Amer Zein

 Plan and execute approved Merchandise strategies and annual business plans / budget.
 Manage Category team, buying and product, and internal TSC and Supplier relationships, to achieve sales and profit targets within a customer focused approach.
 Actively manage Category Product Assortment strategies by store concept, size, product ranging and Private Label.
 Manage Supplier negotiations and performance in accordance with contracts.
 Manage competitive and profitable pricing in relation to market potential.
 Manage merchandising principles to be applied to layouts, locations, space.
 Manage In-store promotion and cross-merchandising programs.
 Manage product supply through forecasting, replenishment and inventory levels.
 Manage Category team to deliver the above.
 Control Supplier contracts, decides all ongoing actions to achieve sales, cost of sales and pricing targets.

2004- Nov. 2007
Nova Group Trading Company - Lebanon
* Owner and general manager of the company.
* Focus on Diabetic and personal care products.
* Supply of international hotels with private label and sugar-free chocolates, such as the Intercontinental Phoenicia, Beirut.
* Sole distributor of international brands such as Russell Stover Candies (USA), Blitz Power Mints (Canada), Chipica Body Mist and other personal care products.
* Regularly attending international fairs: SIAL France, ISM Germany, CIBUS Italy, GITEX Dubai.
* Conducted several business plans for companies in the food and confectionary business.
* Dealt with shipping companies: Danzas, Mersek, Nedlloyd etc.
* Dealt with different agents in the Gulf region.

2001-2004
Access International for Trading S.A.R.L -Lebanon
* Set up the Marketing Department.
* Development of marketing goals and objectives.
* Management of day-to-day marketing activities.
* Strengthening relationships with suppliers.
* Participation in decision making.
* Research and budget proposals for marketing purposes, as assigned.
* Preparation, supervision, evaluation of advertising and promotional campaigns.
* Representation of the company at international fairs: SIAL France, ISM Germany, CIBUS Italy.
* Negotiation and finalization of deals with new and potential suppliers.

* Spring 2000 - Spring 2001: Administrative Assistant at the Business school.

* Fall 1998 - Fall 1999: Assistant at the Business School.