Ayah Bani Mustafa, Marketing Manger

Ayah Bani Mustafa

Marketing Manger

Merchmallow

Location
Jordan - Amman
Education
Master's degree, Masters in Manegement- International Marketing
Experience
4 years, 7 Months

Share My Profile

Block User


Work Experience

Total years of experience :4 years, 7 Months

Marketing Manger at Merchmallow
  • Jordan - Amman
  • January 2017 to April 2017

- Build the brand persona and the communication Strategy.
- Develop and implement the marketing plan including the social media plan.
- Manage and improve lead generation campaigns.
- Analyze and target potential strategic partners and clients

Senior Merchant Relations Officer at HyperPay
  • Jordan - Amman
  • January 2016 to December 2016

- Develop and maintain strong working relations with existing and new merchants to ensure long-term relationships.
- Maintain merchants'​ satisfaction through proactive contacts, following up on their issues and developing in depth understanding of their changing needs.
- Provide high level of 'after sales' support and manage the inquiries of merchants and affiliates.

Merchant Relations Coordinator at HyperPay
  • Jordan - Amman
  • March 2014 to December 2015

Responsibilities :
- Develop and maintain strong working relations with existing and new merchants to ensure long term relationships and high retention rate.
- Maintain merchants' satisfaction through proactive contacts and developing in depth understanding of their changing needs.
- Manage merchants' and affiliates inquiries in a timely manner by investigating across multiple systems and contact points.
- Coordinate with various departments including the accounting, IT, and the Banks to deliver the best service to the merchants.

Part-time Marketing Lecturer at Jordan University
  • Jordan - Amman
  • February 2014 to May 2014

Responsibilities :
- Delivering lectures and classes in the field of marketing.
- Designing, preparing and developing teaching materials.
- Assessing students' coursework.
- Sitting and marking examinations.

Corporate Relationships Officer at Jabbar Internet Group - Nibras.om
  • Jordan - Amman
  • October 2013 to February 2014

- Establish and maintain excellent relationships with merchants and partners.
- Identify opportunities to develop the relationship with the merchants to ensure high quality service.
- Develop analysis reports for the online behavior of each merchant.
-Follow up and communicate with merchants regularly to ensure high level of satisfaction.

Product Officer at Jabbar Internet Group - Nibras.com
  • Jordan - Amman
  • September 2011 to August 2012

Responsibilities:
- Participate in research and development, formulation and enhancement of the different Products and services to improve the overall learning experience.
- Find and coordinate with potential partners and content providers inside and outside Jordan.
- Follow up with, QA and Design teams to make sure that the changes are being made to the products/ service.
- Design, test and enhance the online user experience.
- Define the right scope for the software development projects.
- Keep an eye on the released courses and tools and look for areas of improvements.

Education

Master's degree, Masters in Manegement- International Marketing
  • at Hasselt University
  • September 2013
Bachelor's degree, Manegement Information system
  • at Princess Sumaya University for Technology
  • July 2011
High school or equivalent, General Secondary Certificate, Scientific Branch
  • at University Model School - Jordan University
  • July 2007

Specialties & Skills

University Teaching
Corporate Relations
Account Management
B2B Marketing
Online Services
Selling SaaS based systems
Key Account Management
Compute Skills
Creating tools prototypes using Axure
Presentation Skills
Interpersonal/ communication

Languages

English
Expert
Arabic
Expert
French
Beginner

Memberships

The Institute of Certified E-Commerce Consultants
  • Certified E-Commerce Consultant
  • August 2016

Training and Certifications

CEC, Certified E-commerce Consultant (Certificate)
Date Attended:
August 2016
Valid Until:
August 2018

Hobbies

  • Reading
  • Traveling
  • Running