Ali Al-Kathiri, Sales manager

Ali Al-Kathiri

Sales manager

Obeikan Commercial Printing

Location
Saudi Arabia - Riyadh
Education
Master's degree, Business Management
Experience
27 years, 7 Months

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Work Experience

Total years of experience :27 years, 7 Months

Sales manager at Obeikan Commercial Printing
  • Saudi Arabia - Riyadh
  • My current job since June 2013

Obeikan Commercial Printing (OCP) is a member of the Obeikan Investment Group (OIG), the core business is the manufacturing and sales of printing products and services.

Key Responsibilities

* Plan, direct, and monitor the activities of a sales team to achieve or exceed sales targets.
* Ensure accurate and timely reporting and analysis mechanisms for all sales activities across the unit and provide Management with feedback/competitors activities for information decision making.
* Contribute to the development of sales, marketing, customer retention, advertising, pricing, and distribution strategies for area of responsibility.
* Ensure that the sales operations are conducted correctly and productively in line with the business objectives.
* Implement the sales strategy for the regions and distribution channel.
* Manage the regional sales team. Recruit, motivate and coach direct reports in selected regions to enable them to perform appropriately in their respective roles.
* Plan and monitor sales activities to achieve the company results.
* Plan, implement and monitor customer activities to maintain and further develop customer satisfaction and customer loyalty to organization.
* Observe and respond to market developments through monitoring customer requirements and competitor activities.
* Ensure implementation of strategies and policies by enforcing company’s internal processes (e.g. CRM, credit policy, core assortment, etc.).
* Develops an ambitious but realistic business vision and translates it into a workable strategy
* Identifies and seizes commercial opportunities; has a strong positive impact on business growth and profitability
* Provides team with a clear sense of direction, inspires and coordinates others and keeps them focused on objectives.
* Develops people through delegation, empowerment and coaching; promotes career and self-development
* Communicates in a clear, precise and structured way; speaks with authority and conviction; presents effectively

Customer Care & After Sales Services Manager at Al-Hoshan Group Company
  • Saudi Arabia - Riyadh
  • July 2012 to May 2013

Al-Hoshan for office furniture deals in best selling internal furniture brands offering complete customer service along with full support of installation and after sales service.

Key Responsibilities
• Overseeing all matters related to customer service, proactively managing all aspects of improving the overall customer service and offering senior management valuable feedback to improve the customer service experience.
• Ensuring that all junior staff members directly dealing with customers remain courteous all times on phone, through email, and even in face to face conversations through continuous training, development, and motivation.
• Managing all customers complaints and eradicating them at the earliest by raising them to the appropriate departments, coordinating the issues, and offering advice on ways of resolving issues at hand.
• Developing different customer feedback and complaint procedures that would make it more convenient for them to share all their feedback and experiences with the company, suggesting ways to improve the product quality.
• Leading the team of senior customer service representatives by example, involving directing with customers as per need, and exhibiting outstanding customer service experience that would set precedents for them to follow.
• Creating new training programs for improving the customer service in collaboration with the senior management, ensuring that all new customer service improvement programs comply with company’s vision, mission, and customer handling philosophy.
• Identifying the right type of talent in the company by mentoring them, offering them promotions, and improving their incentives based on their performance, and working towards a better rewarding environment for the customer service individuals representing the company.
• Managing all aspects of installation and after sales service overseeing all important steps involved from installation of the product at the site to successfully resolving all issues faced by customers and internal units.

Customer services Section Head at United Industrial Investments Company
  • Saudi Arabia - Riyadh
  • October 2003 to June 2012

Key Responsibilities:
• Developed important customer care strategies in line with company’s passion for capturing more business through existing customers while ensuring that all services are delivered to customers cost effectively.
• Oversaw and ensured successful implementation of all approved projects ensuring that all timescales and cost targets were met as per original project plans.
• Developed performance indicators for customer service professionals to ensure best quality customer service was delivered while the customer service professionals remained motivated to deliver extraordinary performance at all times.
• Used scheduling software and customer relationship management software (CRM) to schedule and deliver all necessary tasks important in completion of the projects under process.
• Managed all aspects of customer’s order processing starting from receiving of purchase order and delivering the materials to customer’s mentioned site in time.
• Oversaw all complaints forwarded by the customers to develop and improve the services in light of the recommendations made, working towards better customer service delivered.
• Took charge of training, supporting, and controlling all service department team members, while proactively worked with senior management to improve the quality of training delivered for improved customer service.
• Generated all important management reports that helped the management get overview of the quality of customer services delivered and the overall performance of team against all set key performance indicators.
• Collaborated with other departments to ensure all customers requirements were adequately met, took advantage of all sales opportunities, and overcame any shortfalls which might the company’s business.
• Managed all activities of the warehouse including overseeing inventory levels, making buying decisions, and ensuring that all materials required were made available in time.
• Rightly identified all customer preferences and resolved issues most important on their list ensuring customers were able to fully communicate their feedback while getting their problems resolved in time.
• Supervised the entire team of customer care service, offering full support to help them solve all customer problems while speeding up the orders processing system.
• Ensured that all expectations from sales team members were clearly set and understood for highly engaging, and motivating interaction providing them with all necessary information required.
• Rightly identified all customer preferences and resolved issues most important on their list ensuring customers were able to fully communicate their feedback while getting their problems resolve in time.
• Managed all cash and credit customers’ orders aptly while ensuring that all over dues of customers were received in time through continuous follow up.
• Oversaw all the warehouse transactions while ensuring that all operations were carried out smoothly.

Sales Executive and Customer Services Coordinator at Industrial Solvents & Putty Company (BBC Com)
  • Saudi Arabia - Riyadh
  • September 1996 to August 2003

Key Responsibilities:
• Communicated all customers’ orders to the production for completion and to the warehouse for delivery of finished products.
• Kept a proactive follow-up for all orders in process within different departments to ensure there was no unneeded delay involved in completion of an order under process.
• Forwarded all customers incoming inquiries about different issues to relevant departments for timely resolution of problems faced by them.
• Negotiated the terms of different sales agreements and closed as many sales possible to achieve as well as exceed given sales target for the period.
• Helped the company identify new business opportunities and assisted through valuable feedback resulting in more business achieved.
• Kept pace with the product knowledge required to handle different customers’ queries and only forward more difficult problems.

Education

Master's degree, Business Management
  • at Arab Academy for Science, Technology & Maritime Transport
  • August 2008
Bachelor's degree, Marketing & Production Management
  • at University of Science and Technology Sana'a, Yemen
  • February 2004

Other Training & Courses • Advance Business Communications • Creating an Environment For Serving Our Customers • Team Building Course • Business Administration Through Logistic • Safety Course

Specialties & Skills

Customer Service
Business Development
After Sales Support
Marketing
Order Processing, Material Requisition, Financial Transactions
ERP Systems, MS Office, Internet Usage
Accruals Management, Inventory Management, Project Management, Customer Service
After Sales Support, Customer Services, Distribution, Logistics, Industrial Business
Development Plans, Training Plans, Communicaton Skills, Negotiation Skills, Business Development
Team Management, Implementation, Multi-Tasking, Interdepartmental Coordination
Communication Skills, Analytical Skills, Relationship Management, Workforce Diversity
Accountability, Coordination, Production, Policy Formulation, Relationship Management

Languages

Arabic
Expert
English
Expert

Training and Certifications

Risk Management (Training)
Training Institute:
Obeikan Knowledge Academy
Date Attended:
November 2015
Customer first (Training)
Training Institute:
Obeikan Knowledge Academy
Date Attended:
January 2015
Negotiations skills. (Training)
Training Institute:
Obeikan Knowledge Academy
Date Attended:
December 2015
Creating an Environment For Serving Our Customers Course (Training)
Training Institute:
A.K AL MUHAIDIB & SONS Training center
Date Attended:
May 2007
Advance Business Communications Course (Training)
Training Institute:
A.K AL MUHAIDIB & SONS Training center
Date Attended:
February 2006