Account Manager
Advertising and Marketing Consultants
Total des années d'expérience :10 years, 11 Mois
1) Oversee a portfolio of different client accounts and act as the primary liaison between the consumer and the corporation.
2) Actively pursue new business through cold calling, researching leads, and visiting trade shows.
3) Strengthen and maintain current business through constant communication, dependable product delivery, and trustworthy relations.
1) Working as part of the Event Marketing team managing and executing awards winning events that vary from local to worldwide events
2) Developing and implementing plans and production schedules for events (security walkthrough, transportation plan, creative & printed materials, staff etc.)
3) Working directly with Senior Management and key internal contacts to perform long/short term strategic plans for the department aligning with the goals and vision of the company
•4) Manages the development and execution on all in-market events, sponsorships and serves as the Radio liaison
1) Responsible for working with the sales to maximize activation and retention metrics
2) Developing and implementing digital customer acquisition campaigns
3) Ensuring that every campaign is communicated and understood by the concerned audience
4) Establishing and growing various marketing channels
Conduct research for quantitative and qualitative methods including focused
groups, comprehensive surveys, and interviews (Nilsen)
• Working closing with the Sales Team on obtaining new leads and finding
new market share through the sales channels
• Increased credibility and customer awareness and retention by developing
technical /non-technical marketing collateral and presentation, public
relations campaign, and newsletters
• Key Achieved Campaigns:
• Back to School Campaign
• Scratch and Win Summer competition
• Ramadan Campaign
• Unwind and Get Fresh Corporate Campaign
• Key Awards:
o SuperBrands for Excellence for Branding
o SIAL Innovation Award (Breakfast Milk, Camel Milk Powder, IceCream)
o WorldFood - Moscow
o ISO 9001
Achieved sales performances, which at least met periodic and annual sales
targets whilst maximizing profit gained from each transaction, and
maintaining the potential for repeat business.
• Ensured all contact (written, oral and personal presentation) with customers
in such a manner as to enhance the Group's reputation.
• Recorded all prospects' details and enquiries in a comprehensive and clear
manner to enable management review to be meaningful and effective.
courses: High School American Diploma