Anika Gazn A P

Managed store performance and commercial outcomes in a high-footfall environment (1600+ daily traffic) with
focus on sell-through and conversion optimization.
Delivered +35% UPT growth, +25% conversion improvement, and +26% increase in loyalty program engagement
through targeted selling strategies and team coaching.
Analyzed customer buying patterns, product movement, and sales trends to improve product visibility and
category performance.
Supported merchandising execution and product placement strategies to drive revenue and UPT.
Monitored category-wise sales performance and KPIs to identify high and low-performing products.
Coordinated inventory planning, stock allocation, and replenishment to ensure product availability.

Managed end-to-end customer lifecycle: lead qualification, onboarding, support, and retention.
Converted leads through consultative selling and structured follow-ups.
Utilized CRM tools for pipeline tracking, customer data management, and interaction logging.
Monitored sales pipeline and conversion metrics to improve performance.
Coordinated with cross-functional teams to ensure efficient service delivery and issue resolution.
Handled escalations, improving customer satisfaction and retention.