اشيش Sareen

• Develop and implement comprehensive digital marketing strategies across multiple brands to increase online visibility, lead generation, and customer engagement.
• Manage and optimize Google Ads, Meta Ads (Facebook & Instagram), and other paid advertising campaigns to maximize ROI and conversion rates.
• Lead SEO initiatives including keyword research, on-page optimization, technical SEO, and link-building activities to improve organic search rankings.
• Monitor website performance using Google Analytics, Google Search Console, and other analytics tools to identify growth opportunities and improve user experience.
• Plan and execute social media marketing campaigns across Facebook, Instagram, LinkedIn, TikTok, YouTube, and other platforms.
• Create and manage content calendars, ensuring consistent brand messaging and audience engagement.
• Oversee email marketing campaigns, including audience segmentation, automation, A/B testing, and performance analysis.
• Collaborate with sales, design, and management teams to develop integrated marketing campaigns aligned with business objectives.
• Manage website content updates, landing page optimization, and conversion rate improvement initiatives.
• Analyze campaign performance metrics and prepare detailed monthly reports with actionable insights and recommendations.
• Utilize AI-powered marketing tools such as ChatGPT, Claude, Gemini, Perplexity, and ElevenLabs to enhance content creation, productivity, and campaign performance.

• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Develop and monitor pay-per-click marketing campaigns.
• Test and analyze the performance of PPC campaigns to determine efficiency and effectiveness.
• Plan and manage clients social media platforms.
• Prepare monthly KPI marketing campaign’s overall performance.
• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with our team to brainstorm new and innovative growth strategies.
• Launching SEO campaigns for clients.
• Email marketing, e-newsletters and campaigns.
• Maximising sales across the company’s online product range.
• Develop and Manage the Facebook, Instagram, Twitter, Linkedin, Pinterest etc. pages for different clients

• Managing the day-to-day running of the company's & Clients main social media accounts.
• Achieve a strong, visible social media presence and develop concepts with viral potential.
• Developing a social media presence across a range of campaigns and day to day activities.
• Using tactical offers/the promotion of relevant products to help drive online orders.
• Analyze performance and prepare detailed reports for website visit, revenues, and customers patterns online using Meltwater, Google Analytics, TweetDeck, Facebook insights and other tracking methods.
• Monitoring performance of campaigns frequently to optimize performance.
• Conducting different kind of competitions to get more exposure and traffic to the social media channels and website.
• Develop and Manage the Facebook, Instagram, Twitter, Google+, Pinterest etc. pages for different clients.

• Data Correction and Updation of Survey Database.
• Updation of the website of Delhi Government Mission Convergence.
• Troubleshoot database Issues, Maintain Database Systems availability and Scalability.
• Monitor and Optimize MySQL database performance and capacity planning.
• Handling the Performance Issues of the data of Survey Database.
• Worked as a Registrar Administrator in Aadhaar Enrollment with Mission Convergence.
• Maintanance all the records of Aadhaar Enrollment.
• Managing the team of Five Data Assistant for collecting the Data Correction and Updation Records of Survey Database.
• In this Organization we use the MySQL database for storing the data of the entire District’s Gender Resource Centres (GRC) and District Resource Centres (DRC).
• It manages the Data Correction and Updation records.

• Developing and maintaining the front end and back end functionality of websites.
• Simultaneously managing several databases and reporting tools.
• Participating in discussions with clients to clarify what they want.
• Provide guidance to other team members on web development issues.
• Developing websites that have a consistent feel and look throughout all web properties.
• Providing technical support to end users.
• Working on the websites of high visibility, multi-national companies and brands.