Aladdin Al-Taher

Specialized Contracting in the following feilds:
a) Civil Department
- Insulation solutions provider (Applicator, Researcher). All kinds of insulation: Thermal, Acoustic, Waterproofing, Fire-stop, and medical insulation
- Asphalting
b) Architectural Department
- GRC Cladding, GRC products and decorations
- Aluminum Cladding
- Styrofoam decorations
- Sandwich Panels
c) MEP Department
- HVAC
- Electrical
- Mechanical
Simply, ... We are different
We are not no. 1, but we are try hard ......
...
to SATISFY YOU, to IMPRESS YOU
...
to Get the WOW from you.

Highlights
• Helped establishing UNITED Advanced Insulators and Contractors as an All Insulation Solutions provider. The new company quickly was known in the related governmental sector and other interested big companies.
• Identified successfully new business activities in both governmental and private sector
• Strategic Planning for a newly established company and for the whole group in a very dynamic market.
• Provided highest tech. of water proofing solutions through strong cooperation with leading Water Proofing and Construction Chemicals Manufacturers, like BASF, Answrap, Bitumat, Dermabit, Awazel, Fosam Fosroc, … etc.
• Provided Consulting services for SCECO and MEW (Ministry of Electricity and Water) in Thermal Insulation as one of the best energy solutions and the mechanism to implementing mandatory thermal insulation in KSA, and Energy solutions
• Conveyed the education about thermal insulation to company employees and even many customers.

General Management Experience of large format Commercial business with P&L responsibility
To oversee and manage the Sales in the region, negotiation of contracts in big projects, staff supervision, smooth running of the Production facility in KSA (Note the main Factories are in Kuwait and India), office management, public relations, and operational issues all with the goal of maximizing the our market share and Profits. I practiced the following:
- Preparation of annual budget for the region (KSA, Bahrain & Yemen)
- Responsible for the P&L
- Accountable for the development and implementation of Company marketing program, corporate communication in the region.
- Managing the financial analysis and forecast
- Following up and supervise the collection and implementation of contractual terms
- Consideration of complaints and demands of clients and working to remove the causes of the complaint and respond to their requests within the contractual obligations putting in priority achieving the customer loyalty and satisfaction
- Formulated policy, and developed and implemented new strategies and procedures.
- Participated in Teams reporting directly to the vice president.
- Developed financial plans, analyzed and interpreted financial data. Have Knowledge of public relations principles and practices.
Qualification & Experience
- Successful record of achievements in management and sales records among GCC markets
- High degree of human relations skills
- Ability to communicate effectively both orally and in writing
- Strong organization and integration skills
• Ability to posses drive, enthusiasm and creativity
• Excellent communicator, public relations and presentation skills.
• Able to motivate teams and manage resources

The company is involved in providing services and supplies to construction industries in U.A.E.

Highlights:
• Revamped and streamlined functional and operating procedures of the company, devised new corporate policies and achieved deliverable results that affected the bottom-line of the organization in record time.
• Played a pivotal role in launching Acoustic False Ceiling, Access Raised Flooring and Rubber Flooring, executed strategic plans to enhance product penetration in new markets.

Key Responsibilities:
• Analyzing critical business scenarios and establishing standardized processes for efficient trouble-shooting, while striking yield oriented balance between the organization and the supplier.
• Collating and analyzing data pertaining to various KPI’s (Key Performance Indicators) and business parameters to plan and effect turnkey business solutions, aiming at enhancing profitability of business operations.
• Developing and maintaining efficient relations with suppliers to ensure smooth execution of purchasing activities of the company.
• Spearheading overall activities of the purchase department encompassing planning, volume allocation among suppliers, negotiation, contracting and delivery.
• Designing and implementing strategic plans for targeting high end projects, ensuring completion of requisite formalities and taking approvals for pre-qualification of the company and products.
• Ensuring compliance with corporate requirements and leading on commercial negotiations, which deliver both short and long term business benefits.
• Ascertaining problem areas with focus on productivity, profit, business development, and personnel growth. Envisaging/ devising long term strategic plans by focusing on achievement of set targets.

Key Responsibilities:
• Researched investment opportunities and conceptualized business development ventures to draw out complete business roll out plans in view of technical constraints /requirements, requisite logistical support and resultant financial viability in terms of overheads and principal lock in period.
• Steered the existing business forward by identifying new profitable opportunities and converted them into commercial contracts.
• Designed and implemented strategic business development and marketing plans, recommended improvements in existent setups, quantified achievements in terms of tangible financial benefits for the group of companies.
• Developed strategic plans for marketing new products related to EPS and Smart Building Systems such as Multifix system, Clad panels, Cladding Concrete Block and Decolite, formulated strategic marketing objectives and creative ideas to maximize output.
• Conducted market research and competitor analysis and prepared researched based reports/ sales forecasts for the upper management to support all marketing activities of the company.
• Spearheaded the entire business planning process inclusive of setting mission, vision, strategic goals for the group.
• Scrutinized departmental performance by devising performance measurement parameters, and provided effective strategies/ measures to address shortcomings.

Highlights:
• Efficiently handled all marketing initiatives to promote EPS products, thus achieving a strong position in a competitive market.
• Devised and implemented a new thermo insulation system to ascertain smooth execution of electrical piping and mechanical fixing activities, thus leading to substantial reduction in operating expenditures for our clients.

Key Responsibilities:
• Handled performance improvement and business development activities by constantly reviewing operational risk of business entities.
• Analyzed present/ future market opportunities/ trends with the objective of recommending to senior management suitable strategies and tactics to exploit these opportunities for sound and profitable growth.
• Attended several seminars and symposiums in order to stay attuned to all specifications related to thermo insulation materials and systems.
• Examined customer needs to comprehend applicability of EPS products, created a vision of applying company products to match needs and designed new applications of polystyrene (EPS) products.
• Targeted potential clients, expanded current accounts, formulated account strategies, negotiated and developed revenue-generating relationships with key clients of the company for enhancing profits and market share growth.
• Instrumental in development of production lines to enhance the efficiency of production operations.
• Directed overall activities of the sales and marketing team, handled all aspects of their training and conducted performance reviews periodically in order to maintain a motivated team.

Key Responsibilities:
• Formulated strategic business plans and executed programs for all phases of the business life cycle (start up, expansion, and turnaround).
• Established and maintained efficient business relations with key clients to ensure smooth execution of day to day activities of the organization.
• Negotiated several contracts with Gypsum Board Section to secure big deals in favor of the organization.
• Provided input for product planning, developed ideas and strategies to support future product development, thus enhancing product penetration in the market.
• Kept close tabs on market dynamics, trends and competitor strategies. Collated information and formulated strategies to optimize performance parameters and business outputs.

Previous Professional Experience:
February 1997 - November 1997, Purchasing Head Officer: National Plastic Factory, Jordan.
Key Responsibilities:
• Supervised the entire purchasing activity for spare parts right from sending inquiries to negotiating deals with suppliers for efficient prices, goods delivery, credit terms and favorable purchase/ supply terms.
• Analyzed key drivers, trends and regulations impacting assigned purchases, made decisions ensuring reliability of sourcing at the best value for the company.
• Developed turnkey solutions to facilitate optimized intra/ inter unit movement of goods. Monitored the quality, cost and efficiency of the movement of goods.

July 1990 - March 1996, Sales Manager: Diamant - D Middle East (A Wadoud Yassin & Sons Co.), Jordan.
Achievements & Responsibilities:
• Engineered the set up of a diamond tools section in the company.
• Increased market share of the company by competing with four major diamond sellers to provide the best after sales service to the customers.
• Managed overall activities of the diamond tools workshop and ascertained smooth execution of all welding and planishing activities as per the set standards.
• Managed, marshaled and augmented human and infrastructural resources for optimal deliverable efficacy by motivating and interacting with them.

December 1988 - August 1990, Marketing Officer - Researcher: Urban Development Department, Real Estate & Marketing Directorate, Marka, Jordan.
Key Responsibilities:
• Performed extensive research in areas of Households' Incomes served by the department's projects, commercial and marketing research and provided recommendations pertaining to design of building models.
• Functioned as a member of several committees such as Cost Reduction committee, Qaurries committee, Pricing committee and New Project II committee.
• Provided regular reports to the directorate as a laison officer in order to keep them abreast of all sales initiatives of the department.