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Aliaa El-Nashar, Senior Content Writer

Aliaa El-Nashar

Senior Content Writer·Infosysta

Egypt

Bachelor's degree, Italian

Work experience

Total years of experience: 10 years, 4 months

Senior Content Writer

November 2021 - Present

Infosysta

Cairo, Egypt

November 2021 - Present

- Used SEO practices to enhance content in various formats: blogs, social media posts, newsletters, video scripts, product documentation, and marketplace descriptions.
- Generated content that, at times, received 2K views within a month or two of publication.
- Ideated blog posts that were trending on the Atlassian Community for various days.
- Produced video scripts and accompanied it with voice overs on a few projects.
- Aided in increasing traffic and leads by 36% through written content.

Company industry:
IT Services
Job role:
Writing and Journalism

Content Writer

June 2021 - October 2021

Litpeaks Egypt

Cairo, Egypt

June 2021 - October 2021

My stay in the position was short, but I handled various aspects of content creation and proofreading for various companies through this agency. My role led me to fulfilling the following tasks:
-Edited blog posts for various companies.
-Used SEO tools to come up with essential topics in the industry and created blog posts that help correlate that.
-Ideated social media calendars as well as product launches for various companies simultaneously.
-Handled all editing and proofreading of any content sent out to clients, from brand identity brochures to websites, and company profiles.

Company industry:
Marketing
Job role:
Writing and Journalism

Content Editor

October 2018 - June 2021

Vijua

Cairo, Egypt

October 2018 - June 2021

- Wrote and edited 300+ articles for the Kotobee Knowledge Base (support).
- Increased Kotobee Blog traffic by 280% with a consistent stream of blog posts.
- Kotobee Blog's domain authority went up 37% (from 35 to 48 on Moz).
- Newsletter subscriber list went up 325%.
- Created, edited and implemented an ebook course work-flow with a 43.5% open rate.
- Helped improve Vijua's Facebook page interaction and Like rate by 50%.

Company industry:
Publishing
Job role:
Writing and Journalism

Content Writer

December 2017 - September 2018

Botme

Cairo, Egypt

December 2017 - September 2018

I wrote content for the company's blog, the company's website, and edited the company's Documentation. I also wrote video scripts for the company videos.

Company industry:
IT Services
Job role:
Information Technology

Content Writer

December 2017 - September 2018

Botme

Cairo, Egypt

December 2017 - September 2018

- Edited product documentation to improve readability
- Applied website content strategy to create fun and informative web cop
- Ideated video scripts for various campaigns
- Generated blog posts to draw more readers
- Utilized my copywriting skills to create a variety of social media posts

Company industry:
IT Services
Job role:
Information Technology

Copywriter

October 2017 - May 2018

Voktech

Cairo, Egypt

October 2017 - May 2018

- Applied social media marketing strategies to help businesses attract customers to sell a particular
service or promote a product
- Generated newsletters upon request
- Translated website content and company profiles from English to Arabic

Company industry:
Marketing
Job role:
Marketing and PR

Reading Teacher

February 2015 - August 2016

Modern Narmer Language School

Cairo, Egypt

February 2015 - August 2016

Created lesson plans.
Came up with innovative student activities.
Taught phonetics to first-third graders.
Created an effective reward system for good behavior and work in class.
Implemented a successful reading system for students.
Divided students into reading levels and had one-on-one time with them to help improve their reading and ensure they were using rules taught in phonetics classes.

Company industry:
Training & Education Center
Job role:
Teaching and Academics

Education

Ain Shams University

June 2013

June 2013

Bachelor's degree, Italian

Egypt

I majored in Italian and minored in French.

English School Fahaheel

June 2009

June 2009

High school or equivalent, IGCSE

Kuwait

GPA (percentage): 92%

GPA (percentage): 92%

I studied in a British school in Kuwait, The English School Fahaheel, in the Mangaf area. I frequented this school for around 16 years - from Kg to grade 12. I studied IGCSE during my secondary stage and received a high school diploma.

Skills

Content Writing
Expert
Content Writing
Expert
Writing
Expert
Writing
Expert
Art
Expert
Art
Expert
Languages
Expert
Languages
Expert
Customer Service
Expert
Customer Service
Expert
Photoshop
Beginner
Photoshop
Beginner
Blog Writing
Expert
Blog Writing
Expert
Content Writing
Expert
Content Writing
Expert
Research
Intermediate
Research
Intermediate
Content Editing
Intermediate
Content Editing
Intermediate
Premiere Pro
Beginner
Premiere Pro
Beginner
SEO
Intermediate
SEO
Intermediate
CRM
Beginner
CRM
Beginner
Writing
Expert
Writing
Expert
Art
Expert
Art
Expert
Languages
Expert
Languages
Expert
Customer Service
Expert
Customer Service
Expert

Languages

Arabic

Native Speaker

English

Native Speaker

French

Beginner

Italian

Intermediate

Japanese

Intermediate

Memberships

National Novel Writing Month

Municipal Liaison

November 2016

Training and Certifications

Certifications
JLPT N3
Jan 2017
JLPT N5
Jan 2015