Sr.Account Manager & Industry Specialist - Digital Advertising
Bayt.com
Total years of experience :13 years, 4 Months
Highlights:
• “Account Manager Of The Year” for 2012 & 2013 for consecutively over achieving targets by 105% & 117% respectively.
• Awarded the “Salesman of the Quarter” twice consecutively for Q1 & Q2 in 2014.
• Winner of the “Leadership award” (twice) for spearheading the advertising product development initiative and developing new revenue streams for Ad sales.
• Solely responsible for increasing the over all ad sales revenue by 34% in 2013.
KEY SKILLS:
1. Account Management
2. Complex negotiations
3. Sales management
4. Up selling/Cross selling
5. Market penetration
6. Product development
7. Sales strategy
8. Leading meetings
Current Responsibilities
1. Working towards achieving the individual yearly target of $500, 000 for 2014.
2. Providing S.M.A.R.T solutions to direct clients to help them achieve their respective marketing goals.
3. Offering end to end sales and marketing campaigns using the existing product line up (email marketing, banner advertising, keyword searches, virtual event platforms, employer branding solutions and custom products) to achieve highest ROI.
4. Leading the sales meetings for direct clients in Real estate, Automotive, FMCG, Banking and Finance & Education industry verticals to achieve the set revenue targets.
5. Optimizing the campaigns proactively to meet the set standards and client objectives and conducting product overview presentation to the clients with emphasis on the new products.
6. Preparing briefs for each department according to the clients requirements and liaising with the internal teams i.e. marketing, creative/design, content etc. Understanding clients KPIs and effectively managing clients’ campaign programs within specified time frames (post sales).
7. Monitoring and tracking assigned projects for effectiveness. Optimizing the campaigns to meet the set standards and client objectives.
8. Preparing campaign proposals and presentations for existing and new accounts by understanding business challenges, making recommendations and tailor-made strategies to achieve market leadership within target sectors.
9. Sourcing and winning new business/clients across the GCC countries.
10. Acting as the lead point of contact for any & all matters specific to my clients, including escalations and feedback.
11. Conducting regular physical and telephonic meeting with the clients and ensuring achievement of their online marketing campaign objectives.
1. Understanding of the client market and align strategies accordingly.
2. Account management, lead generation and database management.
3. Supporting the Sales manager with preparing RFPs and Bidding applications. Submissions and follow-ups with
4. Account Management which involves handling all the transactions of the allotted accounts.
5. Account Development
6. Meeting new customers / clients and generating sales inquiries.
7. Lead generation and working on target closures.
8. Regularly visiting all Strategic accounts. Meeting people right from Directors to R&D Engineers.
9. Regular interaction with the support team for booking and order updates.
10. Cold Calling
11. Sales Presentations
12. Comprehensive database management.
13. Lead Distribution.
14. Web Order Processing.
15. Marketing Plans.
16. Handling Technical Queries.
17. Attending Exhibitions.
18. Advertising, generating sales reports, presentations, excel sheets.
