Atheer Alamie

• Strategically manage a $40M budget and lead a team of 9 sales managers, engineers, and
6 cross-functional teams.
• Increased market share from 10% to 80% by our distributors network and raising sales
volume by 500%.
• Designed and executed sales strategies achieving 20% annual growth, surpassing a 10%
company target.
• Ensured product approval in major projects through technical support and engineering
solutions.
• Conducted market research SWOT, PESTLE, and other analysis tools, customer behavior
analysis, and competitor strategy evaluations.
• Financial forecasting to optimise sales and business expansion.
• Optimized logistics by increasing trailer load efficiency by 50%, reducing costs while
boosting sales, resulting in our expanding market share from 20% to 50% over three years.

• Designed product roadmaps from concept to market based on customer needs and market research.
Improved product performance by enhancing chemical structures and repurposing new segments.
• Developed cutting-edge many products within insulations and geo synthetic solutions.
• Oversaw successful product launches, ensuring compliance with industry codes and standards.
Developed cost-effective sampling methods, incorporating QR codes, resulting in significant savings.
• Ensured product approval in major projects through technical support and engineering solutions.

• Manage mineral wool insulation sales, expanding the brand presence in new markets and increase
distributors network
• Conducted P&L analysis, forecasting, and budget planning to ensure financial accountability.
• Built sales and action plans, achieving long-term business growth.
• Provided technical support to consultants and contractors to secure project approvals. Increased the
number of distributors to achieve full market coverage.

• Built a network of distributors/stockiest across the country.
• Obtained certification of compliance with national codes.
• Oversaw regional sales operations, managing client relationships and logistics.
• Delivered tailored marketing initiatives to generate leads and increase brand visibility.

• Managed full-cycle renovation projects, delivering high- quality properties for resale.
• Optimized supplier relationships and ensured projects met time and budget constraints.