expert
Project Management
Expert
Google Analytics
Expert
Google Analytics
Expert
SEO
Intermediate
SEO
Intermediate
BUSINESS TO BUSINESS
Expert
BUSINESS TO BUSINESS
Expert
SALES
Expert
SALES
Expert
DATA ANALYSIS
Intermediate
DATA ANALYSIS
Intermediate
E-COMMERCE
Intermediate
E-COMMERCE
Intermediate
Media Planning
Intermediate
Media Planning
Intermediate
Paid Social Media
Expert
Paid Social Media
Expert
Google Ads
Expert
Google Ads
Expert
Media Buying
Expert
Media Buying
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
tiktok ads
Expert
tiktok ads
Expert
Digital Marketing Strategy
Expert
Digital Marketing Strategy
Expert
Digital Marketing
Expert
Digital Marketing
Expert
SEM
Expert
SEM
Expert
Social Media
Expert
Social Media
Expert
Marketing
Expert
Marketing
Expert
Marketing Management
Expert
Marketing Management
Expert
Marketing Strategy
Expert
Marketing Strategy
Expert
Management
Expert
Management
Expert
Team Management
Expert
Team Management
Expert
E COMMERCE
Intermediate
E COMMERCE
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
TIKTOK
Intermediate
TIKTOK
Intermediate
YOUTUBE ADVERTISING
Intermediate
YOUTUBE ADVERTISING
Intermediate
Microsoft Office
Expert
Microsoft Office
Expert
ADVERTISING CAMPAIGNS
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
ADVERTISEMENT
Intermediate
ADVERTISEMENT
Intermediate
CONTRACT DRAFTING
Intermediate
CONTRACT DRAFTING
Intermediate
GNU COMPILER COLLECTION
Intermediate
GNU COMPILER COLLECTION
Intermediate

Social profiles

Personal Website
Personal Website
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