Market Development Manager
Expotrade Global
Total years of experience :5 years, 5 Months
-Manage the sale of sponsorship opportunities across a wide array of industries and events
-Identify prospective clients via targeted lead research within an assigned market
-Meet sales targets for individual events
-Ability to work independently with limited supervision
-Develop a continuous pipeline of leads to generate new business opportunities
-Maintain and nurture new and existing client relationships
-Keep precise records with all clients & sponsors on company CRM system
-Responsible for conducting an effective and competitive market research maintaining on average 100 new leads on a daily basis.
-Performed more than 100 calls per day to identify high quality prospects in the market and make actionable decisions
-Ensured adequate communication skills with c-level executives, ensuring their understanding of the opportunities to access leading-edge business solutions
-Created and maintained an excellent client database, gathering, recording and analyzing data, in order to develop loyal customer relationships using an internal program
-Executed an excellent research, management and customer service performance for the events 2013 & 2014 “Asian infrastructure and property development Summit”, the 2014 & 2015 “Middle East infrastructure and property development summit”, 2014 “Hospitality EMEA Summit Summit” & “Chief Marketing Officer Middle East Summit 2015”
-Worked closely with the Mexico, India and Barcelona offices, in order to maintain an up to date database of new clients.
-Engaged with clients in order to ensure the event enrollment, and rebooking opportunities
-Assisting training and managing junior sales executives ensuring they are hitting KPIs.
My role as a Sales Executive for Conferences and Training workshop involved in making cold and warm sales calls to business professionals from major Retailers to Oil & Gas companies around the Globe. A key part of my role was increasing revenue through the use of new business development, as well as maintaining relationships with existing clients. I was responsible for selling on a portfolio of innovative and highly regarded conferences & training workshops. Matching Client’s needs and constant follow ups to secure their seat for the event played an important role. We worked in a team to achieve results and also deliver a successful event for our clients. It helped me to build on my skills to manage good relationships with existing clients and also bringing in new clients for the company. I was also able to strengthen my sales techniques through constant training program. During my time in the company, I was part of a team which delivered successful conferences and training workshops. Our clients who participated from major companies were not only satisfied with our services but also gave us repeat business.
.My role as a Sales & Media Marketing Executive involved handling the overall media exposure which includes TV, Radio, Newspaper, Magazine & online media. I had the opportunity to handle a project called The 12th Asia Conference on Giftedness, my role was to make Barter agreements between media companies. It involved reaching out maximum media companies for conference awareness in the Middle East & Asia, it also included planning advertising schedules & closely monitoring material deadlines. Part of my job was also, Selling exhibition space and sponsorship packages for the events on assigned territories to potential new clients. This involved Lead procurement, telesales, emailing, trade show representation, face to face meetings. It was essential to achieve agreed monthly revenue targets, building long term client relationships and provide support to clients as required. The work required great eye for details as I had to monitor and deliver results before deadlines. I had been able to build on my communication skills by speaking to potential sales & media partners globally on a daily basis and negotiating agreement terms. It has also helped me to build on my teamwork skills as we were working to achieve overall result of having a successful conference.
I was working as an Intern to build on my existing skills. I was given the role of Sales Executive to sell office equipment products such as Photocopier, Printers, and Laptops etc. I was involved in maintaining and developing relationships with existing customers via meetings, telephone calls and emails. I was also involved in advising on forthcoming product and discussing special promotions. Part of my duty was to also be involved with suppliers to check on the progress of existing orders. Maintaining the stock level and checking the quantities of goods are in stock was essential part of my job. It was essential for me as an intern to review my own sales performance and aim to further exceed my set targets. It helped me to further develop my skills and give me a taste of working in Middle East.
During the Christmas period I got the opportunity to work for Royal Mail as a Manual Data Entry Keyer. The job demanded a good spotting of detail as we had to key in information onto the system. It helped me to develop on my skills to be able to concentrate and work efficiently. This also resulted in further development of my skills in meeting deadlines. The job brushed on my teamwork skills and also being able to work under pressure during peak times.
During my summer holidays I got the opportunity to work for specialist sales and marketing outsourcer who took on the sales and promotion of major corporate' products and services on their behalf. We worked for one of our major clients called npower, UK's largest electricity supplier. We worked door to door and spoke to on average of 100 people a day. We not only delivered specialist advice but also provided excellent customer service. I was able to develop my communication and listening skills because of speaking to hundreds of people every week. We worked as a team to hit targets; I achieved leadership during the course and started managing and training people.
GNVQ in Business Studies (Merit), Certificate in financial studies (B) Diploma in financial studies (B), Applied Business (double award) (BC) Level 2 in Adult Numeracy (Pass), Key skills level 2 in communication (Pass)