Anjali Solanki, SENIOR MARKETING MANAGER

Anjali Solanki

SENIOR MARKETING MANAGER

ESHOPBOX.

Location
India - Delhi
Education
Master's degree, MBA Marketing
Experience
0 years, 6 Months

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Work Experience

Total years of experience :0 years, 6 Months

SENIOR MARKETING MANAGER at ESHOPBOX.
  • India
  • May 2023 to October 2023

Drove revenue growth through data-driven performance marketing strategies, increasing brand engagement by 15%. Boosted organic traffic by 19% through strategic partnerships. Implemented targeted SEM and SMM ads, resulting in a 40% increase in MQLs. Expanded follower base by 23% and drove 33% higher engagement rates through social media campaigns. Led brand enhancement efforts, solidifying Eshopbox as an industry leader. Managed cross-functional teams across performance, product, content, partner, social media, and brand marketing functions. Created compelling sales enablement documents, including corporate decks, case studies, and newsletters. Designed customer experience journeys to maximize brand awareness and achieve marketing objectives. Designed UI/UX for website to create an interactive experience for target customers. Crafted a strategic Go-To-Market (GTM) plan for a successful product launch.

MANAGER, MARKETING STRATEGY at Zomato Media Pvt Ltd
  • United Arab Emirates
  • December 2014 to February 2016

Conceptualized and executed consumer, corporate, and influencer facing marketing campaigns to drive engagement. Team handling - training and performance management. Building GTM strategies and sales strategies for new product Launch "Collections". Handling sales operations globally for 'Collections' product in media sales. Working in collaboration with sales, marketing, and product team for solving issues and aligning the process.

Education

Master's degree, MBA Marketing
  • at IILM University
  • January 2013
Bachelor's degree, Biotechnology
  • at Banasthali University
  • March 2011

Specialties & Skills

Event Marketing
Performance Marketing
Integrated Marketing
BROCHURES
FOURGEN COMPUTER-AIDED SOFTWARE ENGINEERING (CASE) TOOLS
LEAD GENERATION
PRODUCT MARKETING
SERVICENOW
SESSION (COMPUTER SCIENCE)
SOCIAL MEDIA CAMPAIGNS
THOUGHT LEADERSHIP

Languages

Hindi
Expert
English
Expert

Training and Certifications

Golf Course Road Gurgaon (Certificate)