Basel Cheneir

CEO at BlinkCo Automotive Agency inc

• Canada
• My current job since January 2016

igital Marketing platform connecting exclusive brands to consumers.

Director of Sales & Customer Experience at Mercedes-Benz Silver Star

• Canada
• January 2018 to September 2018

Director of sales at Toyota

• Canada
• August 2016 to December 2017

Infiniti Brand Manager at Infiniti Qatar S.H.M

• Qatar - Doha
• March 2016 to August 2016

National Manager, Leads at ALJOMAIH

• Saudi Arabia - Dammam
• July 2015 to March 2016

Director of Sales at BMW Canbec

• Canada
• May 2014 to July 2015

• Managed a team of 25+ employees, including the commission-based sales department, service, lease renewal and finance & insurance departments. Specific activities included daily operations of the department, employee performance management, recruitment, and development & delivery of training programs.
• Successfully increased sales by 25% during tenure at the company. Managed major accounts, assessed high profile clients’ needs, and recommended the purchase or lease of BMW products.
• Improved the company’s sales and marketing processes by launching initiatives which significantly contributed to the financial and commercial success of the dealership. Conducted promotional activities such as product launches, direct mailing, print media and social media which provided the company further visibility.

Sales Manager. Real estate lending / mortgage specialist at scotiabank

• Canada
• June 2013 to August 2014

• Develop home financing solutions for clients in order to maximize the development and growth of the residential mortgage business to gain market share.
• Build and maintain a network of relationships in the real estate community including new construction builders, home renovation companies, real estate brokers and agents, lawyers, financial planners, and other centers of influence.
• Generate new business using a mobile work environment and alternate sources outside the bank branch, including the creation of webpages and the use of social media such as Twitter, Facebook, and LinkedIn.

Director of Sales at Infiiniti Canada

• Canada
• January 2005 to June 2013

Director of Sales

• Managed a team of 11 employees, including the commission-based sales department, service, lease renewal and finance & insurance departments. Specific activities included daily operations of the department, employee performance management, recruitment, and development & delivery of training programs.
• Successfully increased sales by 25% during tenure at the company. Managed major accounts, assessed high profile clients’ needs, and recommended the purchase or lease of Infiniti products.
• Improved the company’s sales and marketing processes by launching initiatives which significantly contributed to the financial and commercial success of the dealership. Conducted promotional activities such as product launches, direct mailing, print media and social media which provided the company further visibility.

Immigration Consultant at Future Vision

• Canada
• January 1999 to January 2005

• With a focus on immigrant investors, recruited significant investment from the Middle East region, with average investments of $400k+.
• In collaboration with Immigration Canada and various banking institutions, introduced a financial aid program for investor clients.
• Created and implemented an integration program intended for new immigrants which offered clients home purchasing advice and investment strategies.