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Alaa Elashry, Chief Financial Officer

Alaa Elashry

Chief Financial Officer·Easy Take App

Saudi Arabia

Bachelor's degree, Accounting

Work experience

Total years of experience: 27 years, 2 months

Chief Financial Officer

February 2022 - Present

Easy Take App

Dammam, Saudi Arabia

February 2022 - Present

• Lead financial strategy, budgeting, cash flow, and investment decisions to support growth and
investor objectives while overseeing consolidated reporting, tax compliance, governance, and
finance team performance in partnership with the CEO and executive management.
• Led day-to-day accounting operations, financial statements, management reporting, and IFRS
compliant controls while optimizing cash flow, working capital, inventory valuation, and
supplier reconciliations to enhance profitability and efficiency.

Company industry:
Internet & E-commerce
Job role:
Accounting and Auditing

Chief Accountant

February 2018 - January 2022

Nayazik International Co. Ltd.

Dammam, Saudi Arabia

February 2018 - January 2022

• Lead financial strategy, budgeting, cash flow, and investment decisions to support growth and
investor objectives while overseeing consolidated reporting, tax compliance, governance, and
finance team performance in partnership with the CEO and executive management.
• Led day-to-day accounting operations, financial statements, management reporting, and IFRS
compliant controls while optimizing cash flow, working capital, inventory valuation, and
supplier reconciliations to enhance profitability and efficiency.

Company industry:
Merchandising
Job role:
Accounting and Auditing

Accounting Manager

December 2015 - January 2018

East Beteel Trading Est.

Dammam, Saudi Arabia

December 2015 - January 2018

• Directed the accounting department and strengthened procedures, internal controls, and
expense control while producing periodic financial statements, variance analyses, and
management reports to support operational and sales decisions.

Company industry:
Merchandising
Job role:
Accounting and Auditing

Accounting Manager

August 2015 - December 2015

Gulf Energy International

Dammam, Saudi Arabia

August 2015 - December 2015

• Managed accounting operations, payroll, petty cash, and project reporting while designing the
chart of accounts, implementing the ERP accounting module, and issuing financial statements
and management reports.

Company industry:
Oil & Gas
Job role:
Accounting and Auditing

Accountant → Chief Accountant

April 2004 - March 2015

Saudi Al Amar Trading & Industry Co.

Dammam, Saudi Arabia

April 2004 - March 2015

• Prepared full financial statements and performance analyses, supervised accountants across
sales, inventory, fixed assets, receivables, payables, and banks, and managed payroll, EOSB,
and multi-branch consolidation in compliance with labor law.

Company industry:
Merchandising
Job role:
Accounting and Auditing

Accountant

September 1999 - September 2003

Saudi National Est. (Abdullah A. Al-Shurei)

Hafr Albaten, Saudi Arabia

September 1999 - September 2003

• Handled general accounting, reconciliations, and financial reporting to support trading and
services operations and maintain accurate books and records.

Company industry:
Motor Vehicle Passenger Transport
Job role:
Accounting and Auditing

accountant

October 1998 - September 1999

Al-Orasa Tea Company

Kafr El Sheikh, Egypt

October 1998 - September 1999

• Performed inventory and sales accounting, reconciliations, and daily transaction recording to
ensure accurate tracking of stock and revenues.
Gained early exposure to banking operations, teller services, and financial controls.

Company industry:
Merchandising
Job role:
Accounting and Auditing

Accountant

October 1998 - September 1999

Al-Orasa Tea Company

Kafr El Sheikh, Egypt

October 1998 - September 1999

• Performed inventory and sales accounting, reconciliations, and daily transaction recording to
ensure accurate tracking of stock and revenues.

Company industry:
Merchandising
Job role:
Accounting and Auditing

Training Intern

July 1997 - October 1997

Bank Misr

Kafr El Sheikh, Egypt

July 1997 - October 1997

Training

Company industry:
Banking
Job role:
Information Technology

Education

Tanta University

January 1998

January 1998

Bachelor's degree, Accounting

Egypt

GPA (rating): Good

GPA (rating): Good

Skills

BUDGETING
Expert
BUDGETING
Expert
BUSINESS PARTNERING
Expert
BUSINESS PARTNERING
Expert
CASH FLOW MANAGEMENT
Expert
CASH FLOW MANAGEMENT
Expert
CERTIFIED FINANCIAL MANAGER
Expert
CERTIFIED FINANCIAL MANAGER
Expert
CERTIFIED MANAGEMENT ACCOUNTANT
Expert
CERTIFIED MANAGEMENT ACCOUNTANT
Expert
FINANCIAL PLANNING
Intermediate
FINANCIAL PLANNING
Intermediate
FINANCIAL STRATEGY
Intermediate
FINANCIAL STRATEGY
Intermediate
FORECASTING
Expert
FORECASTING
Expert
INTERNATIONAL FINANCIAL REPORTING STANDARDS
Intermediate
INTERNATIONAL FINANCIAL REPORTING STANDARDS
Intermediate
PROJECT RISK MANAGEMENT
Intermediate
PROJECT RISK MANAGEMENT
Intermediate

Training and Certifications

Certifications
CMA
Advanced ChatGPT & Gen AI Mastery for Finance Professionals
Financial Modeling
Data Analysis & AI Applications in Excel and Power BI
PMP Training
International Financial Reporting (IFRS)
IFRS
IFRS
Certified Finance Manager (CFM-001)