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Amna Kamran, SEO Content Specialist

Amna Kamran

SEO Content Specialist·Digital Marketing Agency

Pakistan

Bachelor's degree, Information Technlogy

Work experience

Total years of experience: 5 years, 7 months

SEO Content Specialist

January 2025 - Present

Digital Marketing Agency

Dubai, United Arab Emirates Remote

January 2025 - Present

• Developed and published SEO-optimized website content, lifting organic search traffic through targeted on-page
improvements and keyword mapping.
• Conducted comprehensive SEO audits across 60+ client sites, identifying content gaps and implementing corrective
strategies that improved average page rankings.
• Executed keyword research using SEMrush and Surfer SEO to align content with high-intent search terms, increasing content
engagement metrics.
• Collaborated cross-functionally to refresh legacy content and ensure compliance with evolving search engine guidelines.

Company industry:
Marketing

E-Commerce & SEO Specialist

January 2023 - January 2025

UAE-Based E-Commerce Company (Remote)

Dubai, United Arab Emirates Remote

January 2023 - January 2025

• Managed and scaled multi-channel online stores across Amazon UAE, Noon, and Shopify, contributing to sustained
month-over-month revenue growth.
• Increased product visibility by 96% through advanced SEO strategies, optimized listings, and keyword-rich content tailored to
marketplace algorithms.
• Established and configured seller accounts on Amazon UAE and Noon, streamlining onboarding and reducing setup time for
new product categories.
• Planned and executed promotional campaigns, discount strategies, and coupon programs that improved conversion rates and
customer retention.
• Oversaw inventory coordination, inbound shipment scheduling, and order fulfillment processes to maintain 98%+ stock
accuracy and on-time delivery.
• Utilized Helium 10 and Keepa for product research and competitive analysis, identifying high-margin SKUs to prioritize in
catalog expansion.

Company industry:
Marketing

Marketing Assistant

January 2020 - January 2022

Timeline Studio

Lahore, Pakistan Remote

January 2020 - January 2022

• Supported end-to-end campaign execution by conducting product research, market trend analysis, and competitor
benchmarking to inform strategy.
• Managed Meta Ads campaigns (Facebook & Instagram), monitoring performance KPIs and adjusting targeting parameters to
improve engagement and reach.
• Designed promotional creatives banners, social posts, and digital materials using Canva, reducing turnaround time for
marketing assets.
• Coordinated with cross-functional teams to ensure timely delivery of promotional campaigns aligned with seasonal launch
calendars.

Company industry:
Graphic Design

Education

University of Management & Technology (UMT)

June 2026

June 2026

Bachelor's degree, Information Technlogy

Pakistan

CIMS College

January 2023

January 2023

High school or equivalent, ICS

Pakistan

American Lyceum

January 2020

January 2020

High school or equivalent, Science

Pakistan

Skills

AUDITING
Intermediate
AUDITING
Intermediate
BUSINESS EFFICIENCY
Intermediate
BUSINESS EFFICIENCY
Intermediate
DATA ANALYSIS
Intermediate
DATA ANALYSIS
Intermediate
E COMMERCE
Intermediate
E COMMERCE
Intermediate
INTERNET INFORMATION SERVICES
Intermediate
INTERNET INFORMATION SERVICES
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MARKETING OPERATIONS
Intermediate
MARKETING OPERATIONS
Intermediate
PRODUCT MARKETING
Intermediate
PRODUCT MARKETING
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEMRUSH SOFTWARE
Intermediate
SEMRUSH SOFTWARE
Intermediate

Languages

English

Beginner

Urdu

Beginner