Manager Key Accounts (Polypropylene Global Export Asia/ Europe/Americas)
National Petrochemical Industrial Company
Total years of experience :25 years, 7 Months
• Sales and distribution of 400, 000MT of polypropylene plastic resin to 60+ countries and 5 continents.
• Generate Sales revenue up to 1 Billion US$.
• Represent NATPET as a Speaker In the conferences and prominent in trade shows.
• Arranging hubs in Europe/ Asia of polypropylene to shorten the transit time and ensure JIT deliveries.
• Traveling 50%+ every month to various countries.
• Established distribution and sales channel in the world.
• Maximizing highest profit (NETBACK) from export market.
• Zero risk based sales model for secured payments.
• Ensure NATPET obligations with distributors/marketer.
• Heading “Price Analysis Committee” to decide on the prices by regions/countries.
• Member of “Customer Complain Committee” to ensure customer complaints should not be repeated through establishing concrete corrective action plan with other committee members.
• Member of “Product Review Committee” to utilize my market exposure in profitable product development.
• Ensure the terms and conditions reported in the Key-Accounts Agreement are fully met by the partners.
o Achieve sales volumes, sales development, market share, market segment and product mix volumes in the assigned territory in accordance with NATPET business strategy and marketing plan guidelines and objectives.
o Implement the NATPET Price Policy.
o Minimize the cost associated with the Key Accounts in particular those listed in the agreement as deductibles.
• Develop and maintain a broad competitive intelligence for the territories assigned to the Key-Accounts (market potential, future trends, competitive activities).
Strong orientation in customer service/satisfaction. Proven track record of: optimizing performance, driving revenue growth and strengthening competitive market position. Introduced continuous process, business, and leadership competencies to facilitate positive change. Expert in client relationship management, traditional and emerging sales channels/techniques, high-level project management. Recognized for professionalism, creativity, resourcefulness and competence in managing and supporting organizational affairs and goals
• Managed 50 active multinational and local professional company’s key accounts.
• Established regional sales and corporate agreements with existing customers. Closed corporate regional sales deals.
• Negotiated most favorable deals for Kinnarps with Swedish, Italian, Turkish, Spanish and Belgian suppliers on price level levels, marketing campaigns, product launch, training and development.
• Managed sales support staff, installation technicians, and quotation specialists in the KSA.
• Operations policy formulation and supervision of its implementation.
• Site handover, customer queries and clarifications by playing leading role in every project.
• Conducting customer satisfaction survey and presenting the statistics to the Managing Direct.
While working in ePatterns I contributed a vital role in business analysis, gap analysis, implementation, training for users, business process re-engineering.
·Signed two MoU, with UK and US Based Companies in which they will be providing sales, marketing, implementation and support of Premier’s off-the-shelf Software Products in North America, Europe and Middle East region.
.Hiring, training and managing a Sales team towards achieving sales objectives.
·Participated in Several Exhibition and obtained hundreds of serious leads.
·Multiple presentations of software product(s) in front of leading organization’s board of directors.
·Coordination with existing clients played liaison role between ePatterns and clientele.
·Developed marketing and brand strategy for 'Business Patterns'
·Developed several sales deeds, contracts, and proposals
·Conducted several management training sessions as part of ePatterns' corporate training program
·Identified new market segments locally for Business Patterns
·Have conducted promotional activities and marketing companies such as working out trade shows, direct marketing campaigns, launches, seminars, incentives structure and producing company’s brochures.
·Managing 7 long term customized projects and 31off-the-shelf product clients
·Provided client support and after sales service
1.Maintain and develop a computerised customer and prospect database.
2.Plan and carry out direct marketing activities (principally direct mail) to agreed budgets, sales volumes, values, product mix and timescales.
3.Develop ideas and create offers for direct mail and marketing to major accounts by main market sector.
4.Respond to and follow up sales enquiries by post, telephone, and personal visits.
5.Maintain and develop existing and new customers through planned individual account support, and liaison with internal order-processing staff.
6.Monitor and report on activities and provide relevant management information.
7.Carry out market research, competitor and customer surveys.
8.Maintain and report on equipment and software suitability for direct marketing and sales reporting purposes.
9.Liaise and attend meetings with other company functions necessary to perform duties and aid business and organizational development.
10.Manage the external marketing agency activities of telemarketing and research.
11.Attend training and to develop relevant knowledge and skills.
Various training sessions in Kinnarps, Sweden Various training sessions in London, England Various training sessions in Paris, France Various training sessions in Konya, Turkey Various training sessions in Dubai, UAE Various training sessions in Jeddah, KSA Various training sessions in Karachi, Pakistan