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Anan Ibrahim

Assistant Manager - Media Relations

Emirates national Oil Company (ENOC)

Location:
United Arab Emirates - Dubai
Education:
Bachelor's degree, Mass Communication, concentration: Advertising
Experience:
16 years, 11 months

Work Experience

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List all relevant responsibilities, skills, projects, and achievements against each role.  If you're a fresh grad, you can add any volunteer work or any internship you've done before.
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Total Years of Experience:  16 Years, 11 Months   

September 2017 To Present

Assistant Manager - Media Relations

at Emirates national Oil Company (ENOC)
Location : United Arab Emirates - Dubai
- Strategic counsel and communications planning and reputational management for ENOC's energy and general business
- Tactical planning and execution on comms projects
- Strategic media engagement and media relations lead for the Group's operational segments and corporate divisions
- Content strategy and development
- Management of support agencies
- Managing and overseeing alignment with Internal, Digital, CSR and Sponsorship streams.
- Content development lead/Editor for corporate publication
- Crisis Communications support
September 2015 To September 2017

Sr. Public Relations Executive

at ENOC
Location : United Arab Emirates - Dubai
Corporate comms lead for ENOC's Marketing, Supply, Trade and Processing (STP) Divisions.

Responsibilities include managing internal communications, content development, and integration with digital and CSR.
April 2014 To August 2015

Manager

at GolinMENA
Location : United Arab Emirates - Dubai
I provide day-today support within the Finance and Aerospace/security practice to help them achieve their communication objectives through content development, strategic recommendations, devising communication plans and proposals.

Key Responsibilities:
- Manage accounts in the finance sector and report to Senior Account Manager and Group Director.
- Develop communication tools and content for internal and external use to be leveraged through traditional and digital/social media channels. This includes: news releases, features, columns, blogs, tweets, website content, Q&A’s, executive briefing documents in both Arabic and English.
- Devise communication plans and proposals
- Manage and maintain a strong relationship with key journalists, media reps and industry contacts across the MENA region.
- Provide ongoing support and full execution of media events, conferences and press briefings.
- Issues and crisis management
January 2011 To March 2014

Sr. Copy Writer

at Weber Shandwick MENA
Location : United Arab Emirates - Dubai
English and Arabic content development for a variety of corporate clients. Materials include: Bios, press releases, press kits, executive briefing books, etc. Clients include: McDonalds, The Ministry of Public Works in Kuwait (MPW), Dow Chemical, the en.v Initiative and The Diet Center Kuwait
February 2013 To July 2013

Contributing Editor

at Hayatouki
Location : United Arab Emirates - Dubai
Responsible for developing articles showcasing local talents and fashion designers
February 2013 To April 2013

Freelance writer

at Communication Art
Location : Saudi Arabia - Jeddah
Responsible for developing content in English and Arabic for a diverse portfolio of locally based (public and private sector, government entities, etc) clients in KSA.
November 2009 To January 2011

Senior Account Executive

at Weber Shandwick
Location : United Arab Emirates - Dubai
- Drafting client news releases
- Reviewing client content materials, news releases and translating from English to Arabic and vice versa.
- Formulating preparing client PR and communication plans
- Drafting client news releases, and review press release translations
- Identifying and evaluating client communication opportunities (conferences, events, editorial and interview opps, branding and sponsorship opportunities)
- Maintaining strong relations with regional mainstream and trade media with a focus on sectors such as oil and gas, petrochemicals, energy, chemicals, technology, aviation and defense.
- Responsible for maintaining and managing day to day client communications and deliverables.

Client list:
- Boeing
- Dow Chemical
- Honeywell Process Solutions (HPS)
- Honeywell Building Solutions (HBS)

One-off projects:
- QatarGas 77MtA
- Exxon Mobil Egypt
March 2008 To October 2010

Account Executive

at GolinHarris
Location : United Arab Emirates - Dubai
Drafting client news releases, and review press release translations (English to Arabic and vice versa).
• Translating client press releases/collaterals from English to Arabic and vice - versa.
• Preparing presentation materials, PR plans and briefs.
• Identifying and evaluating communication opportunities (Conferences and events, editorial opportunities, branding opportunities sponsorship opportunities) and providing recommendations to clients.
• Responsible for maintaining strong relations with key regional media in various key sectors such as oil and gas, petrochemicals and prominent industry trades in the ME on various media queries including interviews and press briefing sessions invitations.
• Monitor and analyze client and competitor activities and coverage in MEA market.
• Maintaining admin, accounting, and day-to- day client communications.

Corporate client list:
- Abu Dhabi Urban Planning Council
- Estidama
- The Dow Chemical Company
- Abu Dhabi Center for Corporate Governance (ADCCG)
- The State of Georgia
- Orascom Development Holding (ODH)
- Hewitt Associates
-Al Waseet International
-Guinness World Records

One-off projects for:
- Abu Dhabi Department of Transport: Launch of the Bus project press conference.
- Ministry of Health - Wareed project launch -conference.
- The General Authority of Islamic Affairs & Endowments
- Magrabi Hospitals launch in Dubai Medical City
- Lari Exchange

Education

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Let employers know more about your education; remember, be clear and concise.
December 2007

Bachelor's degree, Mass Communication, concentration: Advertising

at American University of Sharjah
Location : Sharjah, United Arab Emirates
Overall GPA: 2.64
Program GPA: 2.73

Completed internship requirements of 240 hours at JWT Dubai at the Graphics and Design Department.

Joined the IAA annual competition with Team Illume, received and honor mention for proposed campaign for the UN 8 development goals.

Specialties & Skills

Public Relations

Pinnacle studios

Mircrosoft Office software

Content Strategy

Communications

Crisis Communications

Reputation Management

Languages

Do you speak more than one language?
For some jobs, fluency in one or more foreign languages is a plus, so add your language skills to get better results.

Arabic

Expert

English

Expert

Recommendations

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Get recommendations from your peers and make your profile stand out! Recommendations help employers see that you'er distinguished in your professional areas of expertise.

As Professor of Mass Communication in American University of Sharjah

By Mahboub Hashem (MANAGER) on 20-01-2008
"I met Ms. Anan Ibrahim at the American University of Sharjah (AUS) about three years ago when she was my student. I can say that Anan was a good student and person. As a student, she had demonstrated intellectual curiosity, managerial insight, and a willingness to accomplish her requirements on time. She knew how to ask significant questions and attended classes regularly. She participated actively in classroom discussions. In addition, Anan has continued to visit me in my office and I can say that she has effective interpersonal skills not just with her peers but also with her instructors. Anan worked diligently to meet deadlines and invested some time doing research. She was also a reliable and dependable student. As a person, Anan is friendly and may be sensitive to the needs of others. She extends herself willingly to help her peers. She was able to establish good relationships with several of her peers and could work well with them. In short, Anan is not afraid to assume new responsibilities, especially as a graduate student or employee in the domain of mass communication. I think that she will be a good candidate for an advertising/PR firm or a graduate program. Therefore, I assume that she can work effectively if she wishes and is given the opportunity to do so. "

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