Marketing Executive
Lucrative Marketing
Total years of experience :10 years, 2 Months
.Preparing and delivering marketing plans within key objectives.
.Working with in-house designers to produce materials of visual impact and within brand guidelines.
.Involving key stakeholders for product at each stage of campaign, and reporting results once completed
.Generating and executing marketing campaigns across social media platforms such as Twitter, Facebook, Instagram, YouTube and many more.
.Generating reports for digital marketing campaigns using data based analytics tools and presenting this data in an easy to understand format.
.Sourcing advertising opportunities and placing adverts in the press, radio or TV as appropriate to the product or service.
.Liaising with media, printers, and publishers as required and managing the production of marketing. materials such as leaflets, flyers, posters and newsletters, including e-newsletters and DVDs.
.Liaising with events coordinators to maximise visibility at conferences, receptions and exhibitions, including compiling product and literature lists to display or demonstrate.
.Attending key conferences to manage booth, do customer interviews and focus groups.
.Monitoring competitor activity and generating leads for products and services.
.developing marketing campaigns
.writing and proofreading copy
.liaising with designers and printers
.organizing photo shoots
.arranging the effective distribution of marketing materials
. maintaining and updating customer databases
.organizing and attending events such as conferences, seminars and exhibitions;
.conducting market research, for example, using
customer questionnaires and focus groups;
.contributing to develop marketing plans and strategies
.managing budgets
.evaluating marketing campaigns
.monitoring competitor activity
.supporting the marketing manager and other colleagues.
2014 - 2015
•Greeting customers and offering them assistance.
•Directing customers by escorting them to racks and counters to suggest items.
•Advising customers by providing information on products.
•Helping customers making selections by building customer confidence and offering suggestions, recommendation and opinions.
•Registration and Documentation of sales and updating customer profile records.
•Processing payments by totalling purchases by checks, cash, and credit cards.
•Contributing to team effort by accomplishing related results as needed.