Ariane Saadeh

• Led company strategy, operations, and commercial performance,
balancing growth objectives with operational discipline.
• Directed brand positioning, marketing initiatives, and client experience
to strengthen market differentiation and visibility.
• Oversaw financial performance, including budgeting, pricing strategy, cost control,
and supplier negotiations, improving margins by 12-15%.
• Managed end-to-end delivery of interior design projects, ensuring quality, timelines,
and budget adherence.
• Built and led cross-functional teams across operations, design, and sales, fostering accountability
and performance.
• Maintained key client relationships and resolved escalations proactively, ensuring high client
satisfaction and repeat business.
• Implemented operational processes, governance, and performance standards, enabling scalable
growth and business efficiency.

Matta
• Led operational structuring and process standardization, enabling approximately
35% revenue growth and improved scalability.
• Directed brand management and corporate identity in line with Colombini Casa
standards, strengthening market positioning and customer trust.
• Built recruitment and employer branding processes, reducing employee turnover
by 25% and improving team stability.
• Developed and executed marketing and sales strategies that increased qualified
leads by 40% and improved sales conversion rates by 20%.
• Implemented inventory management and supplier contracting systems,
delivering 20% cost optimization and improved project delivery timelines.
• Established pricing models, standardized contracts, and financial controls,
improving gross margins by 12-15% and ensuring compliance.
• Managed interior architecture projects end-to-end, from concept development
and space planning to client presentations and execution.
• Managed high-value residential and commercial clients from initial consultation
through project delivery, achieving consistently high client satisfaction and repeat business.
• Implemented structured client communication and expectation-management processes,
reducing post-sale issues and improving overall customer experience
• Led resolution of client, contractor, and supplier disputes by identifying root causes and
negotiating practical solutions, minimizing delays and financial impact.
• Proactively addressed project risks and service issues, preserving client relationships
and protecting brand reputation.

• Lead a multidisciplinary design team of 6, overseeing conceptual design, space planning,
technical execution, and cross-functional collaboration.
• Plan and execute departmental strategy in coordination with the CEO, aligning design,
operations, and financial objectives with company goals.
• Manage end-to-end delivery of 800+ design projects (residential, lofts, villas, hospitality),
ensuring 95% on-time completion and >90% client satisfaction.
• Develop and implement furniture and interior design solutions, producing technical drawings,
coordinating with suppliers, and managing production schedules.
• Prepare detailed project reports and coordinate with the finance department on cost control,
billing, purchase orders, and vendor payments, ensuring budget compliance.
• Drive creative direction, brand-aligned design concepts, and client presentations,
resulting in strong repeat business and referrals.
• Resolve conflicts proactively, addressing client concerns and mediating team disputes
to maintain project timelines, quality, and high team morale.
• Design and implement training programs to upskill the design team, improve workflow
efficiency, and enhance creative output.
Consultant initiation and institution establishment process

- Developed and implemented institutionalization strategy to formalize operations and scale business.
- Designed marketing and sales strategy to increase lead genera􀆟on, conversion, and brand visibility.
- Established stock/inventory management systems and supplier contracting protocols to optimize costs and delivery.
- Implemented pricing frameworks, contract templates, and financial management controls to improve profitability and compliance.

- Prepare client presentations, detailed execution drawings, and bills of quantities (B.O.Qs) to support accurate costing and procurement.
- Design and deliver residential projects including apartments, lofts, and villas.
- Plan and execute F&B fit-outs for restaurants and coffee shops, including branded projects (COSTA, KFC).
- Deliver commercial building interiors for retail and multi-use shops.