marketing executive
Vishera LTD
مجموع سنوات الخبرة :7 years, 6 أشهر
- Creating of a marketing department
- Promotion strategy for b2b business
- Compilation of all offers (in mailings, offers in advertising integrations, landing pages, POS, etc.)
- work with unisender
- Copyright, pictures for marketplaces, rich content
- producing and editing videos, product photos
- communication and placement of products on professional marketplaces
- work at the exhibition as custom development of target audience + product consulting
Ive run influencers blog as a marketer and designer for 3, 5 years My responsibilities were:
Monthly content-plan
Feed design
Graphic design
Marketing analytic
Reels/tiktok video editing and filming sometimes (when i was in Russia) Marketing analytics
Warm-up stories strategy to sale products
Run marketing strategy which i create and collect the result in excel Promotion ways research
Financial plan for all type of marketing activities
Taking part in business desisions and creating new digital products Help to create website layout
My responsibilities were divided on 2 fields: financial planning and administrative
Financial:
• Sales and spending plans for month, quarter and year
• Financial analytics, searching for extra spendings and manage it maximum • Counting salaries and bounces
• Managing vocations and its salaries
• Managing seek leaves money
• Counting possible profit and risks for new products
• Making decisions about buying expansive needs of company
• Fix the employees salary questions and disagreements
Administrative:
• Manage all departments results and help their directors to put next plans • Create strategy of company and its products
• Help ceo to create new products
• Analysis of the current performance of all departments
• Hire and fire employees
• Manage any inside-office problems and conflicts
• Make decisions about any questions asked to CEO
This company is marketing agency.
First a worked there as personal ceo assistant (2017-2018)
Then from end of 2018 till march 2020 i worked as administrative and financial director
My duties as personal assistant included:
• Administrating all employees working process
• renew and create rules, terms and conditions of company
• Hiring employees
• Creating new system of kpi
• Creating video-lessons for employees
• Conflict resolution
• Income Planning
• Demand and competitors analytics
• Analytics of incomes and profit
• Organization of motivational games for the sales department
• managing salary calculation
• Office managment
• Coffee breaks managing, personal CEO schedule, bookings etc.
• English-russian-english translations
• Managing all office needs
• Secretariat management
• Monitoring the performance of office equipment, performing the necessary repairs
• Written translation from English into Russian
• Preparing presentations
• Business correspondence
• Travel guide support, including in English
• Electronic document management (work in the crm-system Megaplan, 1C)
• Business negotiations, meeting with potential contractors
• Participation in the recruitment of personnel in the sub-department (administrative)
• Secretarial work (mini PBX, processing and redirecting incoming calls, scanning, copying, ordering stationery, water, food, etc., ordering tickets for business trips for employees and managers, monitoring the cleanliness of the office (management of cleaning staff, communications with logistics companies such as Pony Express)
• Marketing tasks (creation of landing pages landing page, copyright and filling of landing pages, search for performers for marketing tasks (redesign of a corporate website, preparation of technical tasks)
• Making primary decisions on the choice of contractors for the construction of an exhibition stand, creating a website
• Photo/video creating/editing
First my position was Advertising and promotion manager Duties there:
• Creating landing page (design, writing texts, co-writing) • Selection of keywords (wordstat)
• Analytics of visits (Yandex. wordstat, webvisor)
• Processing leads
• Communication with customers from leads requests
Then i have been moved to Sales manager position Duties there:
• Cold calling
• Personal selling
• Business-event managing of customers for whom i sell. During the event sell next levels of service (it were hr-courses)
• Few months i have been acted as head of the sales department
direction- marketing analytics