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Ashwani Uppal, Business Operations Lead

Ashwani Uppal

Business Operations Lead·Xcellence Exim

India

Master's degree, International Business and Supply Chain Management

Work experience

Total years of experience: 19 years, 7 months

Business Operations Lead

February 2025 - Present

Xcellence Exim

Kota, India Hybrid

February 2025 - Present

Established an export business focused on Indian agricultural and FMCG products, serving markets across Asia, the Middle East, Europe, and North America.

Built and led the entire international operations, encompassing procurement, logistics, compliance, and customer delivery.

Developed and managed a supplier ecosystem, ensuring product quality consistency and supply chain reliability.

Ensured adherence to international trade regulations, documentation standards, and cross-border compliance requirements.

Conducted pricing, sourcing, and partner negotiations to maintain competitiveness and operational efficiency.

Company industry:
FMCG

Regional Operations Manager

March 2023 - November 2024

Physicswallah

Kota, India

March 2023 - November 2024

Led operations across multiple centers in Rajasthan, ensuring uniform service delivery and operational efficiency across all locations.

Directed a team of over 200 employees and managed operations impacting more than 25, 000 students annually.

Oversaw academic operations including national level examination programs thereby ensuring smooth functioning and continuity.

Enhanced accuracy and decision-making capabilities by streamlining MIS, reporting systems and performance tracking.

Managed resource planning, scheduling and cross-functional coordination to ensure adherence to academic timelines.

Improved operational consistency and issue resolution through MIS driven reviews.

Company industry:
Training & Education Center

Area Business Head

October 2021 - March 2023

Byju's

Dehra Dun, India

October 2021 - March 2023

Spearheaded the launch of 4 new learning centres across Uttarakhand within 6 months, significantly expanding BYJU’S regional footprint through end-to-
end setup and go-live execution.

Led BLC-Dehradun to achieve record enrolment milestones, reaching 100 & 200 enrolments in the fastest time and establishing early market dominance.

Implemented targeted marketing & outreach strategies that generated 300+ qualified leads per week, increased walk-ins by 60% and improved overall
sales conversions by 19%.

Conducted market research and competitor analysis to design and execute a data-driven Go-To-Market strategy for Uttarakhand, ensuring a competitive
edge against national and local players.

Built and led a high-performing team of 96 members across multiple verticals, driving productivity, talent retention and operational excellence.

Company industry:
Training & Education Center

Senior Sales Manager

September 2015 - September 2021

FIITJEE Ltd.

New Delhi, India

September 2015 - September 2021

Led sales and admissions operations across Delhi-NCR, driving enrolments, revenue growth and market penetration across multiple FIITJEE centers.

Managed corporate-level operations for FIITJEE’s sister company, USA Univquest, overseeing 10 centers pan-India, ensuring alignment with business, admissions and operational goals.

Owned regional and vertical-level enrolment targets, sales planning, funnel optimization and conversion performance.

Coordinated with center heads, counsellors, corporate teams and external partners, driving execution consistency and performance discipline.

Monitored sales metrics, admissions KPIs and center performance, enabling data-driven decision making and operational efficiency.

Company industry:
Higher Education

Zonal Sales Manager

September 2014 - August 2015

Aakash Institute

Agra, India

September 2014 - August 2015

Led multi-location operations across Agra, Gwalior, Faridabad and Palwal driving admissions growth, operational discipline and regional performance.

Owned zonal admissions targets, sales planning and conversion performance across centers through structured counselling and lead funnel management.

Ensured end-to-end center operations, including academic coordination, sales execution and SOP compliance across all locations.

Managed and developed Center Heads, counsellors and operations teams, driving productivity, accountability and performance consistency.

Executed regional market outreach initiatives, school tie-ups, seminars and local partnerships to strengthen brand visibility and enrolments.

Company industry:
Training & Education Center

Deputy Trading Manager

June 2011 - July 2014

Metafrique Steel SA.

Lagos, Nigeria

June 2011 - July 2014

Trading of ferrous/non-ferrous scrap, timber and other related commodities.

Managing all the operations of Scrap export, including procurement, supply chain, logistics, fund management and vendor management.

Planning and implementing import/export strategies and activities consistent with overall aims and requirements of the organisation.

Company industry:
Manufacturing

Business Development Manager

August 2006 - April 2011

CAFÉ COFFEE DAY

Delhi, India

August 2006 - April 2011

Drove end-to-end franchise expansion, including partner identification, onboarding, cafe launch and go-live execution across assigned territories.

Strengthened franchisee profitability through sales optimization, cost control, SOP compliance and regular performance reviews.

Enabled revenue growth and brand consistency by implementing local marketing initiatives, operational audits and capability building for franchise teams.


Business Development Executive:

Worked on corporate sales leads and institutional tie-ups.

Helped in finding franchise prospects and completing documentation.

Supported new café launches and local promotional activities.

Maintained sales reports and follow-ups with clients and partners.

Company industry:
Food & Beverage Production

Education

Rai University

May 2006

May 2006

Master's degree, International Business and Supply Chain Management

India

Kanpur University

April 2004

April 2004

Bachelor's degree, Accounting and Economics

India

Skills

MANAGEMENT REPORTING
Intermediate
MANAGEMENT REPORTING
Intermediate
REVENUE GROWTH
Intermediate
REVENUE GROWTH
Intermediate
BUSINESS OPERATIONS
Expert
BUSINESS OPERATIONS
Expert
BUSINESS EXPANSION
Expert
BUSINESS EXPANSION
Expert
INTERNATIONAL TRADE
Intermediate
INTERNATIONAL TRADE
Intermediate
OPERATIONS
Expert
OPERATIONS
Expert
PROFIT AND LOSS P&L MANAGEMENT
Expert
PROFIT AND LOSS P&L MANAGEMENT
Expert
STRATEGIC PLANNING
Intermediate
STRATEGIC PLANNING
Intermediate
TEAM LEADERSHIP
Expert
TEAM LEADERSHIP
Expert
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
COLLABORATION
Intermediate
COLLABORATION
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
OPERATIONS MANAGEMENT
Intermediate
OPERATIONS MANAGEMENT
Intermediate
REVENUE ANALYSIS
Intermediate
REVENUE ANALYSIS
Intermediate
SALES
Intermediate
SALES
Intermediate

Social profiles

Personal Website
Personal Website

Languages

English

Expert

Hindi

Native Speaker

Punjabi

Beginner

Hobbies and interests

Sudoku
Interaction with People
Traveling
Rafting