Arshad Faridi, Sales Executive

Arshad Faridi

Sales Executive

Gulf West

Location
Saudi Arabia - Jeddah
Education
Master's degree, Marketing
Experience
19 years, 6 Months

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Work Experience

Total years of experience :19 years, 6 Months

Sales Executive at Gulf West
  • Saudi Arabia - Jeddah
  • My current job since October 2021

Gulf West is a prominent market leader in its product & service category with over 25 years of growth in the FMCG sector.

Pre Seller at Nestle oman
  • Oman - Muscat
  • August 2019 to March 2020

Expanded revenue growth and market share in line with sales plans.

Organized promotional campaigns for new product launches.

Penetrated into untapped market segments with right tactics.

Steered many promotional campaigns and consumer activation drives.

Consistently achieved KPIs of sales contribution, target achievement, product mix, profitability and margins

( *** COVID lockdown, stuck in India, Flights Closed for a year India to Oman,
I look forward to answer any questions you may have )

Co- Founder / Lead Strategist at Voilah Clothing
  • India - Kanpur
  • May 2015 to July 2019

Ventured into manufacturing of Clothing / Menswear.

Sales and Marketing of the product to Modern trades, Whole Sales and, Retail.

Voilah turned out to be an Authentic brand with Quality recognitions

Registered with Small Scale Industries body and also government approved

Area Business Manager at Rasna Beverages Ltd
  • India - Delhi
  • January 2013 to February 2015

Key member, launch team - Rasna Ju-C, Fruit Beverages, Pet Bottles

Evaluated the appointment of key Stockiest & Distributors.

Managed a Team of Territory Sales Executives and Territory In charge / officers.

Managed / Introduced effective promotional and activation programs.

Sales Executive at Al Kabli Ltd.
  • Saudi Arabia - Dammam
  • February 2010 to October 2012

Managed the key modern trade outlets. Lead a team of Merchandisers.

Added value to the existing Distribution Systems and market reach.

Managed substantial brand visibility and availability.

Highlights :Key clients: Carrefourr, Panda, Tamimi, Farm, AL Lulu

Operations Executive at Spencer Retail Ltd
  • India - Kanpur
  • September 2007 to January 2010

Supported the new store launch - Spencer’s Daily

Introduced Quantity Purchase Schemes and new collection methodologies at the retail store.

Managed the store capacity of approximately 3000 Sq Ft, and lead a team of 12 members.

Sales Officer at Hindustan Coca-Cola Marketing Company Pvt. Ltd.,
  • India - Kanpur
  • January 2003 to August 2007

Facilitated the re-structuring of distribution channels, territory, and route re-scheduling

Implemented a robust Distribution System and increased the product reach.

A key member of the team that launched SUNFILL Brand - Coca-Cola.

Handled consumer activation programs and Market Impact Teams.

Involved in many brand promotions and go-to market events.

Education

Master's degree, Marketing
  • at Delhi Institute of Management Studies DIMS
  • November 2011

(

Higher diploma, Sales
  • at NIS National Institute of Sales
  • December 2000

Specialties & Skills

driving Licence Saudi Arabia
Distribution Management
Key Account Management
Having GCC Driving Licence
Coca Cola
PROMOTIONAL MATERIALS
SALES DEVELOPMENT
CUSTOMER RELATIONS
DRIVING
GOVERNMENT
MANAGEMENT
MARKETING
NETWORKING
QUALITY

Languages

Arabic
Intermediate
English
Expert
Hindi
Expert
Urdu
Expert