Internet Development & eMarketing
RTA
Total years of experience :18 years, 4 Months
My roles in the MCCD involved maintaining and developing the RTA websites as well as building electronic marketing concepts and ideas to serve the RTA branding and marketing objectives.
A side of that I am a member of RTA Committee Smart Government. That adds to my roles planning and managing of electronic marketing programs for developing and implementing the RTA e-services, customer satisfaction and market recognition.
Some of my Achievements at RTA include the DGEP excellence award in 2009, Visually Impaired website, Dubai Metro Virtual 3D site, Electronic Directory of Services, development of e-Marketing strategies & procedures, Safety Games Zone & website, social media networking policy, and first RTA mobile phone interactive application.
While handling the Website Development in the Marketing department of the RTA and as a member of the permanent committee of the RTA e-Government program; we have got the Dubai Government Excellence Programme Award for the Best Electronic Government Department for the year 2009.
I have founded the Social Media Program in RTA in 2008 and established system of using Social Media as a marketing tool to measure the public and community response to RTA services. During the years 2009 through 2011, the SM of RTA has been selected by e4All Magazine many times as the best Government SM Program. Accordingly, in February 2012, the RTA bagged the Middle East Internet Award as the best government entity, thanks to my distinctive interaction social media program including the promotion of the Madinati scheme through Facebook, twitter and YouTube networks.
Websites & Development
Since 1999 my role was to manage 13 bilingual websites for the DWTC as well as handling the new media.
From 2001 and forward I was responsible of everything related to Internet projects in the DWTC including Electronic Services, Websites designing, content writing, updating, internet marketing, registering with the search engines, banner selling and e-services developing. During that period I developed the first online visitors' registration system in the history of the Dubai World Trade Centre.
Development & Applications
within the IT Department I development many systems for the DWTC business some of them:
1. Visitor Registration System
In 2001 we designed the first Online Visitors' Registration system in the history of the DWTC. Later I developed that system to be a complete online and onsite system using Web Technology. The system is capable of auto generating the online registration forms, onsite registration forms, the statistical daily reports, quality assurance reports, printing badges for registrant and reprinting of lost badges as well as many other facilities for the exhibition organizers.
The system had been used successfully in 2005 and 2006 exhibitions and still on use till now.
2. Exhibitors E-Services
The Exhibitor Registration System or E-Services is a system that works online giving the confirmed exhibitors the chance to log to the internet to a secured area and complete most of their required services. Those services like making their staff badges, booking advertisement, downloading manuals, paying via credit cards … etc.
3. News Media System
This system was designed to update the show news during GITEX exhibition. It has an Internet interface where we could log from anywhere and update the news and happenings from inside the show about the exhibitors and their announcements. The system updates different sites beside the Gitex main site and distributes the releases to the PR list.
Public Relations & New Media:
Since I was a member of the Corporate Communications Division team with some journalism background I used to handle beside my work as a web developer many public relations responsibilities like writing Press releases, distributing and monitoring PR campaigns in the regional and international media, maintaining an excellent media relations with the local and regional media representatives, conducting feedback surveys including designing, distribution and statistical analysis for decision makers.
I am very proud of the successful role and my experience with the team of experts who raised the name of DWTC and its role in the Government initiatives during that period of time. Some of good references whom I worked with in this field during different periods are:
• Sameh Hamtini - Account Manager Asaa PR,
• Nidal Abu Zaki - GM Orient Planet,
• Ajay Rajguru - GM bizcom PR,
• Ashok Thomas - PR Dubai World Trade Centre.
Information Technology Specialist
(Quality Verifier, Assessor and Instructor)
Computer Instructor, Training groups on using Microsoft and ready-made packages and applications. I trained for Al-Omani many groups from Ministry of defense on the courses Internet, Windows applications and Microsoft Applications: Word Processing, spread sheets and presentation design. I used to lecture for other groups in computer on using Oracle, Visual Basic and other scientific courses. I also taught computer courses for the nursery and childcare program, Accounting Diploma, and Computer programmer's diploma.
NVQs Information Technology Assessor and Internal Verifier; after being awarded the D32/33 assessor award I assessed for Al-Omani over 36 information technology candidates in Muscat as well as many groups in Nizwa, Sur, and Ibri Branches. Moreover, I did
Internally Verify for Al-Omani and all its Branches in the Sultanate for Information Technology, Accounting, and Administration programs. Al-Omani got the award of the best two centers among the Sultanate as a result of our work, my colleagues and I. moreover, it got the license for training assessors for the NVQs programs as a TDLB center. I taught a big group of teachers for Al-Omani. One of them, now, is the head of the Computer and information Technology Dept.
Qualifications • Masters of Sc. Computer Sciences, 1996 School of Mathematical sciences University of Khartoum, (British System University). • B.Sc. (Honors) Computer Sciences, 1991 School of Mathematical sciences University of Khartoum, (British System University). Professional Certificates: • British NVQs, Internal Verifiers Award D34 (Excellence Verification), 1997 Royal Society of Arts (RSA) • British Information Technology Assessors Award D32/33, 1997 Royal Society of Arts (RSA) • Marketing & Journalist Diploma, 1988 Al Usboo Newspaper, Business Section, Khartoum, Sudan Extra studies: • Building COM+ Applications using MS Enterprise Services (2557A), 2006 Microsoft MSDN, Dubai • Customizing Microsoft Share Point Products and Technology, 2006 Microsoft MSDN, Dubai • Designing Web Applications using ASP Technology, 2001 Microsoft MSDN Training • Oracle Programming & System Design, 1989 Noon Computer Center, Khartoum, Sudan. Awards, Projects & Achievements: Middle East Internet Award (Best government using Social Media), 2012 Distinctive Interaction Social Media program promoting Madinati, 2012 Statistical Evaluation of Marketing Campaigns & Audience Responses 2012, Social Media Engagement-Building Strategy, RTA Roads and Transport Authority (RTA), 2011 Best Government Department in using Social Media, Dubai eGov. Magazine Roads and Transport Authority (RTA), 2010 DGEP award, Best Electronic Government Department award, 2009 Roads and Transport Authority (RTA) Visually Impaired Website Design & Implementation, RTA, 2009 Project of building website to serve blinds and people with special visual needs. Media Corner – website for bidirectional communication with Media Roads and Transport Authority (RTA), 2008 Study & Plan for building Intranet and internal communication systems Roads and Transport Authority (RTA), 2008 Design and Implementation of Visitors Online & Onsite Registration Systems Dubai World Trade Centre – 2005 Central News publishing & Distribution Electronic System Dubai World Trade Centre - 2004 Design and Implementation of Exhibitors Online Registration and E-Services System Dubai World Trade Centre – 2002 (latest version 2005) Award of the Best Bi-Lingual Government Department Website, 2001 Awarded by H. H. Sh. Mohammed Bin Rashid for dwtc.com,(DWTC - 2001 Member of Graduation Projects Evaluation committee, 1999 Omdurman Ahlia University, Khartoum, Sudan. Design & Implementation of an Object Oriented Programming Language. M. Sc. Project – University of Khartoum, Sudan - 1996 Oracle Systems General Evaluation for Al-Shamal Company Al-Shamal Company, Study of Old Designed systems - 1995 Comparative Study for Programming Languages Computer Center – University of Khartoum - 1995 Computer Animation Package for Educational Purposes. B.Sc. Project – University of Khartoum, Sudan - 1990