Senior merchandiser
Liwa Trading Enterprises
Total years of experience :10 years, 10 Months
Currently handling La Senza
Promotion planning weekday and weekend, optimise sales and drives area of the business that are under pressure.
Reviewing store performance and taking decisions accordingly. Ensure optimal levels are maintained in all stores across UAE & GCC.
Track shipments and planned launches (allocations & consolidations)
Track hindsight to be on top of collection performance after launch.
Managing a assistant merchandising, who handles weekly & monthly reporting & store stock levels
• Sep, 2011 to Sep 2012, Masters in Fashion Marketing - Coventry University, United Kingdom
• Sep, 2009 To May 2011, Bachelor in Business Administration - Middlesex University, United Kingdom