Senior Digital Marketing Specialist
TAKER
Total years of experience :16 years, 2 Months
Develop and execute digital marketing strategies aligned with company goals.
Lead and manage a team of digital marketing professionals.
Oversee planning, execution, and optimization of digital marketing.
Managing campaigns for 10+ major restaurants, including Shawarma House, Hamburgerini, and more.
Analyze metrics, generate reports, and make data-driven decisions.
Develop, manage, and implement digital marketing strategies.
Conduct market research and analysis.
Create and manage social media content.
Execute email marketing campaigns.
Collaborate with cross-functional teams.
Track and report performance.
Plans and executes all web, SEO/SEM, email, SM, and GDN campaigns.
Overseeing digital marketing, analysis and evaluation Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Coordinating with and managing agency partners.
Motivate the digital marketing team to achieve goals.
Stay up-to-date with digital technology developments.
Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency.
Measure KPIs and prepare the budget.
Develop specific campaigns to create and maintain high levels of customer interaction.
Oversee our social media accounts.
Manage and improve online content, considering SEO and Google Analytics.
Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies.
Monitor competition and provide ideas to stand out.
* Managing the social media marketing strategy focusing on Twitter, Facebook, Google+, YouTube, and Instagram.
* Executing all social media activities (tweeting, sharing, engaging, liking, increasing social reach, creating social media campaigns, etc).
* Spending hours on Twitter & Facebook every day engaging with citizens by replying to them, sharing content, finding ways to grow Optio 'followership, and improve overall engagement with followers.
* Building a strong presence on the overall social media accounts.
* Conducting competitive analysis studies & weekly and monthly and annual basis reports.
* Managing Social Media marketing campaigns and day-to-day activities.
* Monitoring trends in Social Media tools, applications, channels, design and strategy.
* Identifying and reporting notable threats to appropriate management.
* Analyzing campaigns and translate qualitative data into recommendations and plans for revising the Social Media campaigns.
* Measuring the impact of Social Media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
Sales account manager responsible for new account development and expanding existing accounts through business sales of Obeikan (OTF) products.
Working as Sales Account Manager
1. Selling new or additional products or services to current buyers.
2. Implement Major Accounts sales process through complex sales & long cycle decision - making.
3. Reporting to the country sales manager.
4. Increase focus on major accounts satisfaction and Gratification.
5. Coordinate with different other departments in the company to ensure total cooperation.
6. Prepare accounts profiles for many ccounts ( actual situation expected growth,
future business opportunities, key persons, decision making process, complains or problems, competition profile if any …)
•Achieve the desired target based on proper forecasting and planning
•Deliver planned clinical on-site trainings to customers
•Deliver sales demonstrations to customers and support sales teams on customer locations and at conventions
• Document post-training delivery reports
• Analyze and document the workflow to customers during start up phase
• Document the preset setup configurations at clients’ locations in order to keep tracking in a timely manner
* Marketing research about Ceramic market in Riyadh.
* E-marketing Promoting and presenting our product to clients.
* Selling Tiles to the end user in Riyadh.
* Dealing with all ceramic traders in Riyadh.
* Dealing with Project Managers who work for construction companies.
* Researching potential clients and arrange meeting with them.
•Onsite support & in-person costumer service.
•Technical support & ADSL troubleshooting.
•Answering costumer calls and inquiries.
•Monitoring servers’ logs and RAS (Remote Access Server).
•Study and Research other competitors in the market.
•Presenting new marketing ways and ideas.
•Web Development
Higher National Diploma in Computing and Business Applications
