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تم إلغاء حظر المستخدم بنجاح
آلاء مؤمنه, Senior Marketing Manager-KSA

آلاء مؤمنه

Senior Marketing Manager-KSA·JLL

المملكة العربية السعودية

بكالوريوس, Information Sciences

الخبرة العملية

مجموع سنوات الخبرة: 12 سنوات, 0 أشهر

Senior Marketing Manager-KSA

يونيو 2025 - حتى الآن

JLL

الرياض، المملكة العربية السعودية

يونيو 2025 - حتى الآن

-Implement the marketing and communication strategy and plan that aligns with the KSA's business overall business goals and objectives, in line with the regional and global strategy, vision, initiatives and guideline.

-Execute the integrated marketing activations and campaigns in KSA, covering digital channels including website, social media, email marketing, .. as well as other channels Manage the execution of public relations and communications initiatives to increase brand awareness, and promote company news.

-Manage the development and execution of events and sponsorships to drive brand awareness and lead generation.

-Build relationships with key stakeholders, including internal teams locally and regionally, business stakeholder, external agencies, and media partners.

-Measure and report on the effectiveness of the results, using relevant metrics such as digital KPIs, leadgen KPIs, and others.

ð´Monitor industry trends and best practices to ensure our strategy remains competitive and innovative.

ð´Collaborate with internal teams and vendors to ensure the successful development, deployment of Marketing initiative.

مجال الشركة:
العقارات
الدور الوظيفي:
استشارات

Area Marketing & Communication Manager

يناير 2024 - مايو 2025

Radisson Hotel Group

الرياض، المملكة العربية السعودية

يناير 2024 - مايو 2025

• Responsible for elevating a cluster of 32 hotels within Saudi Arabia.

•Managing relationships with PR agencies, media partners.

• Develop social-first content, partnerships, and influencer relationships to showcase the group of hotels and enhance our brand positioning, with a specific focus on the iconic hotel(s).

• Generate innovative content for the hotel group and ensure that all content is uploaded to the asset
manager for distribution.

• Create and implement a comprehensive plan to promote the iconic hotels and any new openings within the group.

• Build connections with local influencers and content creators to increase the hotels' visibility and
collaborate on outstanding content creation.

• Oversee the hotel group's social media accounts, including community engagement and publishing content.

• Bring the defined brand themes to life through content, partnerships, and events within the hotel group.

• Act as the brand representative to ensure that all hotels in the group adhere to the brand's guidelines and that the content produced is brand-compliant, including maintaining a strong digital presence.

.Measure and report on the performance of marketing campaigns, gain insight and assess against goals.

مجال الشركة:
الضيافة والسكن
الدور الوظيفي:
التسويق والعلاقات العامة

MARKETING & COMMUNICATION MANAGER

يناير 2023 - ديسمبر 2023

Hilton

الرياض، المملكة العربية السعودية

يناير 2023 - ديسمبر 2023

• Develop and implement strategic marketing plans to achieve company
objectives.
• Conduct market research and analysis to identify customer needs, market trends,
and competitor activities.
• Create and work with marketing agency a execute effective marketing campaigns
across various channels, including digital, print, and social media.
• Monitor industry developments and stay up-to-date with emerging marketing
trends and technologies.
• Collaborate with sales teams to align marketing efforts with lead generation and
conversion goals.
• Manage all aspects of digital marketing including website content, social media
presence, email campaigns, and online advertising.
• Create and manage marketing budgets to maximize ROI.
• Manage relationships with external vendors such as advertising agencies or PR
firms.

مجال الشركة:
الضيافة والسكن
الدور الوظيفي:
التسويق والعلاقات العامة

Marketing manager

يناير 2019 - أكتوبر 2022

Hilton

مكة المكرمة، المملكة العربية السعودية

يناير 2019 - أكتوبر 2022

• Contributed to marketing efforts for the largest Hilton portfolio in the Middle East, consisting of three
brands, 2300 rooms, 15 outlets, and the largest convention canter in Makkah.
• Conducted market research and analysis to identify emerging opportunities and maintain competitive
market edge.
• Oversaw planning and execution of targeted sales and marketing strategies.
• Oversaw development and execution of multi-channel marketing campaigns to drive growth.
• Negotiated contracts with clients, influencers, and ambassadors, resulting in mutually favourable
partnerships and increased growth.
• Developed strategy for social media marketing with cohesive messaging across multiple platforms.
• Analysed customer insights and trends to build marketing strategies that resulted in revenue growth.
• Facilitated smooth campaign execution, collaborating effectively with creative teams and external
agencies.

مجال الشركة:
الضيافة والسكن
الدور الوظيفي:
السياحة والضيافة

sales marketing assistant manager

سبتمبر 2017 - ديسمبر 2018

Millennium Hotels and Resorts

مكة المكرمة، المملكة العربية السعودية

سبتمبر 2017 - ديسمبر 2018

• Collaborated with marketing team to outline and promote brand strategy and creative development.
• Managed social media platforms, creating and scheduling content to maintain consistent online
presence.
• Developed marketing plans to support department strategies.
• Supported front-line sales teams with well-coordinated administrative operations.

مجال الشركة:
الضيافة والسكن
الدور الوظيفي:
السياحة والضيافة

marketing coordinator

أبريل 2014 - أغسطس 2017

Hilton

مكة المكرمة، المملكة العربية السعودية

أبريل 2014 - أغسطس 2017

• Maximised brand awareness through targeted marketing strategies.
• Developed marketing plans to support department strategies.
• Worked collaboratively with vendors to complete projects according to schedule and specifications.
• Proofread marketing collateral to guarantee accuracy.
• Completed quarterly forecasting and monthly financial reviews.
• Conducted market research to identify key customer segments and target audiences.

مجال الشركة:
الضيافة والسكن
الدور الوظيفي:
التسويق والعلاقات العامة

التعليم

Umm Al-Qura University

يونيو 2013

يونيو 2013

بكالوريوس، Information Sciences

المملكة العربية السعودية

المعدل التراكمي (نقاط): 3.75 من 4

المعدل التراكمي (نقاط): 3.75 من 4

Skills

Stakeholder Management
Expert
Stakeholder Management
Expert
Communications
Expert
Communications
Expert
Branding
Expert
Branding
Expert
Public Relations
Expert
Public Relations
Expert
Creative Agencies
Expert
Creative Agencies
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Project Plans
Expert
Project Plans
Expert
Commercial Awareness
Expert
Commercial Awareness
Expert
Adobe photoshop
Intermediate
Adobe photoshop
Intermediate
Stakeholder Engagement
Expert
Stakeholder Engagement
Expert
Communications
Expert
Communications
Expert
Branding
Expert
Branding
Expert
Public Relations
Expert
Public Relations
Expert
Digital Marketing
Expert
Digital Marketing
Expert

اللغات

الانجليزية
متمرّس
العربية
اللغة الأم

التدريب و الشهادات

الشهادات
Adobe Illustrator CC 2021 ( Essential & Advanced )
Aug 2021
Certified Digital Marketing Professional
Oct 2022