Total Years of Experience: 31 Years, 8 Months
September 1998
To Present
senior Global Marketing Lead ( Associate Director)
at JULPHAR
Location :
United Arab Emirates - Ras Al Khaimah
Senior Global Marketing Lead for 5 franchises
August 2004
To December 2013
Global Marketing Manager
Reporting to CEO: Wound Healing, MEBO, Antibiotics, Biotechnology,
ICU&CCU.
ICU&CCU.
September 2001
To July 2004
Senior Marketing Manager
at Wound Healing, MEBO, Derm
September 1998
To August 2001
Business Unit Manager
Wound Healing, Cosmetics, Derma, Generics specializes and control & MEBO
Franchise.
Accountable for developing, planning, implementing & monitoring all marketing strategic plans, markets operations & business
plans in the GCC, Middle East, Asia, Latin-America, East-Europe & Africa aiming to support the sales of the Group Units.
Responsible for all marketing activities, advertisement campaigns, strategic promotion plans and counter-act competitors while
managing the marketing team of 25 comprising product & sales managers. Demonstrated abilities in managing Wound Healing
Alaa Fathy Abdel-Halim Atia | Page 2
as (MEBO, Dressings, Scar Specific, and Devices), Derma, Antibiotics, Cardio, Biotech, Diabetic, Oncology, Cosmetic, Allergy, ICU
&CCU, Generic brands and Medical Devices Lines.
Franchise.
Accountable for developing, planning, implementing & monitoring all marketing strategic plans, markets operations & business
plans in the GCC, Middle East, Asia, Latin-America, East-Europe & Africa aiming to support the sales of the Group Units.
Responsible for all marketing activities, advertisement campaigns, strategic promotion plans and counter-act competitors while
managing the marketing team of 25 comprising product & sales managers. Demonstrated abilities in managing Wound Healing
Alaa Fathy Abdel-Halim Atia | Page 2
as (MEBO, Dressings, Scar Specific, and Devices), Derma, Antibiotics, Cardio, Biotech, Diabetic, Oncology, Cosmetic, Allergy, ICU
&CCU, Generic brands and Medical Devices Lines.
August 1993
To July 1997
Marketing Manager
at Generics & Medical Devices
June 1991
To July 1997
at United Group
Location :
Egypt
June 1991
To July 1993
Sales & Marketing Officer
at united group
Location :
Egypt - Cairo
manager marketing and sale
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