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Alina Mocanu, Marketing and Research Officer – Etihad Airways

Alina Mocanu

Marketing and Research Officer – Etihad Airways·Etihad Airways

United Arab Emirates

Bachelor's degree, Law

Work experience

Total years of experience: 14 years, 6 months

Marketing and Research Officer – Etihad Airways

December 2011 - Present

Etihad Airways

Abu Dhabi, United Arab Emirates

December 2011 - Present

Develop, conduct and implement the company strategic marketing surveys
in line with the departmental targets, consolidating the survey results data
in daily and monthly reports.
§ Gather qualitative insights through the guest engagement at the boarding gates at Abu Dhabi Airport.
§ Responsible for maintaining quotas per flight sectors (of more than 90
destinations) and responsible of increasing the response rate.
§ Analysed and reported research results to management on a weekly,
monthly and quarterly basis
§ Cooperate and liaise closely with the airport operations, guest response
and guest services team to address, solve and report all guest related
issues
§ Conducting tours at Etihad Airways Innovation Center
§ Coordinated participation in various Marketing Research Events
§ Analysed data using both quantitative and qualitative methods improved
customer satisfaction survey process, increasing response rate by 3%

Company industry:
Airlines
Job role:
Research and Development

Education

Spiru Haret University

May 2008

May 2008

Bachelor's degree, Law

Romania

Skills

Analytics
Expert
Analytics
Expert
Research
Expert
Research
Expert
Daily Operations
Expert
Daily Operations
Expert
Guest Satisfaction
Expert
Guest Satisfaction
Expert
§ Ability to work under pressure and meet targets § Fast learner § Ability to communicate and engage
Expert
§ Ability to work under pressure and meet targets § Fast learner § Ability to communicate and engage
Expert
Analytics
Expert
Analytics
Expert
Research
Expert
Research
Expert
Daily Operations
Expert
Daily Operations
Expert
Guest Satisfaction
Expert
Guest Satisfaction
Expert

Languages

English
Expert
Romanian
Native Speaker
Greek
Intermediate