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Aneesha Susan Shaji, Junior Associate

Aneesha Susan Shaji

Junior Associate ·Weber Shandwick

Kuwait

Master's degree, MA Journalism and Mass Communication

Work experience

Total years of experience: 1 years, 9 months

Junior Associate

February 2025 - Present

Weber Shandwick

Bengaluru, India

February 2025 - Present

. Led integrated communication outreach for technology and industrial clients, including IBM India, Optum India, ELGi
Equipments, and GE Aerospace-resulting in 30% increase in media mentions and improved brand sentiment.
. Crafted targeted media pitches and tailored communication materials supporting client campaign objectives,
contributing to successful press engagements in top-tier outlets such as The New Indian Express, YourStory, Analytics
India Magazine and Autocar Professional.
. Established and maintained robust client relationships, delivering prompt updates and strategic guidance, which
enhanced client satisfaction scores by 25%.
. Nurtured media relations and built a new set of connections with our target media publications like the Press Trust of
India, The Times of India The Economic Times, etc.

Company industry:
Public Relations (PR)
Job role:
Marketing and PR

KEY ACCOUNTS MANAGER INTERN

December 2023 - January 2024

Madhatters MediA

Kerala, India

December 2023 - January 2024

Conducted in-depth market research and client analysis and created actionable monthly reports by employing strategic decision-making. Developed and executed engaging social media campaigns to boost brand visibility, and contributed to producing promotional materials. Performed on-camera work and participated in script development, which aided in garnering engagement for the clients on various media platforms.

Company industry:
Food & Beverage Production
Job role:
Sales

Public Relations Intern

December 2022 - December 2022

Better Brands and Practices Pvt Ltd

Kerala, India

December 2022 - December 2022

Planned and executed Seematti Young brand campaign
Created mood boards, attended client meetings
Gained event planning experience Acquired knowledge of advertisement shoots
Contacted influencers for event hosting
Produced sample voiceovers

Company industry:
Public Relations (PR)

Teacher Intern - Grade 1

December 2021 - December 2021

St. Joseph’s LP School

Kerala, India

December 2021 - December 2021

Created educational YouTube videos for online classes taught Delivered presentations Designed engaging activities for participation

Company industry:
Primary, Prep, & Secondary School

Education

Kristu Jayanti College (Autonomous)

January 2024

January 2024

Master's degree, MA Journalism and Mass Communication

India

ASSUMPTION COLLEGE (AUTONOMOUS)

May 2022

May 2022

Bachelor's degree, BA English Lit., Journalism and Mass Communication

India

Believers Church Residential School

March 2019

March 2019

High school or equivalent, CBSE

India

United Indian School

March 2017

March 2017

High school or equivalent, CBSE

Kuwait

Skills

ADVERTISEMENT

Intermediate

EVENT PLANNING

Intermediate

CANVA (SOFTWARE)

Intermediate

DETAIL ORIENTED

Intermediate

HOSPITALITY

Intermediate

HOSTING

Intermediate

MANAGEMENT

Intermediate

MARKET RESEARCH

Beginner

MICROSOFT EXCEL

Intermediate

MICROSOFT POWERPOINT

Intermediate