Ashraf Dahesh, Marketing Manager

Ashraf Dahesh

Marketing Manager

Deal Maker Events

Location
Saudi Arabia - Khobar
Education
Bachelor's degree, Business Administration
Experience
18 years, 8 Months

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Work Experience

Total years of experience :18 years, 8 Months

Marketing Manager at Deal Maker Events
  • Saudi Arabia - Khobar
  • My current job since October 2021

Create and execute different types of events such as musical events, family events, corporate events.

Manage the team of tge company

Close deals with companies

Corrdinate with suppliers

Set and budget approval

Sales Account Director at Dot Advertising Company
  • Egypt - Cairo
  • January 2020 to August 2021

My responsibilities as sales account director is but not limited to:
• Involving in company's business plan
• Setting the Departments action plan with objectives
• Training current staff and new staff as well
• Maintain working healthy environment
• Hiring new candidates
• Involving with daily process
• Keep customer satisfaction
• Quality Control process
• Setting targets and provide all necessary support to achieve it
• B2B marketing consultation
• Market reports and analysis

Advertising Manager at Snappy Adverting & Exhibition LLC
  • United Arab Emirates - Dubai
  • September 2018 to February 2019

 Worked closely with clients to identify their needs and challenges and provide solutions-orientated campaign themes.  Developed partnerships with local businesses to secure third party.  Estimated costs and set quality standards.  Planned and directed staff training and performance evaluations.  Managed a portfolio of 15 accounts in B2B sales.  Attended monthly sales meetings and quarterly sales training.  Negotiated prices, terms of sales and service agreements.  Increased sales volume by adding 4 accounts in the Dubai, UAE territory.  Quoted prices, credit terms and other bid specifications.

Sales & Marketing Manager at Daleel Advertising Co.
  • Saudi Arabia - Khobar
  • April 2010 to April 2018

I was responsible for creating and implementing a yearly Sales Plan and set target for the sales team of 6 persons as well as implementing and execute the events such as election campaign, awareness campaign and new product launch campaigns.

During this period I have supervised and managed the team through training and double visits
Also maintaining a good relationship with existing customer and Potentials as well

Through segmentation I was adjusting target to make sure that Service and delivery exceed customer expectation.

By managing all kind of BTL activists such as creative, printing, outdoors, Exhibition and else. I managed to Handle Saudi Aramco Account as well as Sabic Account with being a key account manager for House of Knowledge of Saudi Aramco with Cost of 9 Million SAR

This role allows me contribute in Real estate, Medical, Hospitality and Retail Business
by coordinate with other company department in order to make sure that the work has been done proper way

Through this period I have been reporting to the Executive Manager and helping in Company Profile, website and social media as well

The Sales Revenue of the company exceed the target by 60% in the first 2 years and by 100 % over the rest until we reach a 12 Million SAR by Last Year.

Marketing Specialist at Al-Wakan Training Company
  • Saudi Arabia - Dammam
  • September 2012 to May 2013

• Continually promote company products and services to existing and potential customers.
Identify and pursue potential new opportunities.
• Executing market research, competitors and customer base. Work with Managing Director to develop strategies to establish prices that ensure customer satisfaction while maximizing profits and market share.
• Plan an advertising strategy based on the marketing plan. Implementing strategies to help find and maintain customers. And ensure timely completion of projects and goals.
• Following up on leads generated by marketing activities; telephones or visits potential customers to discuss needs and provide product demonstrations.
• Assists customers with ordering information and configurations; provides quotations on customer requirements and provides appropriate follow up.
• Follows up with customers after service delivered; verifies customer satisfaction and resolves any concerns.
• Submits reports to Managing Director; provides weekly activity/call reports, lost sale reports and monthly sales forecasts for assigned territory.
• Staffs and directs a sales team and provides leadership towards the achievement of maximum profitability and growth in line with company vision and values.

Sales Account Manager at pro-i Advertising agency
  • Saudi Arabia - Eastern Province
  • July 2008 to November 2010

# Execute existing marketing plans.
# Analyze and segment demand in targeted markets.
# Analyze, segment existing offers and competitive position.
# Define pricing and promotion strategy, adjusted to key target markets.
# Met the needs of a wide range of clients.
# follow up with sales team working flow and reports.

Branch Manager at Raya Distribution \ NOKIA
  • Egypt - Cairo
  • September 2006 to July 2007

# Responsible for effectively managing and supervising office staff, by planning and focusing sales targets.
# Monitor and react to sales drops and increases by taking immediate actions.
# Achieve sales target set by the higher management.
# Planning &Innovation of sales Business Plan.
# Develop new sales channels create and follow up sales leads and methods.
# Development of internal & external working relationships.
# Team working Management.
# Communication.
# Administration, Reports and appraisal.
# Monitoring of sales team.

Retail Supervisor at Raya Distribution \ NOKIA
  • Egypt - Cairo
  • January 2006 to September 2006

# Training: for new stuff for the shops.
# Appraisal: Implementation of an appraisal program for the staff.
# Reduction of staff turnover through initiatives that reinforce team belonging.
# Develop relationship with staff, supervisors and managers.
# Maintain contact with customers.

Senior Sales at Raya Distribution \ NOKIA
  • Egypt - Cairo
  • January 2005 to December 2005

# Taking action regards sales.
# Maintain good relationship with the customers.
# Handling all kind of inventory items.
# Achieving target set by higher management

Sales Rep at Overseas Tourism Company
  • Egypt - Cairo
  • July 2003 to December 2004

 Cold Calls  Team working  Handled all kind of reports and maintains good relation with customers.  Managed call center from initial start-up to full operational status.  Competent on customer service management systems and databases.  Effectively managed a high volume of inbound and outbound customer calls.  Acted professionally and patiently when addressing negative customer feedback.  Prioritized tasks and projects to meet tight deadlines.  Documented all customer enquiries and comments thoroughly and quickly.

Education

Bachelor's degree, Business Administration
  • at Mansoura University
  • May 2003

Bachelor Degree in Business Administration, Faculty of Commerce . Mansoura University

Specialties & Skills

Business Communications
Sales Development
Media Planning
Marketing Management
Key Account Management
Computer Skills
office skills
Time Managment
Presentation skills
Planning & Follow up
Regional experience and long term commitment to the region (Riyadh, Jeddah and Dammam)
Hard worker, Active and ability of working under stress
Communication Skills
Copywriting
Photoshop and illustrator Programs

Languages

English
Expert
Arabic
Native Speaker

Training and Certifications

Presentation Skills (Training)
Training Institute:
Raya Academy
Date Attended:
June 2006
Managment Skills (Training)
Training Institute:
Raya Academy
Date Attended:
October 2006

Hobbies

  • Reading, fishing