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Ali Sarfraz, Group GL Manager

Ali Sarfraz

Group GL Manager·NEOM

United Kingdom

Bachelor's degree, Law

Work experience

Total years of experience: 17 years, 8 months

Group GL Manager

October 2024 - Present

NEOM

Neom, Saudi Arabia

October 2024 - Present

• IFRS 16 implementation and lease accounting across the NEOM
region.
• Implemented RE-FX tool to manage leases to ensure streamlined
process.
• Lead the Audit process and managed the PBC for the group.
• Implemented group prepayment policy and managed the prepayments
across the group on monthly basis.
• Managed group borrowings under IFRS 9 for SACE loan facilities and
implemented Treasury management system for monthly accounting.
• Liaising with external banks for mark to market and incremental
borrowing rates.
• Preparation of monthly FS of different sectors and liaised with
consolidation team to ensure accuracy.
• Managed PPP camps across NEOM region and ensured correct
booking of the liability against the guaranteed revenue agreement(s)
• Coordinated cross-departmental collaboration for improved workflow.
• Streamlined prepayments process by collaborating with AP.
• Delegated tasks efficiently to maximize productivity.
• Led performance reviews, identified areas for improvement.
• Piloted change management initiatives successfully improving
organizational adaptability.
• Fostered a positive work environment with regular team-building
activities.
• Organized financial and operational data to help with yearly budgeting
and planning.
• Managed accruals for different sectors across NEOM.
• Implemented innovative accounting systems, enhancing operational
efficiency.
• Coordinated with auditing department to ensure compliance with all
regulatory requirements.
• Supervised a team of finance professionals, cultivating a high
performance culture.
• Led audit engagements, serving as primary point of contact for audit
related queries.
• Introduced and managed IFRS technical accounting policies and best
practices.
• Produced management information and KPI measurement through
conducting variance analysis.
• Provided training on local and global policies, including ethics policy
for culture of compliance.
• Compiled general ledger entries on short schedule with 100%
accuracy.
• Trained new employees on accounting principles and company
procedures.
• Compiled financial data for business forecasting and budgeting.
• Prepared detailed models, reports and charts highlighting complex
financial information.
• Liaised with auditors to ensure compliance with regulatory standards.
• Led a high-performing finance team towards achieving key
performance indicators consistently.
• Applied advanced Excel skills to efficiently analyze large data sets.
• Strengthened financial operations by streamlining accounting
processes and systems.
• Conducted regular variance analyses to identify potential areas of
concern.
• Liaised with auditors whilst maintaining transparent documentation
practices.
• Ensured accurate financial records through meticulous account
reconciliation.
• Participated in strategic planning sessions to provide financial insights
and recommendations.
• Reviewed and approved balance sheet reconciliations to ensure
compliance with regulations.
• Coordinated month-end close procedures for timely reporting.
• Provided leadership to finance team, fostering a culture of continuous
improvement.
• Calculated and posted month end journals in full compliance with
IFRS regulations.
• Monthly presentation to EDs and senior management on leases, loan
facilities and prepayments.

Company industry:
Construction & Building

Financial Reporting Manager

October 2021 - October 2024

Berkeley Group PLC

London, United Kingdom

October 2021 - October 2024

• Collaborated with business management to set and control annual
budgets.
• Supported audit process and liaised with external auditors on half
year and full year queries
• Prepared and developed monthly management packs, accounts and
explaining variances to budget/forecast
• Calculated and posted month end journals in full compliance with
regulations.
• Prepared monthly bank reconciliations with 100% accuracy.
• Created quarterly and yearly balance sheets to track financial trends
and performance.
• Prepared VAT and income tax forms for commercial and individual
clients.
• Analyzed monthly balance sheet accounts for corporate reporting.
• Updated journal entries and accounts on accrual basis for half year
and full year
• Cooperated with senior leaders to create operating budgets and
initiate financial planning.
• Prepared monthly board pack and liaised with the different
departments within the business to ensure the relevant information is
provided in time.
• Maintaining Fixed Asset register to ensure balance sheet accuracy.
• Approving and checking BACS run and ensuring purchase ledger
accuracy.
• Complete ownership of the cash process ensuring the money received
is posted to the right plot.
• Updating sales price forecast and reporting directors on the site
status on weekly basis.
• Preparing the monthly dashboard for board pack ensuring all sales
aspects are reported accurately with the yearly budget and rolling
forecast.
• Meeting with external clients on insurance recharges and ensuring the
invoices are paid on time.
• Ensuring the commercial invoices are raised and sent on time and
chased the payments to ensure sales ledger accuracy.
• Prepared HY/FY audit schedules, collaborating with external auditing
to verify compliance with all regulations.
• Supervised 3-person accounting team.
• Consolidated capital management, cash flow analysis, and
reconciliations statements.
• Prepared monthly variance reports for strategic budgeting and
forecasting.
• Introduced internal controls to monitor critical areas of financial
control and devised corrective actions addressing risks and
deficiencies.
• Prepared external audit documentation and financial reports.
• Oversaw all aspects of accounting and financial control operations.
• Delivered training and development to junior finance employees for
progression and best practice improvements.
• Developed and administered annual budgets following periods of
strong analysis and research.
• Developed thorough forecasting and cash-flow management processes
to maximize progression and profitability.
• Maintained responsibility of credit control to achieve debtor day
targets.
• Managed timely and accurate reporting of various financial
transactions and information for detailed analysis.
• Identified finance team efficiencies and reduced reporting timelines.

Company industry:
Construction & Building

Financial Reporting Manager

January 2021 - October 2021

Berkeley Group PLC

London, United Kingdom

January 2021 - October 2021

• Created and presented accurate, detailed financial forecasts.
• Finalized VAT returns with rigorous transaction checks.
• Coached and mentored junior staff to maximize finance department
capabilities.
• Harnessed data visualization to drive insights through management
reporting.
• Applied advanced Excel skills to efficiently analyze large data sets.
• Accurate and timely completion of the management accounts
• Ownership of sales and purchase ledger

Company industry:
Construction & Building

Finance Business Partner

January 2019 - January 2020

FM Conway Ltd

London, United Kingdom

January 2019 - January 2020

• Manage end to end month end process for 5 divisions-collective
turnover of £4m per month.
• Divisions responsible for- Plant, Workshop, distribution, transport and
mixers
• Completing monthly forecast and explaining the difference
• Managing full year MLO and raise any concerns with the board.
• Presenting the monthly accounts to the board on monthly basis
• Setting up budgets for new year and present them to the board
• IFRS-16 implementation across the whole business
• Liaising with external suppliers to negotiate the contract hire rates
• Setting up KPIs for new division to measure performance
• Fortnightly payroll sign off
• Cost control measures-Risks and opportunities
• Conducting meetings with key stakeholders and explaining the
numbers
• Implemented the new capex approval process
• Rationalised the losses on disposals and advised on depreciation policy
• Explained and emphasised on impairment review policy
• Complete ownership of the GRNI process and cleared 75% in first 3
months
• Calculating the fleet utilisation for fleet and comparing it against the
budget and explaining the differences in monthly cost review.
• Helped procurement team to update the fleet to meet the new ULEZ
legislation
• Preparing and presenting the dashboard for distribution to measure
the KPIs against internal vs external fleet.
• Proposed and implemented new plant hire rates within the business to
recharge the other divisions.
• Proposed and implemented new concrete rates to charge out.
• Helped IT to prepare a dashboard to measure Plant performance

Company industry:
Construction & Building

Finance Manager

January 2018 - January 2019

Stansted Airport

London, United Kingdom

January 2018 - January 2019

• Calculating and posting depreciation
• Maintaining Fixed asset register
• Performed month end including payroll (Stansted and Group)
• Balance sheet reconciliations
• Prepare Divexec report for FD and senior management with
commentary and narrative on variances
• Forensic accountings in regards to invoices and goods
received(historic).
• Increase/decreased/transfer budgets on projects and project to project
• Calculating monthly accruals on capex and post them to relevant GLs
in SAP
• Transferring cost from P&L to Balance sheet to reflect the cost of the
project.
• Liaise with FC and FBP(s) on day to day running of the business
• Consolidated financial data and materials for key leadership meetings
• Ran and analysed monthly capex reports for the executive team.
• Identified and investigated variances to financial plans and forecasts
by interpreting financial results.
• Interpreting transactions for Finance business partners.

Company industry:
Airlines

Finance Manager

January 2012 - January 2017

Tesco Plc

London, United Kingdom

January 2012 - January 2017

• Liaising with directors on group performance and discuss next steps
and new recommendations.
• Managed five direct reports on sales, waste, cash, shrink and
News&Mags on weekly, monthly and quarterly basis.
• Business partnering with operation managers to ensure the KPIs and
budgets are met with the business expectations.
• Carried out store audits to identify the issues in regards to delivering
KPIs, budgets.
• Business partner with area managers to ensure specific store
recommendations are adhered and the audit next steps are followed to
ensure business process is right.
• Responsible for the existing budget and quarterly re-forecast process
delivering forecasts that are business led, commercial and accurate.
To continually identify areas of improvement in both the forecasting
and annual budget process
• Store to store P&L analysis and quarterly review of the budgets to get
stores in line with the forecasted profits.
• Cost management by reducing shrink, payroll, waste and consumable
budgets.
• Provided timely actual, forecast and budget data for corporate
management.
• Managing £950k per week in terms of sales and preparing the sales
forecast on periodic basis.
• Managing £180k per week in terms of payroll and preparing payroll
forecast on quarterly basis.
• Worked with management at the project level to ensure expense plans
are achieved.
• End of week banking reconciliation.
• Identified risks associated with projects, contract approvals and other
financial issues.
• Presented what if scenarios for budget assumptions and forecasting
strategies.
• Analysed budgets, financial reports and projections for accurate
reporting of financial standing.
• Created an analytical framework for identifying and developing
financial growth opportunities in terms of sales and profitability.
• Supported management through risk identification, control testing and
process improvement procedures.
• Reported internal control issues to management and supplied
comprehensive recommendations to mitigate the associated risks.
• Articulated audit findings, risks and detailed recommendations to
upper management.(stock, shrink, waste).
• Mapped current processes and offered recommendations for
improvement.
• Managing weekly financial KPIs, variance analysis and making
recommendations with the store team.
• Prepared and distributed payroll for direct reports.
• Resolved employment-related disputes through proactive
communication.
• Handled under-staffing, disputes, terminating employees and
administering disciplinary procedures.
• Developed and enforced company policy and procedures relating to all
phases of human resources activity.
• Trained, coached and mentored staff to ensure smooth adoption of
new programme.
• Weekly one to one discussions with store managers on KPIs and
performance.
• Launched and trained team on new payroll software.
• Trained the teams across the area on new cash management and
banking system.

Company industry:
Retail & Wholesale
Job role:
Finance and Investment

Senior Accountant

January 2007 - January 2012

MSB Accountants Ltd

London, United Kingdom

January 2007 - January 2012

• Drafted and reviewed financial statement compilations before being
approved by partners.
• Performed complex general accounting functions, including
preparation of journal entries, account analysis and balance sheet
reconciliations.
• Prepared accurate financial statements according to IFRSs
• Worked with management at the project level to ensure expense plans
are achieved.
• Maintained fixed asset module and calculate and record monthly
depreciation expense.
• Prepared financial pages for presentation to senior management.
• Filed tax returns and prepared governmental reports in compliance
with strict standards.
• Computed taxes owed by applying prescribed rates, laws and
regulations.
• Proactively researched technical tax issues related to consulting
projects.
• Gathered data for internal audits through interviews, financial
research and downloads.
• Generated invoices upon receipt of billing information and tracked
collection progress.
• Established a QuickBooks accounting system to reflect accurate
financial records.
• Established and maintained external communications calendar, and
managed scheduled assignments.
• Leveraged professional relationships to develop new business
opportunities.
• Assisted clients with personal and corporate tax issues.
• Led monthly meetings with directors to analyse spending and provide
financial recommendations.
• Identified risks associated with projects, contract approvals and other
client accounting issues.
• Answered clients questions about the purposes and details of financial
plans and strategies.
• Maintained friendly and professional client interactions at all times.
• Explained employee compensation, benefits, schedules, working
conditions and promotion opportunities.
• Addressed and resolved general payroll-related inquires.
• Assisted management staff in annual year-end processes and data
audits.
• Created boardroom and courtroom multimedia presentations including
video and text- syncd depositions for enhanced understanding.

Company industry:
Accounting

Exam Marker

January 2007 - January 2007

Edexcel. Pearson Plc

London, United Kingdom

January 2007 - January 2007

• Marked GCSE exams

Company industry:
Primary, Prep, & Secondary School

Education

University of Law

January 2023

January 2023

Bachelor's degree, Law

United Kingdom

University of Law

September 2020

September 2020

Master's degree, Finance

United Kingdom

University of Law Business School

September 2020

September 2020

Master's degree, Corporate Financial management

United Kingdom

Oxford Brookes University

January 2012

January 2012

Bachelor's degree, Applied Accounting

United Kingdom

Skills

SALES
Expert
SALES
Expert
BALANCE SHEET
Expert
BALANCE SHEET
Expert
INCOME TAX
Expert
INCOME TAX
Expert
BANK RECONCILIATIONS
Expert
BANK RECONCILIATIONS
Expert
BUSINESS PARTNERING
Expert
BUSINESS PARTNERING
Expert
BUSINESS PROCESS
Expert
BUSINESS PROCESS
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
JOURNALS
Expert
JOURNALS
Expert
GENERAL CERTIFICATE OF SECONDARY EDUCATION
Beginner
GENERAL CERTIFICATE OF SECONDARY EDUCATION
Beginner
ACCOUNT ANALYSIS
Beginner
ACCOUNT ANALYSIS
Beginner
ACCOUNTING
Intermediate
ACCOUNTING
Intermediate
AUDITING
Intermediate
AUDITING
Intermediate
BUDGETING
Intermediate
BUDGETING
Intermediate
CHARTERED ACCOUNTANT
Intermediate
CHARTERED ACCOUNTANT
Intermediate
CORPORATE TAX
Intermediate
CORPORATE TAX
Intermediate
DATA ANALYSIS
Intermediate
DATA ANALYSIS
Intermediate
FINANCIAL DATA
Intermediate
FINANCIAL DATA
Intermediate
FORECASTING
Intermediate
FORECASTING
Intermediate
PROJECT RISK MANAGEMENT
Intermediate
PROJECT RISK MANAGEMENT
Intermediate
SAP APPLICATIONS
Intermediate
SAP APPLICATIONS
Intermediate

Languages

English

Expert

Training and Certifications

Certifications
Qualified Accountant
Fellowship(FCCA)