Asghar Hanif

• Monitor online Grocery and General Trade Operations, from fulfillment to Last Mile as per given KPIs.
• Initiate and implement new Darkstore, standalone stores opening as per guidelines for expanding business.
• Managing 3PL Partners operation, growth, and assortment of products.
• Focus on Cost efficient operations without major impact on customer experience.
• Support, develop and implement operational policies for online operations.
• Work with Stakeholder for launch of new darkstores.
• Coordinate with IT department & Tech development team for technical support, testing and implementation of back
end applications.
• Control the assortment, the quality and Range for online business.
• Lead and build as per country head directive, VAS (Value Added Services) operations.
• Co-ordinate with Commercial, Supply Chain for replenishment.
• Weekly Briefing with stores team regarding Target and action plan to align with online priorities.
• Monitor sales activities to ensure that customers receive the best services and quality goods as per set standards.
• Monitor inventory stock and contact the merchandise team when inventory drops to defined min level.
• Hire, Train, and evaluate personnel in store, promoting or firing workers when appropriate.
• Responsible for managing Country operations in the absence of Country E-commerce manager.

• Control the store operations, manage human sources, Monitor Receiving, storage, Dispatch & Logistics,
• Control the assortment, the quality& the Freshness of the products within Store.
• Guarantee the quality of services offered to customers in the Store as well as listening to customer needs and
suggestions.
• Continuously in touch with head office merchandise team to improve stock availability.
• Attend daily Head office meeting to review daily complains, results and to have action plan for coming days.
• Daily Briefing with Leads and supervisors regarding Target and action plan to make them align with store priorities.
• Achieve or exceed the financial goal of his store in terms of control expenses and waste.
• Monitor sales activities to ensure that customers receive best services and quality goods as per set standards.
• Monitor inventory stock and contact merchandise for replenishment.
• Hire, Train, and evaluate personnel in store, promoting or firing workers when appropriate.
• Manage regional operations in the absence of regional store manager.

• Control the assortment, the quality& the prices of the products within department.
• Guarantee the quality of services offered to customers in the department as well as listening to customer needs
and suggestions.
• Plan and forecast departments Daily, Weekly, Monthly& Yearly budget.
• Attend weeklymeeting With GM to review weekly sales results and to have action planfor coming weeks.
• Daily Briefing with Section Managers and supervisors for sales Target and action plan on priorities.
• Achieve or exceed the financial goal in terms of turnover & margin.
• Monitor sales activitiesto ensure that customers receive best services and quality goods as per set standards.
• Monitor inventory stock and reorder when inventory dropsto a specified level.
• Ensure thatthe best purchasing terms are obtained from supplier in terms of purchasing price, return/exchange.
• Organize and conduct a weekly price survey to keep assortment at lowest price.
• Hire, Train, and evaluate personnel in sales as per given performance KPIs.
• Control suppliers manpower that performs the role ofmerchandiser/ promotors.
• Ensure Visual Merchandising as per set standards per department.
• Establish an attractive merchandise display as per the approved planogram.
• Responsible for managing store operations in the absence of Store GM.

• Ensure exceptional customer service is delivered at all times.
• Manage and motivate the team to meet sales targets and margin efficiently.
• Always manage and control attractive displays and correct pricing.
• Daily / Monthly sales Analysis - comparisons with budget& with other stores accordingly.
• Negotiate in-store promotions with the supplier to enforce the image of discount inside the section.
• Follow-upfor achievement of monthly& yearly sales budgets + margins + store fee targets.
• Preparation of Monthly duty schedule for supervisors + Staff+ Merchandisers& their leave plan.
• Preparation & conduct quarterly inventory to identify the commercial + physical shrinkage if any.
• Analyze the competition pricing and promotional activities to ensure competitive advantage.

• Completes section operational requirements by scheduling and assigning employees; and following up on work results.
• Maintains section staff byrecruiting, selecting, orienting, and training employees.
• Achieves financial objectives by preparing an annual budget; scheduling expenditures; and analyzing variances;
Initiating corrective actions.
• Identifies current and future customer requirements by establishing rapport with potential and actual customers
to understand service requirements.
• Ensures the availability of merchandise and services by maintaining strong relationships with cross-functional
teams and HO and maintaining inventories.
• Planning and managing special events and promotionsto enhance value for customers and sales and profitability.
• Formulates pricing policies by reviewing merchandising activities, determining additional sales promotions
needed, authorizing clearance sales, and studying trends.
• Markets merchandise by studying advertising, sales promotion, and display plans; analyzing operating and financial
statements for profitability ratios.
• Secures merchandise by implementing security systems and measures.
• Protects employees and customers by providing a safe and clean store environment.
• Ensuring total compliance with all store operational policies.
• Developing Assistant store managers and department Managers.

• Prepares sales and customer relations reports by analyzing and categorizing sales information; identifying and
investigating customer complaints and service suggestions.
• Maintains a safe and clean store environment for the valuable customers and staff.
• Maintains inventory by checking merchandise to determine inventory levels, and anticipating customer demand.
• Maintainsquality service by establishing and enforcing organization standards.
• Closely track sales and profitability of each department/category/sub-category/brand/supplier and take initiative
and measures to achieve or exceed company targets and goals.
• Managed a proper ordering methodology for controlled ordering to have proper control on wastages hence
meeting forecasted targets.
• To communicate with the central warehouse and buying departmentfor new assortment, demand and shortages.
• Responsible to undertake measures and initiatives to put effective controls on all types of theft, pilferage, etc. of
stocks, materials, etc.`

Manage All work at our Store

• Focused on developing internal line departments i.e. Ladies Cloth, Crockery House Hold, Luggage, Cosmetics,
Toys, and Kids Wear. Responsible for all ordering and Merchandising Plans Category.
• Accountable for planning, managing, controlling, and establishing the tactics and activity programs for the
storeand the people who work at the store, to promote sales while keeping the focus on positive margins and
actively improving the profitability of the store.
• Responsible for managing checkouts, main cashier, customer services department, customer entrance
department, and all the floor operations.
• Efficiently worked with the buying department to ensure continuous product availability. Promoting sales with
margins while creating a win-win relationship with customers.

• Take physical audit at Stores, Warehouse generating stock audit report, and reconciling system data with the
physical inventory.
• Gather adequate, reliable, related and useful evidence to authenticate audit findings and to maintain the evidence
as record.
• Identify the issues, make recommendations for improvement and monitor managements response and
implementation.
• Perform tests of compliance with Organizational policies and procedures.
• Visit market repeatedly to make market price comparison report.
• Checking of purchasevs. sale report (Retail Pro with ACCPAC) on monthly basis.
• Surprise visits within and outside city to stores for the verification of cash and inventory.
• Verification of Petty cash and Petty expenses (like water expense/ stationary / customer entertainment etc) at
stores this includes usage, receipt checking and approvals from the higher authorities.
• Reviews daily sales reports and negative inventory reportsto locate discrepancies in stock data.
• Checking on a regular basis stock outward /inward through warehouse.