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Ayham Alhanoush Alkhalaf, Social Media Marketing Officer

Ayham Alhanoush Alkhalaf

Social Media Marketing Officer·Safir Hotels & Resorts

Kuwait

Bachelor's degree, Business Management

Work experience

Total years of experience: 2 years, 9 months

Social Media Marketing Officer

June 2025 - Present

Safir Hotels & Resorts

Al Farawaniyah, Kuwait

June 2025 - Present

• Developed and managed content calendars for multiple social media platforms, enhancing brand visibility.
• Created and edited engaging visual content, including photography and videos, to reflect guest experiences.
• Monitored social performance and optimized strategies based on analytics to drive community growth.
• Create, plan and launch digital campaigns across Meta & Google to enhance customers reach and engagement.
• Captured high-quality photo & drone footage to enhance social media content and support marketing initiatives.

Company industry:
Hospitality & Accomodation
Job role:
Hospitality and Tourism

Marketing coordinator

September 2023 - June 2025

Kuwait Cement Ready Mix Company

Al Jahra, Kuwait

September 2023 - June 2025

• Managed the companys digital presence, social media platforms, and marketing materials including profiles, brochures, images,
and videos
• Executed co-marketing campaigns to enhance customer experience & audience engagement.
• Executed campaigns, built B2B advertising partnerships, & supported brand growth through strategic marketing activities
• Produced photo and aerial content for social media and promotional use
• Developed and managed social media plans including content creation, script writing, insight analysis, graphic design,
photo/video production, and video editing
• Establishing B2B relationships through advertising with related companies enhancing reach.
• Analyzed website performance via Google Search Console (PSI) & preparing internal memos and monthly performance reports

Company industry:
Heavy Industry & Metallurgy
Job role:
Marketing and PR

marketing coordinator

September 2023 - May 2025

Kuwait Cement Ready Mix Company

Al Jahra, Kuwait

September 2023 - May 2025

- Managed the company’s digital presence and led strategic social media initiatives across multiple platforms.

- Successfully launched a Co-Marketing campaign to enhance customer experience and increase brand visibility.

- Redesigned and consistently updated the company’s marketing materials, including: submittal profiles, brochures, business cards, images, and videos for ongoing and future campaigns.

- Produced high-quality photo and aerial footage to support content creation for promotional and social media use.

- Developed and executed content strategies involving copywriting, graphic design, video editing, and performance analysis.

- Built and maintained B2B advertising partnerships to expand reach and brand awareness within industry networks.

- Monitored and analyzed website performance using Google Search Console and PageSpeed Insights to inform optimization efforts.

- Prepared internal communications including memos and formal petitions in support of company operations.

- Delivered monthly performance reports summarizing key accomplishments, insights, and recommendations.

Company industry:
Heavy Industry & Metallurgy
Job role:
Marketing and PR

Education

Ankara Yildirim Beyazit university

June 2022

June 2022

Bachelor's degree, Business Management

Türkiye

GPA (point): 3.15 out of 4

GPA (point): 3.15 out of 4

Skills

Digital Marketing
Expert
Digital Marketing
Expert
Graphic Design
Expert
Graphic Design
Expert
Content Creation
Expert
Content Creation
Expert
B2B Marketing
Expert
B2B Marketing
Expert
Marketing
Expert
Marketing
Expert
CREATIVITY
Intermediate
CREATIVITY
Intermediate
DATA ANALYSIS
Beginner
DATA ANALYSIS
Beginner
DIGITAL MARKETING
Beginner
DIGITAL MARKETING
Beginner
MICROSOFT EXCEL
Intermediate
MICROSOFT EXCEL
Intermediate
MICROSOFT OFFICE
Intermediate
MICROSOFT OFFICE
Intermediate
SALES
Intermediate
SALES
Intermediate
STRATEGIC THINKING
Intermediate
STRATEGIC THINKING
Intermediate
Business Development
Intermediate
Business Development
Intermediate
Marketing
Intermediate
Marketing
Intermediate
Social Media Marketing
Intermediate
Social Media Marketing
Intermediate

Languages

English

Expert

Turkish

Expert

Arabic

Native Speaker

Memberships

Stars Scouting Troop

scout group leader assistant

January 2022

Training and Certifications

Certifications
Google Digital Marketing & E-Commerce
Dec 2024
Foundations: Data, Data , Everywhere
Jul 2023
Excel Skills for Businesses: Essentials
Jun 2023
The Fundamentals of Digital Marketing
Sep 2022