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Anna Malu Peter, UI/UX Designer

Anna Malu Peter

UI/UX Designer·Adamsbridge

United Arab Emirates

Bachelor's degree, Architecture And Design

Work experience

Total years of experience: 5 years, 10 months

UI/UX Designer

March 2024 - Present

Adamsbridge

Chennai, India

March 2024 - Present

Currently leading design of a B2C healthcare platform, streamlining flows to improve discoverability and task completion. Also driving research for a B2B accounting tool, shaping strategy through insights and close collaboration with PMs and engineers.
Spearheaded Adamsbridges first Design System, reducing 90% UI inconsistencies and streamlining workflows. Improved design-to-development handoff with Storybook documentation and accessibility guidelines, accelerating feature rollouts.
Led end-to-end design for RealServs Form Builder and Abstraction Tool (B2B SaaS), boosting client acquisition by +56% and SOW completion by +76% through improved multi-platform workflows and automation in an agile setup.
Revamped HRMS app across web and mobile, improving accessibility and reducing login friction, boosting daily active users by 35%. Delivered wireframes and prototypes with iterative updates through usability testing and stakeholder feedback.
Company industry:
IT Services
Job role:
Information Technology

UI/UX Designer

July 2023 - March 2024

Aosta India Private Limited (AdamsBridge)

Chennai, India

July 2023 - March 2024

Revamped 2 key EMR modules for BackBone, improving information architecture and workflows using personas, journey maps, and wireframes. Collaborated with PMs and developers from research to ideation to testing, driving a 60% increase in client retention.
Executed BBClouds Customer Portal, enhancing usability and self-service by 52% through user research and system mapping. Collaborated in an agile team to define concepts, create Figma assets, and manage UI testing and stakeholder reviews.
Company industry:
IT Services
Job role:
Information Technology

Visual Designer

June 2021 - March 2023

ROOSHADShroff

Mumbai, India

June 2021 - March 2023

Designed and executed five immersive visual merchandising projects for Hermès flagship stores in Mumbai, Delhi, and the Middle East, boosting customer engagement by 30% through innovative narratives and strategic layouts.
Delivered three high-profile interior design projects, achieving 90% client satisfaction, design approvals on average within two weeks, and 15% cost savings on 200+ FF&E items while maintaining budget and design consistency.
Company industry:
Architecture
Job role:
Architecture

Architect Intern

July 2018 - July 2019

Cadence Architects

Bengaluru, India

July 2018 - July 2019

Collaborated with cross-functional teams to create detailed client presentations that incorporated extensive research and material specifications, resulting in a 30% reduction in proposal revisions and enhancing client satisfaction.
Company industry:
Architecture
Job role:
Architecture

Education

University of Calicut, Avani Institute of Design

October 2020

October 2020

Bachelor's degree, Architecture And Design

India

Skills

Design Thinking
Expert
Design Thinking
Expert
User Interface Design
Expert
User Interface Design
Expert
User Experience
Expert
User Experience
Expert
Business Analysis
Expert
Business Analysis
Expert
User Analysis
Expert
User Analysis
Expert
Design Strategy
Expert
Design Strategy
Expert
Prototyping
Expert
Prototyping
Expert
Accessibility Design
Expert
Accessibility Design
Expert
Product Design
Intermediate
Product Design
Intermediate
Wireframing
Expert
Wireframing
Expert
Adobe Photoshop
Expert
Adobe Photoshop
Expert
User Research
Expert
User Research
Expert
A/B Testing
Expert
A/B Testing
Expert
Design System
Expert
Design System
Expert
LINKEDIN
Intermediate
LINKEDIN
Intermediate
USER EXPERIENCE UX
Intermediate
USER EXPERIENCE UX
Intermediate
BUSINESS TO CONSUMER
Intermediate
BUSINESS TO CONSUMER
Intermediate
DELEGATION SKILLS
Intermediate
DELEGATION SKILLS
Intermediate
RESEARCH
Intermediate
RESEARCH
Intermediate
BUSINESS TO BUSINESS
Intermediate
BUSINESS TO BUSINESS
Intermediate
PROCESS IMPROVEMENT
Intermediate
PROCESS IMPROVEMENT
Intermediate
WEB CONTENT ACCESSIBILITY GUIDELINES
Intermediate
WEB CONTENT ACCESSIBILITY GUIDELINES
Intermediate
FORM DESIGNER
Intermediate
FORM DESIGNER
Intermediate
ACQUISITION PROCESSES
Intermediate
ACQUISITION PROCESSES
Intermediate
UX Design
Expert
UX Design
Expert
UI Design
Expert
UI Design
Expert
Presentation
Expert
Presentation
Expert
Storytelling
Expert
Storytelling
Expert
Rapid Iteration
Expert
Rapid Iteration
Expert
Design Thinking
Expert
Design Thinking
Expert
Mockups
Expert
Mockups
Expert
Customer journey mapping
Expert
Customer journey mapping
Expert
Figma
Expert
Figma
Expert
Interaction Design
Expert
Interaction Design
Expert
Visual Design
Expert
Visual Design
Expert
Storyboarding
Expert
Storyboarding
Expert
User Testing
Expert
User Testing
Expert

Social profiles

Personal Website
Personal Website
annapeter.in/

Languages

English
Expert
Malayalam
Native Speaker
Hindi
Expert
Tamil
Intermediate

Training and Certifications

Training
Fundamental AI Concepts
Microsoft Learn
Mar 2024

Hobbies

  • Traveling