Area Sales Manager
NADEC: National Agriculture Development Company of Saudi Arabia
Total years of experience :31 years, 5 Months
Working as Area Sales Manager of North Area in JEDDAH (overall manager for North-06 territory sales. Wholesaler, Retailer, Credit accounts.)
Made NORTH AREA as contributor in business for Jeddah depot by contributing 15% from total business
Made NORTH AREA as Highest selling long life milk in western region
Increased fresh and juice business by 18%,
Made 1ltr long life milk as fastest selling sku(stock keeping unit) in wholesale markets for North Jeddah.
Managed team of 20 subordinates
Regular market visit on daily basis to verifying the product availability and product distribution for particular customers to maintain the sales revenue
Acquiring new customers in terms of hospitals, catering, wholesale & retail etc.
Introducing new display methods to merchandising unit to look our products more attractive and professional.
Taking care allocation and distribution of products before presale.
Maintain credit accounts for recollection of payments.
Motivating the subordinates on regular basis to meet their target on monthly basis.
Responsible for inventory planning; ensuring the maintenance of optimum level of merchandises for timely supply to clients and optimizing investment therein at store level.
Developing merchandising plan for proper and timely procurement of merchandises as per the price level categories
Handling the responsibilities relating to proper storage of merchandises by proper management of space as per LTA,
Responsible for preparation of promotional strategies for the purpose of increasing the brand awareness.
Proven ability to increase market share, outperform competition and increase profits.
•Developing sales strategies and setting targets.
•Monitoring your team's performance and motivating them to reach targets.
•Dealing with major customer accounts.
•Keeping up to date with products and competitors.
•Conduct regular market visits to check route coverage, competitor activity and continuously search for new opportunities in order to increase sales within the Area assigned.
•Develop and maintain an efficient network distribution to ensure the comprehensive availability of company’s products and services across the area to achieve targets
Forecasting and Creating annual budget, Manpower management
Overall in-charge of Purchase and vendor development.
Overall in-charge of costing and production
Procurement and Contract management.
Handling Buyer and manage all the merchandising and operational activities.
Execute the shipment starting from sampling to finishing product.
Supporting and optimizing activities in key functional areas such as infrastructure, communication links.
Interacting with vendors and other agencies for procurement of services required.
Identify and implement best practices to increase the efficiency of the organization on an ongoing basis.
Maintain a communication channel and working relationship with key customers, users, and all business units to understand and provide for their present and upcoming requirements and needs.
Overall planning, scheduling and timely implementing projects.
Lead a team spread across different verticals, customers and time zones.
Designed and developed marketing strategies for food products for New Sun Foods Product.
Conducted and submitted report on pre and post-launch product survey and market survey.
Job related to Business development, Time Management, security and other
International Business, Sales & Marketing, Business Economics, Business Mathematics, Personnel & Administration, MBO. Honors in Economics,
Post Graduation Diploma in Personnel Management Faculty of Business Administration, Aligarh Muslim University, Aligarh
B.A (Hons.) in Economics. Aligarh Muslim University, Aligarh