DIGITAL MARKETING EXECUTIVE
Prime Zone Corporate Services LLC.
Total years of experience :6 years, 0 Months
Developed SEO-optimized WordPress websites, managed Google listings, and created social media profiles for Prime Zone and its clients.
Oversaw a social media calendar, collaborated on creative content creation, and consistently published posts across multiple social profiles.
Offered comprehensive technical support, including domain and hosting acquisition, official email setup, and integration of tracking tools.
Responsible for managing the entire chain of NICOCUSA Media Group projects, including healthcare brands and fast-food restaurants.
Work closely with business owners and the creative team to streamline the entire workflow, from creating graphic, video, and textual content.
Run Google search ad campaigns for healthcare and wellness brands. Implemented eCommerce SEO and improved the conversion rate optimization (CRO) of landing pages to generate leads and sales.
Designed and executed social media campaigns for restaurant chains to generate more orders, and revenue, and improve overall social presence.
Collaborated with managers to align marketing strategies, set KPIs, optimize conversion rates (CRO), and deliver monthly reports. Implemented impactful social media campaigns to generate leads, sales, and engagement for the agency and its local brands. Managed Google Business Profiles, eCommerce and local SEO, landing page conversion rate optimization, and website audits. Responsible for managing social media profiles; collaborated with the design team for content creation & installed social media pixels.
1. I have provided comprehensive technical web support, handling tasks such as purchasing domains, setting up hosting, creating official emails, integrating Google Analytics, and Search Console tools, and suggesting website front-end designs for various agency clients.
2. I created and managed social media profiles on platforms such as Facebook and Instagram, curating and implementing monthly content calendars to engage the online presence of multiple agency clients.
3. I collaborated with the design team by providing relevant content, including taglines, images, and post ideas, for effective social media posting strategies for various clients’ social media pages.
4. I executed Facebook & Instagram campaigns for direct messaging, engagement, leads, and Facebook page likes.
5. I implemented email marketing campaigns using Mailchimp to effectively generate leads for agency clients.
I have completed a Bachelor of Science in Computer Science (BSCS), a four-year degree program, from BZU, Multan, with a CGPA of 3.59. My final year project involved developing a fully functional eCommerce store. The frontend was designed using HTML, CSS, and Bootstrap, while the backend was implemented in PHP.