Asaad Ayyash, Chief Operating Officer (COO) / IT Director

Asaad Ayyash

Chief Operating Officer (COO) / IT Director

Alodayni Group

Lieu
Arabie Saoudite
Éducation
Master, (Master Degree Computer Engineering
Expérience
17 years, 2 Mois

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Expériences professionnelles

Total des années d'expérience :17 years, 2 Mois

Chief Operating Officer (COO) / IT Director à Alodayni Group
  • Arabie Saoudite - Jeddah
  • Je travaille ici depuis janvier 2017

Job Description:
• Participating in managing the group and making decisions that would achieve the goals and vision of senior management on the one hand and advance its institutions at all levels on the other hand. Develop and develop a strategic plan, follow up on its implementation, and ensure that the operational plans followed are appropriate to achieve the goals.
• Supervising the daily administrative and operational operations of all the groups institutions with their various activities (Construction, livestock trading, Poultry, Feed factory, land transportation, Marine agencies, and customs clearance) to ensure that they move in the direction of achieving their goals. And developing mechanisms and improvements to their workflow and organization through communication and exchanging opinions with all departments of the groups institutions.
• Building two strategic plans, each lasting 3 years, and managing them with continuous monitoring and evaluation to implement its tasks and stages with the people, work teams, and departments concerned... and developing appropriate annual operational plans, which led to achieving the goals mentioned in each of them.
• Supervising employees in various departments and evaluating them to make decisions related to the operational process and providing observations and suggestions that help organize the work environment and quality, manage performance, develop, motivate and evaluate the team and enhance cooperation and innovation to achieve maximum performance and reduce losses in the production process of time, effort and resources.
• Lead the sales and marketing team and develop and develop mechanisms to ensure revenue growth and reduce costs. Study the market and competition and use the latest digital technologies, communication channels and questionnaire forms to ensure customer satisfaction and receive their suggestions, thus maintaining distinguished relationships with customers and increasing their number, in addition to developing and innovating new mechanisms to increase sales and achieve goals.
• Leading the procurement team and professionally managing purchases, contracts and bilateral agreements with suppliers and agents and maintaining strong relationships with them based on high reliability and developing them to ensure the greatest possible benefit.
• Monitoring the companys financial and accounting performance, developing and applying internal mechanisms and procedures to organize accounting operations, and coordinating with the CEO and CFO to determine the requirements for implementing the annual plan and presenting it to management.
• Building a huge and integrated digital system to support the implementation of all of the above and its continuous development. And integrating digital technology into all areas of business. Choosing the best technologies that will improve productivity and reduce operational costs. In addition to building an attractive and effective digital interface for the companys digital marketing and e-commerce by supervising the construction and customization of mobile phone applications and websites and relying on digital technologies that will Attract more customers and benefit from their experiences and feedback.
• Develop and maintain metrics, analytical reports, and key performance indicators to improve operations.

IT Director / theOffice Branch Manager à SISAL
  • Arabie Saoudite - Jeddah
  • mai 2015 à janvier 2017

Job Description:
● Develop and implement executive and operational strategies to improve operations, reduce costs and improve overall efficiency. In addition to supervising daily operations, including monitoring the services provided to customers and the level of service, developing mechanisms to determine the extent of customer satisfaction, and providing suitable office solutions for entrepreneurs and professionals by using and innovating the best office services that meet, So the occupancy rate in offices was increased
● Lead and mentored a team of operational staff, providing guidance, support, and training as needed to drive performance and achieve operational objectives.
● Collaborate with cross-functional teams, including sales, finance, and engineering, to align operational activities with company goals and objectives.
● Monitor key performance indicators (KPIs) to track operational performance and identify areas for improvement.
● Building IT department from scratch
● Managing the internal & hosted network infrastructure including firewalls, servers, switches and telephony for (Theoffice, Builders, Builtek, Safaqa and 3Eggs Restaurant) Corporations
● Strengthening the IT infrastructure through to implementing new technologies.and identifying, recommending, developing, implementing and supporting cost-effective technology solutions for all aspects of the company.
● Developing and customizing the Odoo system in line with the companys operational, administrative and financial procedures
● Building Cisco Call Manager IP-Phone, Imagical and Cisco Jabber to providing customer contact service
● Responsible to perform the system and business analysis and Performing routine audits for them
● Complete project management in terms of planning, implementation, cost calculation, completion period, and developing alternative plans for emergency situations
● Develop and maintain the companys IT systems, software, hardware and databases. In addition to managing their budgets.

IT Director / Marketing Director à Qoot Holding
  • Arabie Saoudite - Jeddah
  • janvier 2012 à janvier 2015

Job Description:
• Marketing Strategy: Create and implement an integrated marketing strategy that aligns with the companys overall objectives, targets key markets segments, positions our brand effectively, and drives customer engagement.
• Brand Management: Enhance brand awareness through consistent messaging across all channels. Ensure all marketing materials reflect the companys values and meet quality standards.
• Digital Marketing Campaigns: Plan, execute, monitor, analyze, and optimize digital marketing campaigns across multiple channels (including website content management system (CMS), email marketing platforms) to increase website traffic/conversions.
• Content Development & Management: Oversee content creation for various platforms including websites/blogs/social media/email campaigns/video scripts etc., ensuring high-quality content that engages target audiences with consistent messaging.
• Lead Generation & Conversion: Develop strategies to generate qualified leads through online/offline channels; collaborate with sales team to convert leads into customers utilizing effective CRM systems/tools.
• Market Research & Analysis: Stay updated on market trends/competitor landscape/customer insights; conduct market research/analysis regularly to inform decision-making processes related to marketing strategies, target audience segmentation, and product positioning.
• Public Relations: Manage PR activities, including media relations, press releases, and event sponsorships. Build relationships with industry influencers to enhance brand visibility.
• Team Leadership: Lead and inspire a high-performing marketing team by setting clear goals, providing guidance and support, promoting collaboration, and fostering a culture of continuous learning and development.
• Budget Management: Develop and manage the marketing budget effectively to achieve maximum ROI on marketing initiatives.
• Analytics & Reporting: Track key performance indicators (KPIs) related to marketing campaigns/initiatives; analyze data to measure effectiveness/ROI of marketing efforts; provide regular reports to senior management.
• Strengthening the IT infrastructure through to implementing new technologies cloud base.
• Managing a team of over 20 administrative & technical staff.
• Acting Project manager for Microsoft NAV POS & ERP (financial, SCM, HRMS, Projects, POS, supply chain, CRM / Call Center ) implementation.
• Responsible for all policy and procedures related to the IT departments.
• Performing routine audits of systems and software.
• Recommending and implementing improvements and efficiencies.
• Building a strong IT, commercial, planning and budgeting.
• Management of server software and associated backup routines
• Managing network infrastructure including firewalls, servers, switches and telephony.
• Build the Azure hosting for Microsoft server cloud Base
• Managing IT Infra Structure For more than 50 restaurants
• Responsible to identify, recommend, develop, implement and support the cost-effective technology solutions for all aspects of the company.
• Responsible to perform the system and business analysis
• Lead the IT team in identifying new technologies and solutions for the company consideration and adoption.
• Manage the department budget personnel and assets.
• Lead and control IT initiatives.
• Plan, direct, coordinate, and review the work plan for information technology staff; assign work activities, projects, and programs; review and evaluate work products, methods, and procedures; meet with staff to identify and resolve problems
• Ensure security and business continuity process frameworks are followed.
• Assist in the establishment and implementation of tactical and strategic plans for IT develop

IT Manager / Sultan Series Hotels Operation Manager à Khayal, Sultan Series Hotel
  • Arabie Saoudite - Jeddah
  • janvier 2007 à janvier 2012

Job Description:
• Support and work with all departments of hotel. Ensure implementation of policies and procedures in all departments and verify this during routine operational tests, daily follow-up of all departments to ensure that policies and procedures are implemented.
• Monitor purchases/purchase orders/requests for each department, accounts receivable (collection from debtors) and accounts payable (payable to vendors/suppliers, etc.).
• Randomly inspects stores (F&B/Kitchen) to check stock (quality, stock levels, expiry etc) with Food and Beverage Manager and Chef.
• Paying attention to safety and security, ensuring that all guests and employees in the hotel are safe, and implementing the necessary policies and directives to improve safety in the hotel.
• Prepare budgets and ensure adherence to spending limits, which helps reduce costs and increase profits.
• Follow up on the hotels marketing plans and work to improve them, in addition to developing online promotion and marketing strategies.
• Improving the hotels operational performance by implementing training programs and developing the hotels administrative system.
• Building IT department from scratch.
• Strengthening the IT infrastructure through to implementing new technologies.
• Building open bravo ERP (stock & purchase & sales & financial & accounting System) and integration between all sub systems
• Building the Network for The Company (Between Branches through the VPN)
• Building Call Center and CRM system
• Ensure the streamlined operation of the IT department in alignment with the business objectives of the company this individual will plan, coordinate, direct and design the IT related activities of the company.
• Building Business Plans to support the Top Management.
• Responsible to identify, recommend, develop, implement and support the cost-effective technology solutions for all aspects of the company.
• Responsible to perform the system and business analysis
• Oversee and participate in the development and administration of the Divisions annual budget; participate in the forecast of funds needed for staffing, equipment, materials, and supplies; monitor and approve expenditures; implement adjustments
• Responsible to supervise the programmers and other IT staff.
• Lead the IT team in identifying new technologies and solutions for the company consideration and adoption.
• Managing IT Infra Structure For (Khayal, Country Side, Century Burger, Forn&Saj, Khayal Shawerma) Restaurant.
• Managing Hotel Infrastructure (V, Sultan, Motyara, Rose Garden, Delmon, Iridium)
• Manage all projects costs, requisitions, procurements, IT contract

IT Manager à SAFCO
  • Arabie Saoudite - Jeddah
  • janvier 2007 à janvier 2009

Job Description:
• Build the Network for The Company (Between Branches through the VPN)
• Systems Development and data base administrator (SQL Server 2000 )
• Create Software to Increase the Performance of doing works
• Website administrator
• Manage the network infrastructures and security
• Customer support
• Data Transfer for Each Location
• Fixing the systems Around the Countries and support the systems through Internet And Remote Access tools
• VPN virtual private network for locations and connecting them to system
• Build store, Transfer, Purchases, Sell, and HR system and payroll
• Build company Workflow
• Build archiving system (Document Control system)
• Lead and control IT initiatives.
• Handle and fix any system hardware and software problem
• Determine and write standards and procedures for technical function
• Assist in the establishment and implementation of tactical and strategic plans for IT
• Quality Assurance and System Testing, Implementation and Performance

Éducation

Master, (Master Degree Computer Engineering
  • à University of Aleppo
  • janvier 2003

Specialties & Skills

IT Management
Consulting
Business
Management
DIGITAL MARKETING
INDICATORS
KEY PERFORMANCE INDICATORS (KPIS)
MARKETING STRATEGIES
NETWORK INFRASTRUCTURE
IT Management
Systems Analysis
Team Leadership
Strategic Planning
Food & Beverage
Business Analysis
Analyze and solve problems
Big Data Analytics
E-Commerce
Operational Risk and Requirements
Operations Management
Asset and Budget Management
Business Transformation, Start-Up
Communication and Negotiation
ERP Solutions
Change Management
Supply Chain
COMMUNICATIONS
FINANCIAL INFORMATION EXCHANGE (FIX) PROTOCOL
INTEGRATION
CUSTOMER RELATIONSHIP MANAGEMENT
REVENUE GROWTH
Project Management
Hotel, Hospital and Transportation Management System
Accounting
Customer Service
Supply Chain Management
Logistics Management
Business Development

Langues

Anglais
Expert
Arabe
Langue Maternelle

Formation et Diplômes

Odoo Functional Certification (Formation)
Institut de formation:
Odoo
Project Management Professional (PMP) (Formation)
Institut de formation:
Horizon
Digital Marketing (Formation)
Institut de formation:
Google
Customer Service IPC (Formation)
Institut de formation:
Buisness Center
ITIL ... V3 Foundations (Formation)
Institut de formation:
Business Center
CCNA (Formation)
Institut de formation:
Horizon