Aya Ragheb, Founder

Aya Ragheb

Founder

NOURISHED BY AR

Location
Egypt - Cairo
Education
Master's degree, MBA
Experience
13 years, 2 Months

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Work Experience

Total years of experience :13 years, 2 Months

Founder at NOURISHED BY AR
  • Egypt - Cairo
  • My current job since September 2016

• Customizing Nutrition Plans for different customers, based on their needs and goals.
• Creating nutrition plans and meals for specific goals & conditions. i.e.: prenatal weight management, Weight Loss, Muscle gain, Detox & Kids nutrition.
• Managing the operation of social media.
• Collaborating with local and international health advocates & platforms.
• Creating and enhancing recipes.
• Building and maintaining media contacts.

Director of nutrition department at IGNITE
  • Egypt - Cairo
  • My current job since August 2021
Senior Marketing Executive at Dar El Shorouk Publishing House
  • Egypt - Cairo
  • November 2010 to December 2015

Senior Marketing Executive
at Dar El Shorouk Publishing House

Location: Cairo, Egypt
Company Industry: Publishing
Job Role: Marketing/PR
November 2010 - Present

Marketing Executive for Dar El Shorouk Publishing house and Shorouk Bookstores Chain;

• Planning and managing marketing campaigns to promote new publications, authors and books.
• Events planning and organization such as; conferences, seminars, book signing and discussions, receptions and exhibitions
• Managing the production of marketing materials including; leaflets, posters, flyers, press releases and newsletters
• Sourcing and securing sponsorship.
• Managing the distribution of marketing materials throughout the country
• Building and maintaining media contacts.
• Managing the operation of social media.

Sub Editor and Journalist at Insight Magazine
  • Egypt - Cairo
  • July 2010 to October 2010

• Editing copy, written by reporters or features writers, to remove spelling mistakes and grammatical errors.
• Ensuring that a story fits a particular word count by cutting or expanding material as necessary.
• Writing headlines that capture the essence of the story or are clever or amusing.
• rewriting material so that it flows or reads better and adheres to the house style of a particular publication
• Attending and covering conferences
• Interviewing general public figures.

Education

Master's degree, MBA
  • at Graduate School of Management Barcelona
  • December 2016

MBA with Marketing focus

Bachelor's degree, Advertising & Public Relations
  • at Modern Science and Arts University (MSA) & Middlesex University London
  • October 2009

Bachelor of Mass communication, Middlesex University London in collaboration with October University for Modern Science and Arts University (MSA), 2009 Major: Public relations and advertising GPA: 3.51 /4.0

Specialties & Skills

Planning
Event Planning
Social Marketing
Book Marketing
Media Contacts
Writing & Editing
Microsoft Office
marketing support

Languages

Arabic
Expert
English
Expert
Turkish
Beginner
Spanish
Beginner

Memberships

CISV Egypt
  • Head of publicity in the publicity and publications committee
  • October 2008
AIESEC AAST Cairo
  • Exchange Participant / Organizing committee member
  • November 2009

Training and Certifications

Joined the Goethe-Institut Training Program for Young Egyptian Publishers (Training)
Training Institute:
Goethe-Institut
Date Attended:
November 2012
Duration:
100 hours
Testing Unit Intern (Training)
Training Institute:
AMIDEAST Egypt
Teacher Assistant (Training)
Training Institute:
Ferenczi Sándor Technical School in Miskolc, Hungary
Date Attended:
November 2010
Duration:
240 hours

Hobbies

  • Traveling, Writing, Reading and Nutrition.